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Doing Business in Kenya - RSM International

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9.0 Invest<strong>in</strong>g <strong>in</strong> <strong>Kenya</strong>9.1 General Information About Invest<strong>in</strong>g In <strong>Kenya</strong>9.1.1 Gateway to East Africa<strong>Kenya</strong> is well placed to be the f<strong>in</strong>ancial and air transport hub of the region, mak<strong>in</strong>g thecountry an ideal <strong>in</strong>vestment dest<strong>in</strong>ation for <strong>in</strong>vestors target<strong>in</strong>g regional markets. Thecountry’s strategic location provides easy access to the EAC and COMESA markets.9.1.2 Access to Large Pool of Skilled Workers<strong>Kenya</strong> prides itself <strong>in</strong> its large pool of professional workers, tra<strong>in</strong>ed both with<strong>in</strong> thecountry and <strong>in</strong> <strong>in</strong>stitutions <strong>in</strong> Europe, North America, Australia and other parts of theworld. For years, <strong>Kenya</strong> has produced well-educated professionals, fluent <strong>in</strong> Englishand highly tra<strong>in</strong>ed <strong>in</strong> various fields. <strong>Kenya</strong> holds the dist<strong>in</strong>ction of hav<strong>in</strong>g the highestnumber of universities and colleges educat<strong>in</strong>g English speak<strong>in</strong>g professionals <strong>in</strong> EastAfrica.9.1.3 <strong>Kenya</strong>: Liv<strong>in</strong>g the Good Life<strong>Kenya</strong> offers many advantages that make it a good choice for settlement and<strong>in</strong>vestment. There is the spectacular and diverse nature with landscapes rang<strong>in</strong>gfrom mounta<strong>in</strong>s to beautiful beaches. There are the many wild and spectacularanimals and birds. All of these can easily be enjoyed due to a professional and verywell developed tourism <strong>in</strong>dustry, which is very open to <strong>in</strong>vestment and partnerships.With nature scenes like the Maasai Mara that was recently branded as the 8thwonder of the world and Tsavo national parks, which draw thousands of visitors everyyear and perfect beaches and hotel <strong>in</strong>frastructure located on the east coast, nearMombasa, suppliers of tourist services have secured a large and expand<strong>in</strong>g market.<strong>Kenya</strong> also offers a rich cultural experience and many forms of enterta<strong>in</strong>ment whereresidents and visitors alike can ga<strong>in</strong> <strong>in</strong>sight <strong>in</strong>to the many diverse and fasc<strong>in</strong>at<strong>in</strong>gcultures found <strong>in</strong> the country.Residents liv<strong>in</strong>g <strong>in</strong> <strong>Kenya</strong> lack noth<strong>in</strong>g. <strong>Kenya</strong> provides residents with well-stockedsupermarkets, wide range of quality restaurants, world standard primary andsecondary schools and high quality health care. Quality hous<strong>in</strong>g is also available <strong>in</strong>all the key towns <strong>in</strong> <strong>Kenya</strong>.9.1.4 Fully Liberalised Economy<strong>Kenya</strong> has now fully liberalised its economy by remov<strong>in</strong>g all obstacles that previouslyhampered the free flow of trade and foreign private <strong>in</strong>vestment.82DOING BUSINESS IN KENYA

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