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Shefrin - Behavioral & Neoclassical asset pricing theories - 2008

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Empirical Evidence<br />

on Investor Mix<br />

Several sources for return expectations<br />

UBS/Gallup for individual investors<br />

Livingston data for professional forecasters<br />

Wall $treet Week for analysts, strategists,<br />

and money managers<br />

BusinessWeek for market strategists.<br />

What do the distributions look like?<br />

Copyright Hersh <strong>Shefrin</strong> <strong>2008</strong><br />

27

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