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JORDANSturdy and Substantial—butLightTHE motor-wise are demandinglighter cars—yet not so light andshort that they bounce up and down.They want cars that look heavier, butwithout the destructive side-sway socharacteristic of the really heavy car.Jordan has produced, in the silhouette,a new kind of a car, possessing the sturdy,substantial appearance of the finest heavycars, with the beautiful contour, lightness,lowness and balanced character ofthe trim, thoroughbred racing job.This Jordan Silhouette is the lightestcar on the road—for its wheelbase—andthe best balanced.And to its dominant qualities of balanceand lightness little detailed improvementshave been added which give theJordan chassis a new superiority.The long rear springs, for instance,permit high speed over roughroads—yet allow the car to be hungexceedingly low. The spring shacklesare noiseless because of a patented methodof construction.The whole car is a distinctly new typefor America—refreshingly European indesign — sturdy and substantial — but/ ight.A standard chassis of finished mechanicalexcellence.A body—long, low, slender and builtentirely of aluminum. A new Frenchangle at the dash. Clean flat top-edge.Square wide-opening doors—with smartrectangular mouldings. Tall hood. Lowslanting wind shield. Cordovan leatherboot and saddle bag built into the tonneau.Deep soft-cushioned seats ofnarrow French pleated leather overMarshall springs.A car for comfort-loving, particularpeople. In Brewster Greenor Burgundy Old Wine. Builtin four or seven passenger.J O R D A N M O T O R C A R C O M P A N Y , CLEVELAND, OHIO115