Identifying Best Practice in Women's Football - FIFA/CIES ...

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!""#$%&'()(*()+,+-,,(./0!(1234(56$7&$89(*(:3;326#??&1&#$
!""#$%&'()(*(+$&,&-.(/0$,-/,(#1-&.(,0(!220/&-,&0$2(-$%(3.452(Dear Sir/Madam,We are a research group who are aiming to highlight the best practices in women’s football insome of the top European football clubs. As such, we are requesting your participation ingathering information on your league as part of our data-set.The project is focused on findings regarding best practices in some of the top women'sfootball clubs in Europe. The analysis of these best practices is aimed to provide deeperinsight into the motivations and strategies of the key successes that have been identified inthe chosen clubs. In order to contextualise the environments that the clubs function within,we are requesting some background information on the league structure and operation.The project will not aim to be a comparative study between the clubs (or leagues) but tooutline the relevant successes in certain aspects of functioning. It is believed that illustratingthe best practices in the development of the women’s game will be valuable for thedevelopment of the game.We are committed to providing feedback to the research participants and extending personalinvitations to a presentation of our research project.We would appreciate being able to have a telephonic interview, email responses, and/orreceiving relevant documents (whatever is most convenient) from representatives of yourleague.Thank you in advance for your feedback. We look forward to hearing from you.Kind regards,_________________________________#!"#
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AcknowledgementsThe FIFA Master has
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4.5.4 Radio and Television Presence
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1970 the General Assembly of the DF
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2.1.3 Increase in interest for nati
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Similarly, UEFA has included gender
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2.2 Existing Academic Research on W
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European context, with a strong emp
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"“Røa players have between 1-yea
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performs a sporting role as their m
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Such occasions therefore help provi
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implemented to create a distinct id
Page 30 and 31: "• marketing and media• sponsor
Page 32 and 33: Chapter 4: Data Analysis4.1 Adminis
Page 34 and 35: skilled professional, such as websi
Page 36 and 37: identified players with talent. 103
Page 38 and 39: and women to participate in organiz
Page 40 and 41: The club has to pay a rental fee on
Page 42 and 43: full ownership by a larger club, wh
Page 44 and 45: Only one or two clubs or federation
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Page 48 and 49: the sporting entity. This is why it
Page 50 and 51: sponsorship categories to attract r
Page 52 and 53: Table 3: Average Attendance - Speci
Page 54 and 55: merchandise available through their
Page 56 and 57: that the clubs continue this relati
Page 58 and 59: growing healthy relationship betwee
Page 60 and 61: 5.4 Growing costs for clubs, stayin
Page 62 and 63: Without taking anything away from t
Page 64 and 65: Chapter 6: RecommendationsThe follo
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Page 68 and 69: 6.4 Knowledge and resource sharing:
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