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Download full report - Toyota Motor Europe

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<strong>Toyota</strong> <strong>Europe</strong>an Sustainability Report 2010 I Environmental Performance<br />

52<br />

Andy Pfeiffenberger<br />

Vice-President, Lexus,<br />

<strong>Toyota</strong> <strong>Motor</strong> <strong>Europe</strong><br />

Full hybrid technology<br />

Now in its second generation, Lexus Hybrid Drive combines<br />

electric motors and a petrol engine into a sophisticated<br />

power source that reduces emissions, boosts fuel economy<br />

and offers refined performance.<br />

Lexus Hybrid Drive meets customers’ demands for lower<br />

CO 2 emissions as well as their preference for performance.<br />

The demand for improved environmental performance<br />

continues to increase. The concept of <strong>full</strong> hybrid technology<br />

has substantial development potential compared with<br />

conventional powertrains. The new RX 450h, the first vehicle<br />

to use second-generation Lexus Hybrid Drive, demonstrates<br />

the advances that are already being made. Compared to<br />

the previous model, it benefits from a 10% improvement in<br />

power output and a 23% reduction in CO 2 emissions.<br />

In 2010, the CT 200h will go on sale, reinforcing Lexus’<br />

commitment to making <strong>full</strong> hybrid technology available to a<br />

wider section of the <strong>Europe</strong>an customer base. The CT 200h<br />

will have category leading environmental performance. Its<br />

CO 2 emission levels will be the lowest in the segment and<br />

particulate matter and nitrogen oxide emission levels will<br />

be significantly lower than diesel engines.<br />

The CT 200h will contribute to the acceleration of the mix of<br />

<strong>full</strong> hybrid technology within Lexus’ overall <strong>Europe</strong>an sales.<br />

Currently, approximately 50% of all Lexus’ sold in <strong>Europe</strong> are<br />

equipped with Lexus Hybrid Drive. The launch of CT 200h will<br />

see this proportion increase to around 75%. The aim is to have<br />

100% of all Lexus’ sold in <strong>Europe</strong> equipped with Lexus Hybrid<br />

Drive by 2013.<br />

In addition, Lexus Hybrid Drive uses a flexible platform, which<br />

Lexus<br />

“ Lexus has pioneered key technologies that<br />

offer a premium driving experience with category<br />

leading environmental performance. In particular,<br />

Lexus is building on its leading knowledge and<br />

experience with <strong>full</strong> hybrid technology to increase<br />

the proportion of cars sold with ‘Lexus Hybrid<br />

Drive’, which provides a refined and rewarding drive<br />

with category-leading environmental results. „<br />

Andy Pfeiffenberger<br />

can be further developed as new technology becomes more<br />

feasible. For example, hybrid technology works together with<br />

a whole range of current and advanced fuels, from advanced<br />

biofuels to hydrogen.<br />

CT 200h<br />

RX 450h

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