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Shefrin - Behavioral & Neoclassical asset pricing theories - 2008

Shefrin - Behavioral & Neoclassical asset pricing theories - 2008

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My prediction is that <strong>asset</strong> <strong>pricing</strong> theory<br />

will develop around some alternative<br />

psychologically-based risk theory to<br />

capture behavioural preferences.<br />

<strong>Shefrin</strong>-Statman (2000) develop<br />

behavioural portfolio theory around<br />

SP/A theory (Lopes 1987).<br />

Copyright Hersh <strong>Shefrin</strong> <strong>2008</strong><br />

52

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