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200PUBLIC BANK BERHAD Annual Report 2012Resilient AlwaysChairman’s Review – Business Operations ReviewInternational OperationsThe <strong>Public</strong> <strong>Bank</strong> Group continued to leverage on its strategicalliance with ING Group to market bancassurance productsthrough its <strong>com</strong>bined network of branches in Hong Kong.As a result of various marketing activities carried out duringthe year, bancassurance sales in Hong Kong increased by28.9% to HKD187.4 million in 2012.The lower fee in<strong>com</strong>e coupled with inflationary effects onoperating costs, particularly as a result of rising rental andstaff costs resulted in a decline in pre-tax profits of <strong>Public</strong>Financial Holdings Limited by HKD12.4 million or 2.7% toHKD455.8 million in 2012.As at the end of 2012, the <strong>Public</strong> <strong>Bank</strong> Group’snetwork of branches in Hong Kong and PRC stand at 86branches, <strong>com</strong>prising 83 branches in Hong Kong, threebranches in Shenzhen, PRC and a representative office eachin Shanghai and Shenyang in the PRC and in Taipei, Taiwan.CAMBODIAAt a GlanceCAMBODIAN PUBLIC BANK PLC2012USD’Million2011USD’MillionGrowth%Profit before taxGross loans, advances and financingDeposits from customersGross impaired loans ratio (%)Risk-weighted capital ratio (%)**35.2679.2906.63.021.629.0611.4770.93.022.821.011.117.6–(1.2)** represents the Solvency Ratio of Cambodian <strong>Public</strong> <strong>Bank</strong> Plc, which is the nearest equivalent local regulatory capital <strong>com</strong>pliance ratioCambodian <strong>Public</strong> <strong>Bank</strong> Plc (“Campu <strong>Bank</strong>”), a whollyownedsubsidiary of the <strong>Public</strong> <strong>Bank</strong> Group <strong>com</strong>mencedoperations in May 1992. Since then, Campu <strong>Bank</strong> hasgrown to be<strong>com</strong>e one of the leading banks in Cambodiaproviding a wide range of banking and financial products.Campu <strong>Bank</strong>’s wholly-owned subsidiary, Campu SecuritiesPlc offers services such as securities underwriting, dealingand share broking whilst its insurance subsidiary, CampuLonpac Insurance Plc (“CLIP”), which is 55%-owned by the<strong>Public</strong> <strong>Bank</strong> Group provides general insurance services.Campu <strong>Bank</strong> recorded another year of strong performancewith an impressive pre-tax profit growth of 21.0% toUSD35.2 million in 2012 from USD29.0 million a year ago.Total loans and customer deposits also achieved doubledigitgrowth of 11.1% and 17.6% respectively in 2012 toUSD679.2 million and USD906.6 million respectively as atthe end of 2012, with a healthy net loan to deposit ratio of72.8%.

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