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Jan - May 2011 - S.P. Jain Institute of Management and Research

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SplashCreating RipplesSPJIMR Academic Conclave (SAC)<strong>Jan</strong>uary 13, <strong>2011</strong>SPJIMR has persistently built on its unique strengths <strong>of</strong> imparting high quality management education by emphasizingon twin objectives - Influencing Practice & Promoting Value Based Growth. SPJIMR Academic Conclave facilitatesunderst<strong>and</strong>ing <strong>of</strong> strengths <strong>and</strong> challenges <strong>of</strong> business through seminars, symposiums <strong>and</strong> discussions on current &relevant issues.Operations ConclaveThe SPJIMR Academic Conclave (SAC) – <strong>2011</strong> waslaunched with the Operations Conclave. For decades,Green Supply chain (GrSC) has been one <strong>of</strong> theburning topics, discussed at various global forums. Toaddress this issue, the theme <strong>of</strong> the OperationsConclave was chosen as “Green Supply Chain: A CostBenefit or a Cost Burden”.The Operations specialization participants set the tone<strong>of</strong> symposium with a presentation on Green SupplyChain – Evolution <strong>and</strong> Future. Dr. Umesh Bahadur,HOD – Ops Dept, delivered an introductory address,emphasizing the field-practices <strong>and</strong> scope <strong>of</strong> the topicfor symposium.In his keynote speech, Mr. B. K. Dutta - ED, BPCLemphasized the need for maintaining a sustainablegrowth model <strong>and</strong> the importance <strong>of</strong> taking a triplebottom line approach towards environment, society<strong>and</strong> the economy.<strong>Jan</strong>uary 13, <strong>2011</strong>The panelists for discussion included Mr. D B Raju -ExVP, L&T; Mr. A C Sharma - Head CorporateSustainability, L&T; who in their presentations dweltupon growing shift in the GrSC from being traditionalcost reduction to a value creation initiative <strong>and</strong> L&Tinitiative in Green House Gas Emissions Inventory <strong>and</strong>carbon footprint mapping which had resulted in thereduction <strong>of</strong> the company's Carbon Footprint. Mr LalitBhagat, Ford Motor spoke about the best GrScpractices in the automotive sector <strong>and</strong> how they areapplied in the spheres <strong>of</strong> logistics, packaging &manufacturing.Dr K Ganesh - IBM India, dealt with new initiatives likeGreen design, Green Sourcing, Low Carbon FootprintTransport <strong>and</strong> Reverse Logistics. He explained howcompanies achieved a balance between economic<strong>and</strong> environmental benefits.3 SPJIMRnews


SplashCreating RipplesConsulting ConclaveThe Consulting Conclave organized by the ConsultingCommittee <strong>of</strong> SPJIMR under the guidance <strong>of</strong> Pr<strong>of</strong>. PremCh<strong>and</strong>rani delved into the theme Seeking CompetitiveAdvantage through Mergers & Acquisitions. Thetheme explored if companies in the developedmarkets would seek new opportunities in emergingeconomies through acquisitions or significantoutbound acquisitions from developing economiestaking advantage <strong>of</strong> the current low valuations. It alsoconsidered the possibility <strong>of</strong> a new paradigm in theM&A space given that many acquisitions in the pastwere either too expensive or otherwise unsuccessful.The event started with the keynote address by Dr.Dezso J. Horvath - Dean <strong>and</strong> Tanna H. Schulich Chairin Strategic <strong>Management</strong> at the Schulich School <strong>of</strong>Business, York University. He illustrated the challenges<strong>and</strong> opportunities present in today's global marketplace tracing the global GDP, imports <strong>and</strong> exportstrends from Second World War till the present. He alsoanalyzed in depth the FDI inflows <strong>and</strong> outflows.<strong>Jan</strong>uary 13, <strong>2011</strong>The keynote address was followed by the engagingpanel discussion which included. Mr. Atul Khosla -Partner, Head <strong>of</strong> India, Oliver Wyman; GirishShirodkar - Director, Strategic Decisions Group;Harish H. V. - Partner <strong>and</strong> Member India LeadershipTeam, Grant Thronton; Parag Saigaonkar - RegionalManaging Director, Deloitte Consulting India; Pr<strong>of</strong>Prem Ch<strong>and</strong>rani - Pr<strong>of</strong>essor <strong>of</strong> Business Strategy,SPJIMR; Rambhushan Kanumuri - Director <strong>and</strong> Head<strong>of</strong> M&A, Barclays Capital <strong>and</strong> V. S. Parthasarathy -Group CIO, Executive Vice President - Finance <strong>and</strong>M&A & Member <strong>of</strong> Group Executive Board, Mahindra<strong>and</strong> Mahindra. The discussion was moderated byMr. Krishna Gopalan - Senior Editor, Fortune India.At the onset, each <strong>of</strong> our panellists shared theiropinions for 5 to 7 minutes which was followed by anopen discussion for an hour including an interactiveQ&A session with the audience.4 SPJIMRnews


SplashCreating RipplesFinance ConclaveSAC Finance Conclave <strong>2011</strong> was attended bymanagement students, corporate delegates <strong>and</strong>faculty. This year's theme was “India on the OutboundInvestment Bus: Frameworks for Financing <strong>and</strong>Structuring International M&As”.The keynote speaker Mr. Hemant Mishr - Head <strong>of</strong>Global Markets, South Asia & Co-Head <strong>of</strong> WholesaleBanking, St<strong>and</strong>ard Chartered talked about theemerging macroeconomic perspectives <strong>and</strong> theirimpact on M&A. He discussed the strategic driversleading Asian companies to go in for global M&A <strong>and</strong>the risk management required in any M&A deal.Following the keynote address was an interactivepanel discussion on the same theme. The eminentpanellists included Mr. V S Parthasarthy - Group CIO &Executive VP – Finance <strong>and</strong> M&A & Member, GroupExecutive Board - Mahindra & Mahindra; Mr. RichardRekhy - Head <strong>of</strong> Advisory, KPMG India; Mr. N. K.Mishra - VP <strong>and</strong> Group Head M&As, Tata Steel; Mr.Girish Kulai - Sr. VP <strong>of</strong> Strategy & CorporateDevelopment, Reliance Globalcomm; Mr. DineshTiwari - MD, Multiples Alternate Asset <strong>Management</strong><strong>and</strong> Pr<strong>of</strong>. Parimal Merchant, Director - FMB, SPJIMR.<strong>Jan</strong>uary 14, <strong>2011</strong>The discussion was moderated by Mr. George Koshy -Special Correspondent, Bloomberg-UTV.The panel discussion brought forward many diverseviews on M&A. Interesting insights about their ownexperiences were shared by the panelists. While Mr.Rekhy spoke about the various issues from theconsultant's perspective, Mr. Kulai <strong>and</strong> Mr.Parthasarthy spoke from the industry perspective <strong>and</strong>emphasised on synergies <strong>and</strong> integration issues. Thefocus though was on the all important cash flows <strong>and</strong>their sustenance being the crux <strong>of</strong> any M&A deal.Mr. Dinesh Tiwari raised a question <strong>of</strong> whether theIndian entrepreneurs were becoming overconfident inacquiring foreign companies bigger than themselvesor were these decisions a good strategy. Pr<strong>of</strong>. ParimalMerchant spoke about the huge opportunity for M&Asin the SME sector which was not receiving the attentionit deserves <strong>and</strong> also cited the example <strong>of</strong> Bharat ForgeLtd as a case study <strong>of</strong> an SME turning into an MNC viaM&As.5 SPJIMRnews


SplashCreating RipplesSPJIMR Marketing Effectiveness Conclave (SMIA) - <strong>2011</strong><strong>Jan</strong>uary 15, <strong>2011</strong>SMIA is a unique event at SPJIMR which felicitate thosecorporate houses that have solved a business problemor en-cashed a market opportunity with marketinginitiatives <strong>and</strong> strategies <strong>and</strong> have made a sustainableimpact on their business top-line or the bottom line.In its 7th year now, SMIA is a well- recognized eventamong corporate circles. This year there were 45entries from organizations across various sectors. Out<strong>of</strong> these 23 initiatives moved up to semi-finals. Thesewere evaluated by jury panel over 2 rounds to arrive atthe Top 4 finalists. The finalists for SMIA <strong>2011</strong>were:GVK (Mumbai Airport), Tata steel, Maruti Suzuki <strong>and</strong>Volkswagen. On <strong>Jan</strong>uary 15 they battled it out for thetop position facing an imposing jury.The jury panel consisted <strong>of</strong> Pr<strong>of</strong>. Nirmalya Kumar,Pr<strong>of</strong>essor- Marketing, London Business School <strong>and</strong>author <strong>of</strong> acclaimed books- Marketing as Strategy,Private Label Strategy etc.; Mr. Partha Rakshit - Ex-Managing Director, AC Nielson company-South Asia;Mr. Rajaram Narayanan - Vice President, HUL; Mr.Madhukar Sabnavis - Country Head, Discovery <strong>and</strong>Planning, Ogilvy <strong>and</strong> Mather India <strong>and</strong> Pr<strong>of</strong>. M.S. Rao- Pr<strong>of</strong>essor <strong>of</strong> Marketing at SPJIMR.Dr. Ashita A. Sharma inaugurated the event withwelcome address <strong>and</strong> briefly described the SMIAlegacy followed by presentations. GVK showcased itstravel retail strategy for new terminal 1C at ChatrapatiShivaji Terminal, Mumbai. Tata Steel presented its twobr<strong>and</strong>s TATA STructura <strong>and</strong> Galvano <strong>and</strong> how theyhave shaped the Indian Steel Market. Maruti Suzukispoke about segmentation for Alto which emerged asthe ‘Game Changer’. Volkswagen presented how theydesigned communication strategy for launch in India.In his key note address Pr<strong>of</strong>. Nirmalya Kumar talked onissues <strong>of</strong> 'Making Marketing Accountable' <strong>and</strong>explored new dimensions for measuring marketingeffectiveness. The audience participated in amarketing quiz conducted by an alumnus SidharthNatrajan which was followed by an enriching paneldiscussion, led by Pr<strong>of</strong>. M. S. Rao, around the theme“Measuring Marketing Effectiveness'.The winners for SMIA <strong>2011</strong> were Maruti Suzuki team.They won Rs. 1 lakh cash prize the coveted SMIA trophyfor their Alto case study. Tata steel team finished second<strong>and</strong> won Rs. 75,000. Pr<strong>of</strong>. Renuka Kamath closedanother year <strong>of</strong> SMIA with an acknowledging vote <strong>of</strong>thanks.7SPJIMRnews


SplashCreating RipplesHR ConclaveBusiness houses <strong>and</strong> business schools are both doingtheir bit to build leaders, who are sensitive to business<strong>and</strong> societal problems. The positive effects <strong>of</strong> businessschool programs are evident through the lives <strong>of</strong> manysuccessful entrepreneurs <strong>and</strong> firms. Firms are showinggrowing commitment to social goals that extendbeyond financial interests. The 'Human ResourcesConclave' held at SPJIMR discussed the issue <strong>of</strong>Managing Human Assets in the Changing BusinessEnvironment - Implications for Industry <strong>and</strong><strong>Management</strong> Education.The event started with the keynote address by Ms.Kavita Khushalani - General Manager, HCLTechnologies who spoke on Vineet Nayar's book'Employees first, Customers Second: turningconventional management upside down' <strong>and</strong>discussed policy initiatives undertaken by HCL toimplement the philosophy. Other speakers for theevent were Mr. Aniruddha Limaye - Director, GreatPlaces to Work <strong>Institute</strong>, India; Ms. Sujata Deshmukh -Director, People & Change Practice, PWC; Dr. AnitaB<strong>and</strong>opadhyay - Vice President, Learning &<strong>Jan</strong>uary 15, <strong>2011</strong>Development, Piramal Group; Mr. Naresh Mehta -Business Head-Retail Operations-Franchisee-Raymond; Mr. Unmesh Pawar - Senior Vice President,HR, Accenture <strong>and</strong> Mr. Sanjay Muthal - ManagingDirector, Nugrid Consulting. Dr. Keith C D'Souza,Pr<strong>of</strong>essor, People <strong>and</strong> Performance area, SPJIMRmoderated the panel discussion.The key note address was followed by rich insightsfrom all the speakers on the increasing challenges <strong>of</strong>recruiting, retaining <strong>and</strong> building committedemployees with appropriate skills <strong>and</strong> attitudes. Thespeakers also shared research conducted by theirorganizations on how organizations are creating highengagement work environment to build highperformance work cultures. During the paneldiscussion, speakers highlighted the need foracademia <strong>and</strong> industry collaboration to integrate theirefforts <strong>and</strong> create competencies that are relevant fortoday.8 SPJIMRnews


SplashCreating RipplesThe First batch <strong>of</strong> PGCIM goes to ESB, Reutlingen after completing 8 months at SPJIMRApril, <strong>2011</strong>Continuing to demonstrate the success <strong>of</strong> PGCIM (PostGraduate Certificate in International <strong>Management</strong>),23 SPJIMR students reached ESB Business School,Reutlingen University, Germany early this March. Thestudents are a part <strong>of</strong> the European Union backedPGCIM <strong>and</strong> MBA in International <strong>Management</strong>awarded jointly by SPJIMR <strong>and</strong> ESB Business School.Inaugurating the event...The students had initially spent two terms in SPJIMRcampus where they were given the foundations <strong>of</strong>management learning. They also helped organise anInternational conference on 'Implications <strong>of</strong> Indo-European Union Free Trade Agreement' conductedjointly by SPJIMR <strong>and</strong> ESB Business School inNovember 2010. The conference was attended bydignitaries from various national <strong>and</strong> internationalbodies including the Indian Planning Commission,Indo – German Chamber <strong>of</strong> Commerce(IGCC), <strong>and</strong>eminent corporate like BASF, Daimler, Fiat etc. All 23cleared the <strong>of</strong>ficial German language test conductedby the Goethe <strong>Institute</strong> before flying to Europe.They are now part <strong>of</strong> international student communitypursuing their Master's thesis across areas withcompanies in Europe. They are in the process <strong>of</strong>absorbing intricate details involved in internationaldealings with the help <strong>of</strong> extensive interactions withtheir peers in classroom. In April 2010, they had theopportunity to be a part <strong>of</strong> the International BusinessFair organised by ESB Business School, an eventwhere they could closely interact with variouscorporate partners <strong>of</strong> ESB Business School like Adidas,Bayer, Robert Bosch, Google, Facebook, KPMG, BCG,Siemens, P&G, Barclays etc. Students also organized acultural evening on India, showcasing the diversity <strong>and</strong>heritage through videos, classical dance <strong>and</strong> musicalperformance, topped with some delicious Indiancuisine.These 23 students willgraduate in August<strong>2011</strong> <strong>and</strong> are currentlyworking towards theirplacements ininternational firms withroles matching theiraspirations <strong>and</strong> workexperiences.Performances by IndianStudentsPGCIM participants at ESB, GermanyThe PGCIM participantsCelebrating the ‘India Day’9 SPJIMRnews


SplashCreating RipplesALUMNI MEETSPune MeetApril 23, <strong>2011</strong>The Pune Alumni Meet was held at Taj Blue DiamondHotel on April 23rd, this year. About 45 attended out <strong>of</strong>which 23 were Alumni from PGDM, PGPM, PGDSM-MIT, PGEMP <strong>and</strong> FMB. Pr<strong>of</strong> Abbasali Gabula <strong>and</strong> Pr<strong>of</strong>Aditi Divatia were present at the meet.The Meet started with an interesting Ice Breakeractivity, which was planned to bring together alumnusfrom different batches <strong>and</strong> different companiesBangalore MeetFebruary 26, <strong>2011</strong>The Bangalore Alumni Meet held at Taj Gateway Hotelsaw about 100 attendees out <strong>of</strong> which 66 were Alumnifrom PGDM, PGDSM-MIT <strong>and</strong> PGEMP.Pr<strong>of</strong>. Aditi Devatia <strong>and</strong> Pr<strong>of</strong>. Latha Naair with alumniAlumni group at Pune with SPJIMR pr<strong>of</strong>s.together. This was well received <strong>and</strong> enabledinteraction among a larger <strong>and</strong> more diverse group.Pr<strong>of</strong> Aditi Divatia made a presentation about thestructure that is taking shape for the Alumni – <strong>Institute</strong>relations, followed by a healthy <strong>and</strong> enrichingdiscussion on the “way ahead” for the alumni-instituterelations.Many <strong>of</strong> our alumni, Mr. Vivek Damle (MMS 1985), Mr.Vivek Sahasrabuddhey (EMP- B3), Mr. Ranjit Gugle(FMB-8) & Mr. Advait Kurlekar (PGDM 1993) cameforward to share their experiences <strong>and</strong> their journeyafter SPJIMR. This was followed by a sumptuous dinnerin an extremely well arranged hall.Pr<strong>of</strong> Aditi Divatia, Faculty in charge <strong>of</strong> Alumni Relationsalong with our alumnus Mr Haresh Amre, (MMS1994), currently in Infosys, took the discussion onalumni - institute relations forward with inputs fromalumni present during the meet.There were several enthusiastic alumni from allbatches ranging from 1983 to the most recent batcheswho volunteered to manage the alumni activities atBangalore.The meet ended with a humorous <strong>and</strong> engaging notefrom Mr Jawahar Beekay <strong>and</strong> Mr Lovaii Navlakhi.They are from the batch <strong>of</strong> 1983, the first batch to passout <strong>of</strong> SPJIMR.The faculty present at the meet were Pr<strong>of</strong> AbbasaliGabula, Pr<strong>of</strong> Bindu Kulkarni, Pr<strong>of</strong> Latha Nair, Dr<strong>May</strong>ank Joshipura, Pr<strong>of</strong> Vanita Bhoola, Dr UmaNarain, Pr<strong>of</strong> Sajeev George, Pr<strong>of</strong> Nilanjan, Pr<strong>of</strong> Sood<strong>and</strong> Pr<strong>of</strong> Aditi Divatia.Pr<strong>of</strong>. Abbasali Gabula in discussions with alumniThe alumni group at Banglore10 SPJIMRnews


SplashCreating RipplesProspective PGDM students experience the Immersion Program15-18 March, <strong>2011</strong>SPJIMR initiated the Immersion Program for theprospective students to have SPJIMR experience <strong>and</strong>make informed decision. 650 students on theinstitute's final admission list were invited to a daylonginteraction program on campus to give them aninsight into the institutional philosophy, the programs<strong>and</strong> its perspective to management education.The program started with a formal inauguration <strong>and</strong>Director's address. Participants were given the feel <strong>of</strong>the institute with a help <strong>of</strong> a video detailing the life <strong>and</strong>activities @SPJIMR. This was followed by Dean's Q& Asession.To make c<strong>and</strong>idates comfortable <strong>and</strong> give themstudent's view; buddy mapping was planned, whereineach prospective student was tagged with two currentSPJIMR students. The prospective students were giventhe campus tour <strong>and</strong> hence an opportunity to assessthe facilities at SPJIMR. They interacted with facultymembers in small groups <strong>and</strong> were also given detailson placements <strong>and</strong> program pedagogy. The dayended by playing a management game <strong>and</strong> a culturalprogram by current students.Pr<strong>of</strong>. Parimal Merchant, Director FMB Program <strong>and</strong> thedriving force behind this initiative said “that manytimes people make decisions based on hearsay <strong>and</strong>hence we at SPJIMR wanted to show students as towhat the SPJIMR experience is all about. The realdividend <strong>of</strong> the entire program will be when we helpstudents make the right choice, be it by joining us orany other institute”.The program was very well received by prospectivestudents <strong>and</strong> their enthusiasm to join SPJIMR wasclearly visible at the end <strong>of</strong> the day.“I had no idea that the institute laid so muchemphasis on values. This is something that Ilearnt from my interactions here. This is avery refreshing way <strong>of</strong> being introduced to aninstitute. No other college invests so muchtime in their prospective c<strong>and</strong>idates”-Gunit Ahluwalia,a prospective student from Delhi.11 SPJIMRnews


EquinoxMeeting <strong>of</strong> Minds<strong>Jan</strong>uary 16, <strong>2011</strong>Ms Niyazee, P & G interacts with participantsMs. Balaka Niyazee, an SPJIMR alumnus working withProcter & Gamble as an Associate Director, interactedwith PGP students on the 'Future <strong>of</strong> Modern Retail inIndia'. The discussion started with an introduction <strong>of</strong>India-a hub <strong>of</strong> unorganized retail dominated by wetmarkets <strong>and</strong> kiranas, which are still a majorcontributor to the topline for many strong br<strong>and</strong>s fromP&G <strong>and</strong> HUL. She explained as to how organizedretail in India started with the advent<strong>of</strong> hypermarkets, supermarkets, convenience/departmental stores <strong>and</strong> cash & carry stores. Therobust growth story <strong>of</strong> modern retail was reiteratedthrough its strong CAGR <strong>of</strong> 43 per cent compared to12 per cent for total retail, although modern retailpenetration in India is only about 10 per cent. Shetalked at length about the 'modern retail shopper' whois constantly on the lookout forvalue for money, more choices<strong>and</strong> basically everything underone ro<strong>of</strong>. In her opinion, some<strong>of</strong> the possible avenues forgrowth at a store are attracting more shoppers byspreading awareness, buying more <strong>of</strong>ten by means <strong>of</strong>loyalty programmes or increasing the basket size perconsumer.Ms. Niyazee also brought in focus the challengesfaced by modern retail such as governmentregulations on FDI, infrastructure issues, talent crunch<strong>and</strong> appropriate store formats. She highlighted thatalthough the future <strong>of</strong> modern retail is quite bright,'general trade stores' <strong>and</strong> 'high frequency stores' areexpected to continue dominating the retail industry inthe near future.Economic Forum EventsMarch 5-9, <strong>2011</strong>The recently held Panel Discussions on the 'Analysis <strong>of</strong>the Union Budget' by The Economic Forum wastelecast on Bloomberg, UTV on the weekend <strong>of</strong> March5-6. The eminent panelists included: Dr BrindaJagirdar - Chief Economist, SBI; Mr Amit Dalal - HeadTATA Investments; Dr Ashima Goyal - Pr<strong>of</strong>essor <strong>of</strong>Economics, IGIDR; Mr Ravi Mahajan - Partner, E&Y; MrRamasubramanian Kuppusubramanian - Faculty,SPJIMR & Ex GM, Forex Dept, RBI. The discussion wasmoderated by Ms Aparna Mehta from Bloomberg,UTV.Challenges <strong>of</strong> Monetary Policy:Economic Forum 2010-11 presented a talk on'Challenges <strong>of</strong> the Monetary Policy' on 9 March atSPJIMR Auditorium. The speaker for the event wasnone other than Mr Sitikantha Pattanaik, Director,Division <strong>of</strong> Money <strong>and</strong> Banking, Reserve Bank <strong>of</strong> India.FMB Seminar <strong>of</strong> Niranjan Hiran<strong>and</strong>ani &Dilip PiramalA Family Managed Business (FMB) is really more thana simple business involving all kinds <strong>of</strong> family issues.To address family issues in FMB <strong>and</strong> open them fordiscussions, seminars are organized by Centre forFamily Managed Business. One such seminar that wasorganized by four students <strong>of</strong> FMB 13 (Sept) batch. Thespeakers were Mr. Niranjan Hiran<strong>and</strong>ani, owner <strong>of</strong>Hiran<strong>and</strong>ani Group & Mr. Dilip Piramal owner <strong>of</strong> VIPIndustries. The session was moderated by Pr<strong>of</strong>. ParimalMerchant, Director FMB.Some <strong>of</strong> the key learnings from the seminar were:1. Family should support the new generation to setuptheir own businesses <strong>and</strong> enterprises.The audience at FMB seminar<strong>Jan</strong>uary 26, <strong>2011</strong>2. Alongwith the rules <strong>of</strong> business, outlook <strong>of</strong> theyoungsters have changed. They are more extrovert,challenging <strong>and</strong> risk takers.3. Family businesses should not be afraid to hirepr<strong>of</strong>essionals, who are more enterprising.4. India is a fast growing economy <strong>and</strong> the youngstersshould seek business opportunity in this country.The two-hour interaction ended with Pr<strong>of</strong>. Parimalsummarizing the learnings with an insight into hisexperience <strong>of</strong> other family businesses.Pr<strong>of</strong>. Merchant, Mr. Hiran<strong>and</strong>ani <strong>and</strong> Mr. Piramal at the seminar12 SPJIMRnews


Equinox Meeting Of Minds<strong>Jan</strong>uary 27, <strong>2011</strong>Eminent speakers share their thoughts withPGEMP Batch 30 <strong>and</strong> 31Being a General Manager may sound glamorous. Inreality, it is not. Besides application <strong>of</strong> one’sknowledge, it needs you to take personal risks <strong>and</strong>risks for the organization. As you grow in theorganization, your role becomes more dem<strong>and</strong>ing.You may need to do thingsyou don't like doing or othersdon't like doing. However,they need to be done for theorganization. Having taken adecision is the most importantpart <strong>of</strong> a personal orpr<strong>of</strong>essional situation. Beforetaking a decision you need t<strong>of</strong>actor in all that is significantfor the decision. A good startMr. Mohan Madiman -VP, Corporate HR, L&Taddress PGEMP batch 30We need to adopt a reflectiveapproach to managing ourlife <strong>and</strong> contributionto organization. Anorganization's competencyor capability is the sum total<strong>of</strong> skills, knowledge <strong>and</strong>attitude. Skills <strong>and</strong>knowledge are easyto influence. However,influencing attitude is themost challenging. Whatdifferentiates organizationsis the ‘Attitude’. In ourendeavor to transform amanager to a leader, wegoes a long way in ensuringthat the desired end resultwould be achieved.Mr. P P Sukumaran - ChiefPeople's Officer <strong>and</strong>Member <strong>of</strong> the Board,Gammon India sharinghis thoughts with batch 30need to reflect how we can contribute to changing theattitude <strong>of</strong> an organization.Lock, Stock & Trade <strong>2011</strong>Lock, Stock <strong>and</strong> Trade, or LST combines businessventures, business plans, investors <strong>and</strong> MBA studentteams in a one-<strong>of</strong>-its-kind entrepreneurshipevangelising event. The ventures <strong>and</strong> plans are real,the investors are mock <strong>and</strong> student audienceparticipating in the IPO simulation game.15 teams from B-Schools led by the entrepreneurpresented their growth plans, seeking investment.For SPJIMR students, LST is the capstone exercise <strong>of</strong> thecross-functional elective, Managing New BusinessInitiative. In this project-based course, student teamsidentify growth stage entrepreneurs to intern in theirventures <strong>and</strong> prepare the Growth Plan for the venturewith the entrepreneur.LST was conceived by SPJIMR's student team jointlywith NEN (National Entrepreneurship Network) in year2005. The event is open to B Schools. Entrecomorganises LST in partnership with NEN.Sarath Babu the "slum boy" MBA-turned-entrepreneur,was the keynote speaker at LST <strong>2011</strong>.LST <strong>2011</strong>February, <strong>2011</strong>Ms. Priya Giri,GM, HR, Tata Motorsspeaking to batch 31Participants were advised togo beyond the rigors <strong>of</strong> theclassroom <strong>and</strong> look atreflective application <strong>of</strong>concepts. They wereappealed to think howdecisions already madewould have been takendifferently; develop anappreciation <strong>of</strong> areas otherthan own functional area<strong>and</strong> come out <strong>of</strong> silos indecision making.With experience, comesclarity <strong>of</strong> thought, ability to absorb <strong>and</strong> the courage tochallenge.13 SPJIMRnews


RainbowColours <strong>of</strong> InnovationLearning by Doing : Science Workshop at National School, Virar<strong>Jan</strong>uary 23, <strong>2011</strong>Educational Science Workshop:Science principles taught through toy-making <strong>and</strong>experiments can be fun. Abhyudaya Sitaras weretaken for an Educational Science Workshop atNational School, Virar. The workshop began with alecture on introduction to science, its progress <strong>and</strong> itsuses. The sitaras were then exposed to differentgrowin gElephanta Caves which is located at Gharapuri Isl<strong>and</strong>amidst the Arabian Sea. The mentors <strong>and</strong> menteeswere paired so that mentors can take the sitarasaround to see the caves. This facilitated the sharing <strong>of</strong>thoughts <strong>and</strong> knowledge among the two. Facultyfacilitators too interacted with the sitaras <strong>and</strong> got toknow them better. After lunch, sitaras engaged invarious games with their mentors.Sitaras at Science Workshopscientific experiments <strong>and</strong> were also taught how tomake various objects <strong>and</strong> toys which produceddifferent visual <strong>and</strong> sound effects (e.g. animatedobjects). The Sitaras were taken to the Biology Labwhere they could observe the specimen <strong>of</strong> humanbody organs, <strong>and</strong> the specimen <strong>of</strong> animals <strong>and</strong>reptiles. Interesting information on different species <strong>of</strong>snakes was shared with the Sitaras.Picnic to Elephanta Caves:SPJIMR's faculty who oversee the mentoring processtook a day <strong>of</strong>f with mentors <strong>and</strong> mentees to ElephantaCaves. Elephanta Caves, being a place <strong>of</strong> historicimportance as well as far from the city hustle wasespecially selected with the purpose <strong>of</strong> giving anopportunity to spend time in a natural environmentaway from home <strong>and</strong> strengthen the bond betweenmentors <strong>and</strong> mentees.8 faculty facilitators, 168 mentors <strong>and</strong> 132 menteescame for the picnic. The group reached The Gateway<strong>of</strong> India at 9.00am from where all boarded the ferry toA Talk on ParentingMentors with their MenteesFebruary, <strong>2011</strong>A talk on parenting was conducted for the parents <strong>of</strong>Abhyudaya Sitaras by Clinical Psychologist Ms.Supriya Nair. She shared her valuable insights onparenting <strong>and</strong> also gave some tips for h<strong>and</strong>ling dailylife stress <strong>and</strong> on prioritizing things in life.Parenting Talk organized by Abhyudaya <strong>of</strong>ficeSitaras at Elephanta Caves with MentorsFelicitation <strong>of</strong> Mumbai's 6th Grammy AwardWinner Pt. Dhruba Ghosh20th February, <strong>2011</strong> witnessed the felicitation <strong>of</strong> Pt.Dhruba Ghosh at SPJIMR, organized by Abhyudayadepartment. The Sitaras are pursuing music under hisguidance <strong>and</strong> in his honor they sang Guru V<strong>and</strong>anacomposed by Pt. Ghosh.14SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationSummer CampThe annual summer camp this year focused onfostering Sitaras creativity. They were taught publicspeaking <strong>and</strong> English speaking through storytelling.Sessions by Nrityanjali were held to enable the Sitaraswith public speaking, voice modulation, story writing,reading activities, development <strong>of</strong> observational skills<strong>and</strong> imaginative skills. Other activities included yoga,origami, craft <strong>and</strong> bird watching.Sitaras doing YogaAbhyudaya Impact Assessmentgrowin gMarch <strong>2011</strong>As the second year <strong>of</strong> mentoring coming to an end inJuly, an Impact Assessment <strong>of</strong> Abhyudaya programwas conducted, to assess its impact on both Mentors<strong>and</strong> Mentees.Feedback was collected from the major stakeholders -the Mentors, Abhyudaya Faculty Facilitators, SitarasParents <strong>and</strong> the School Teachers.The mentors were assessed on the parameters namelyCommunication skills, Self discipline, Spiritualquotient, Relationship trust <strong>and</strong> Emotional quotient.The mentees were assessed on the parameters likeAcademic improvement, Emotional development,Cognitive development <strong>and</strong> Family attitude.Scholarship:49 Sitaras <strong>of</strong> Std 7th appeared for the MaharashtraState Scholarship exam in March. Two weeks intensivepreparatory classes were held for them.Annual Outdoor CampThree day outdoor camp was held at Chinchani whichwas attended by 110 sitaras.The Sitaras actively participated in many creativeactivities like Block & B<strong>and</strong>ini Print, night tracking <strong>and</strong>treasure hunt.Selection <strong>of</strong> New SitarasApril-<strong>May</strong> <strong>2011</strong>Selection process <strong>of</strong> Sitaras in progressSummer Camp for SitarasAfter the final meeting <strong>of</strong> Dr. Shrikant with the schoolprincipals <strong>of</strong> the BMC <strong>and</strong> the aided schools, theselection for the fourth batch <strong>of</strong> Sitars started in April<strong>2011</strong>. 236 nominations were received from the BMC<strong>and</strong> the aided schools in K- west ward. The first levelselection was done using a psychometric assessmentfollowed by a group interview. Based on the result,some students have been selected for the secondround where the parents were interviewed along withthe child. The total number <strong>of</strong> Sitaras under Abhudayaare now 180.15SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationWelspun completes one year <strong>of</strong> DISHAFebruary 5, <strong>2011</strong>12 months ago, in February 2010, Welspun & SPJIMRtogether embarked on a journeycalled “DISHA” with a missionto take Welspun Groupfrom Rs. 12,000 Crores toRs. 30,000 Crores. Withthis mission in mind, wecustomized a series <strong>of</strong><strong>Management</strong> DevelopmentPrograms (MDPs) for the seniormanagement & leadershipgroup <strong>of</strong> Welspun.On 5th February <strong>2011</strong>, theycompleted exactly 1 year <strong>of</strong>program. The first phase <strong>of</strong> thisprogram covered 56 leaders,spread across 2 batches. Theprogram was well receivedby Welspun <strong>and</strong> 70 newparticipants joined theprogram in September 2010.The participants found the courses to be value-add<strong>and</strong> have appreciated the content <strong>and</strong> the faculty.Further, they found that MDP sessions helped themdevelop a group wide strategic perspective enablingthem underst<strong>and</strong> the threats <strong>and</strong> the opportunities fortheir businesses <strong>and</strong> hence work on buildingcompetitive advantage.The Welspun Team with SPJIMR faculty <strong>and</strong> staffSince February 2010, 19 MDPs were held in 2locations Mumbai & Anjar covering over 130participants, spread across 4 batches.Ms. Manasi Gune from SPJIMR <strong>and</strong> Mr. M<strong>and</strong>eep Virdifrom Welspun have been coordinating the programrelentlessly under the able guidance <strong>of</strong> Pr<strong>of</strong>. HarshMohan, Pr<strong>of</strong>. S K Palekar <strong>and</strong> Mr. Gurpreet Nagpalfrom Welspun.SUN launches SPEEDSun Pharmaceutical’s Executive Education <strong>and</strong>Development (SPEED) program was inaugurated on26th <strong>May</strong>. 49 senior managers <strong>of</strong> the company willparticipate in 40 day program over a period <strong>of</strong> twoyears. Mr. Dilip S. Shanghvi, CMD shared threewinning mantras for a successful companyShare the benefits with contributors.Win customer loyalty <strong>and</strong> continuity by puttingcustomers first <strong>and</strong> Invest in future.As organization grows, complexityincreases <strong>and</strong> so we need formal process<strong>of</strong> acquiring skills, better bonding <strong>and</strong>dialogue within the company. He said thatparticipants should leverage this programto foster new contacts within the company.Mr. Sudhir V. Valia, Executive Directoremphasized the importance <strong>of</strong> timelydecision making in pr<strong>of</strong>essional <strong>and</strong><strong>May</strong> 26, <strong>2011</strong>personal life. Mr. S. Kalyanasundaram, CEOencouraged the group to equip themselves withcollaboration skills to face the challenges <strong>of</strong> fast pacedbusiness world.16 SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationMarch, <strong>2011</strong>Participants from European School <strong>of</strong>Business, Reutlingen University, Germanyattend a module with PGEMPSeven participants <strong>of</strong> the part time MBA program forworking executives at European School <strong>of</strong> Business,Reutlingen University, Germany attended a modulewith current PGEMP batch. The short stay <strong>of</strong> 12 dayswas power packed in terms <strong>of</strong> academic inputs,mutual sharing <strong>and</strong> experience. The program isdesigned in a way that in addition to attending variouscourses, the foreign participants get exposed to Indianculture, markets, business <strong>and</strong> also get a glimpse <strong>of</strong>myriad hues <strong>of</strong> Mumbai.Specific sessions on Indian business environment <strong>and</strong>markets were conducted by Pr<strong>of</strong>.ABKulkarni <strong>and</strong> Pr<strong>of</strong>.Pallavi Mody .The ESB Group with PGEMP 24 participants‘Doing Business in India’ programsDBI participants on campusMarch-April, <strong>2011</strong>The Doing Business in India program at SPJIMR isaddressed to meet the need <strong>of</strong> the foreign businessexecutives <strong>and</strong> Small <strong>and</strong> Medium Enterprises (SMEs).For UK Trade & Investment they conducted the “IndiaMarketing Strategy Scholarship Program”, catering tothe needs <strong>of</strong> SMEs from the U.K to underst<strong>and</strong> themarket dynamics in India.The other programs in Doing Business in India include International Elective Program, Lancaster University<strong>Management</strong> School Doing Business in India: Vlerick Leuven Gent<strong>Management</strong> School, Belgium Doing Business in India: European Business School,Germany Bizard abroad: National University <strong>of</strong> SingaporeIndustry trip to L & T Infotech organized by Pr<strong>of</strong>. OscarD'Souza brought them in real touch with the BusinessProcess Outsourcing world. Visit to Mahindra &Mahindra Farm Equipment division was arranged by aPGEMP participant Mr. Don Lewis.Pr<strong>of</strong>. Prem Ch<strong>and</strong>rani had an informative <strong>and</strong>interactive session with them, interspersed withnuances <strong>of</strong> Indian culture <strong>and</strong> business practices.The integration between the batch <strong>of</strong> Indian & foreignparticipants was enriching for all.DBI Participants experience Yoga at Yoga KutirESB Germany MBA participants at SPJIMRThe UK Trade & Investment team at SPJIMR17SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationDr An<strong>and</strong> Nadkarni analyse D<strong>and</strong>i March for <strong>Management</strong> LessonsDr NadkarniDr. An<strong>and</strong> Nadkarni is anardent G<strong>and</strong>hian <strong>and</strong>passionate about looking atsome important historicalevents as a part <strong>of</strong> learningprocess. He organized a 5-hour workshop for PGPMBatch covering one <strong>of</strong> themost inspiring events'D<strong>and</strong>i March' <strong>and</strong>its interpretation in thecontext <strong>of</strong> managerialeffectiveness.Some <strong>of</strong> the lessons <strong>of</strong> Leadership <strong>and</strong> <strong>Management</strong>from the D<strong>and</strong>i March are: 79 Ashramites were carefully selected from youth tosenior citizens – all age group participated,emphasizing importance <strong>of</strong> effective teams.April 5, <strong>2011</strong> It was an example <strong>of</strong> meticulous planning <strong>of</strong> theroute, identifying right people to do the right jobslike Sardar Patel for logistics <strong>and</strong> masscommunication. A team <strong>of</strong> marchers called Arun Tukdi (advancemarchers) reached the villages before time to collectinformation about the village. This emphasizes role<strong>of</strong> process <strong>and</strong> planning. D<strong>and</strong>i march is an example <strong>of</strong> right time <strong>and</strong> rightprocess taken up involving masses- any one <strong>and</strong>every one, an important aspect <strong>of</strong> mass movement. It was an example where people practice nonviolence for common good. It is the conviction <strong>of</strong> the leader, in-spite <strong>of</strong> widespread apprehensions from people around, makesthe event historical.The session was very well received by PGPMparticipants <strong>and</strong> they could appreciate the universality<strong>of</strong> management principles.FMB Premier League (FPL)FMB Premier League (FPL as it is popularly known) isan unique event at FMB department. FPL is a cricketfest but due to the innovation, magnitude <strong>and</strong>involvement <strong>of</strong> the students, a normal cricket turns outto be a great event.There were four teams made out <strong>of</strong> the class <strong>of</strong> 120.Each team had 16 players. The owners <strong>of</strong> the teamswere female members <strong>of</strong> the batch. The captains werechosen by the organizing team in consultation with thefaculty. Around 85% <strong>of</strong> the total batch was involved insome or the other activity, such as commentators,score keepers, sponsors soliciting, groundmanagement, organizing the actual event,coordinating with various agencies such as police,tent, genset, umpires, etc.The lady owners <strong>of</strong> the FPL TeamsAnother important component in FPL was innovation.Matches started with the recitation the NationalAnthem, which made the environment positive. Oneanother major innovation was the concept <strong>of</strong> "SuperOver". It is one over in which all the six balls have to bebowled by different bowlers. There were initiativestaken by the Organizing Team like for 90 minutes <strong>of</strong>airtime to SPJIMR <strong>and</strong> a newsletter at the end <strong>of</strong> the first<strong>and</strong> third day.On the whole, FPL proved to be a fantastic <strong>of</strong>f-theclassroomlearning opportunity. It is also a veryimportant method to internalize managementconcepts.FMB Premier League18SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationDOCC <strong>2011</strong>: The Heart <strong>and</strong> Art <strong>of</strong> GivingStudents during DOCC projectsThe Center for Development <strong>of</strong> Corporate Citizenship(DOCC) is SPJIMR's unique pedagogy where in theparticipants undergo 6 week internship with NGOs<strong>and</strong> apply the managerial thoughts <strong>and</strong> practices tounorganized social sector. This year, the students <strong>of</strong>SPJIMR, worked in 76 projects with over 50 NGOsacross the country. The projects covered issues likewomen's empowerment, AIDS awareness, workingwith specially abled children <strong>and</strong> introducing a holisticcommunity development program.The new management perspective helped NGOs takea look at their current processes <strong>and</strong> find ways <strong>of</strong>improvement. The implemented ideas <strong>and</strong> projectswere also appreciated by the community at large.Working in rural areas.....March - April, <strong>2011</strong>Snippets <strong>of</strong> Feedback from the NGOs“The marketing plan for the paintings is an importantinstrument for us to plan our activities at least for thenext year. The insights given by the students will beconsidered for charting out our future course <strong>of</strong> action"- Voice <strong>of</strong> Himachal"It was a pleasure hosting the students from SP <strong>Jain</strong><strong>Institute</strong>. It was truly a difficult project, in terms <strong>of</strong> itsexpanse, but more in terms <strong>of</strong> the complexity <strong>and</strong> thestakeholders involved. The students in such a shorttime quite effectively understood the history <strong>of</strong> theproject, its need as well as the journey so far. They alsoidentified the roadblocks in the journey <strong>of</strong> advocacy<strong>and</strong> strategy for future. Most importantly, they adaptedwith the organization, its values <strong>and</strong> showed maturityin accepting the constraints at Gadchiroli. Theybecame a part <strong>of</strong> the SEARCH community."-Society for Education, Action & <strong>Research</strong> inCommunity Health"This is the first time we did cost efficacy analysis. Theanalysis done by the students will be a very importanttool for designing <strong>and</strong> implementation <strong>of</strong> projects inother districts."- Deepak Foundation, Baroda"The impact the assignment creates adds a lot <strong>of</strong> valueto our work. The students helped us in financialplanning for the next five years. The project lays thefoundation for our work in future. It acts like aguideline, <strong>and</strong> will help us streamline our financialplans."- Udavum Karangal"The students could develop a good grass rootapproach. The analysis <strong>and</strong> observations have beentuned with good details. We can now pursure a newproject with their recommendations. Incomegeneration schemes suggested by them will makeenterprise sustainable in future. They could alsosensitize the staff workers with their work <strong>and</strong> analysis."- Himalayan Gram Vikas Samiti"The nature <strong>of</strong> contribution made by the student wouldcontinue to have a long term contribution to theorganization."- United Care Development Service“As a new activist, she has put forward new aspirationsamong the local youth with her communication <strong>and</strong>presentation skills. She has been pivotal in mobilizingthe community library. She also helped with devisingthe MIS framework, which will help us in betterdecision making."- Abhivyakti Foundation.....With diverse groups19 SPJIMRnews


Rainbow Colours <strong>of</strong> Innovation<strong>Jan</strong>uary 15, <strong>2011</strong><strong>Management</strong> lessons from DharaviIt was a truly multi cultural experience for the students<strong>of</strong> SPJIMR when they played host to Ericssonemployees hailing from across the globe. It was adiverse group <strong>of</strong> 25 trainees from countries rangingfrom Belgium, Australia, <strong>and</strong> Spain to South Africa.Each <strong>of</strong> the 10 SPJIMR students interacted on apr<strong>of</strong>essional basis with two trainees <strong>and</strong> gave them anNGOs learn the value <strong>of</strong> ‘Br<strong>and</strong>ing’February 28-March 2, <strong>2011</strong>Fifth time in a row, SPJIMR's Socialbrics, the Centre forTraining & <strong>Management</strong> for Social Development,organised a three day workshop on 'Creating an NGOBr<strong>and</strong>' at SPJIMR. Directors <strong>and</strong> senior executives <strong>of</strong>NGOs from all over India like Sense International(Gujarat), Learn Empower Uplift (Delhi), Sol's Arc(Mumbai) & Save the Children India (Mumbai)participated in the workhop. Dr. Ashita Sharma wasthe workshop facilitator.Over three days participants answered br<strong>and</strong> buildingquestions, discovering a consumer insight <strong>and</strong>discussing the emotional truth <strong>of</strong> the NGOs for br<strong>and</strong>creation.On the last day the participants made presentations onthe proposed br<strong>and</strong> blueprint.Socialbrics ‘influencing change’ in real timeThe Ericsson Group at Dharaviidea <strong>of</strong> the work being done at Dharavi. They walkedthe streets <strong>of</strong> Dharavi, guiding the visitors <strong>and</strong> givingthem an underst<strong>and</strong>ing <strong>of</strong> the successful pocket <strong>of</strong>entrepreneurs in the heart <strong>of</strong> the largest slum dwellingin Asia. After an introduction to the business concept <strong>of</strong>recycling industry running in the area by Magsaysayaward winner Dr. Jockin Arputham, the group walkedthrough the narrow streets <strong>and</strong> interacted with theworkers <strong>and</strong> owners <strong>of</strong> each enterprise. The queriesranged from how <strong>of</strong>ten the workers took a break toquestion aspirations <strong>of</strong> the residents.The visit helped participants realize how a small placecan do business <strong>of</strong> such large volumes, without anytraining. The insightful interaction with the delegatesfrom Ericsson was richly rewarding for SPJIMRparticipants.Socialbrics is organising Thursday Clinics for onemonth for the br<strong>and</strong> building participants in whichDr. Ashita Sharma will help them solve the problemsfaced building their br<strong>and</strong>. Participants will present thefinal blue print <strong>of</strong> their Br<strong>and</strong> <strong>Management</strong>Consultancy for NGOs.Socialbrics supports NGOs via real time consultancyaccording to the need felt by the organization. It is led<strong>and</strong> supported by senior faculty members <strong>of</strong> SPJIMR &domain expert consultants.Socialbrics has successfully completed a consultancyassignment for Childfund India's Disha Project. Itinvolved streamlining appointments & issues related toit. Advocates Mulla & Mulla were consulted to givelegal dimension for this project. Mr. Vijay Nadkarnialso visited Firozabad for the same.The Br<strong>and</strong> Building Workshop NGO in progress20SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationA PEEP INTO TARANG <strong>2011</strong> : Cultural fest for FMBTarang is a student initiated, inspired <strong>and</strong> createdcultural fest, to which, the faculty members <strong>and</strong> thestaff <strong>of</strong> FMB department are mere supporters <strong>and</strong>encouragers (motivators). If a person has an idea,what they need is a supportive <strong>and</strong> conduciveenvironment to implement that idea. That's true for anygiant company or a small shop <strong>and</strong> these wellsummarizedin lessons from Tarang.Tarang is conducted by making teams participate invarious events. These teams are created on r<strong>and</strong>om bypicking the names <strong>of</strong> students from the total pool.According to one <strong>of</strong> the team leader, out <strong>of</strong> 30members in his team, only 10 were most <strong>of</strong>ten seenparticipating. This was true for all the teams. This leadsto a lesson that in an organization there will always bethree types <strong>of</strong> people: the one “who will participate”,the one who will see “what is happening” <strong>and</strong> the onewho will “not know what is happening”. It is the role <strong>of</strong>the captain to identify the first type <strong>of</strong> people.On day two <strong>of</strong> Tarang, there was only one event –Treasure Hunt. It was the most important event <strong>of</strong> theentire fest. The treasure hunt was a massive event <strong>and</strong>the teams were required to spread out all acrossMumbai <strong>and</strong> get their pictures with particular type <strong>of</strong>person or doing a particular activity or action. Therewere totally 84 tasks. The range <strong>of</strong> tasks spanned from“taking a photo <strong>of</strong> a team member along with amember <strong>of</strong> the organizing team” to “taking a photo onan aeroplane in Titanic pose”. The time given tocomplete task list was 4 hours.This type <strong>of</strong> an event involved a great deal <strong>of</strong> planning<strong>and</strong> execution efficiency. All the jargons <strong>of</strong>management literature such as co-ordination,teamwork, managing resources, convincing, selling,exploring contacts / networking, culminated in twowords – execution efficiency.One <strong>of</strong> the most important learning points thatemerged is the balance <strong>of</strong> task <strong>and</strong> timeliness. Everytask had to be done within a green time-line, but thequestion is – ‘what's more important?’. The treasurehunt event has a list <strong>of</strong> stories to tell. By the end <strong>of</strong> dayApril, <strong>2011</strong>two the teams were having fun <strong>and</strong> learningmanagement lessons. They had developed excellentrelationship with their teammates.On day three there were once again three tasksCelebrating Tarangplanned. They were Collage, Dance & Maxi Parti. MaxiParti is “whatever you want to do” event, which shouldinvolve all the members <strong>of</strong> the team.The participants developed collage <strong>and</strong> it wasamazing to see the way ideas got presented. Twoteams had prepared the collage on “corruption”, butthe presentation <strong>of</strong> one <strong>of</strong> the team was much betterParticipants making collage during Tarangthan the other one. Here comes one more lesson. Abusiness idea can be presented with absolutelydifferent materials <strong>and</strong> in different manner but onlythose win, who can communicate the idea in the bestmanner.Tarang fest is an important instrument in the learningprocess at the FMB Program <strong>of</strong> SPJIMR. It keeps youcraving for more <strong>and</strong> that's what we call is the power <strong>of</strong>Tarang… every wave that splashes you with its auraleaves you gasping for more…-by Pr<strong>of</strong>. Samish DalalFaculty, SPJIMRThe FMB participants during Tarang21 SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationRepublic Day Celebration<strong>Jan</strong>uary 26, <strong>2011</strong>The 'National <strong>and</strong> Institutional Event <strong>Management</strong>committee' (NIE 2010) at SPJIMR, under the aegis <strong>of</strong>the ADMAP programme organized the event as part <strong>of</strong>their learning process <strong>and</strong> pedagogic initiative.The Republic Day celebration at SPJIMR was based onthe 5 pillars <strong>of</strong> the Indian Constitution: Secular,Socialist, Sovereign, Democratic, Republic which arestill strong, valid <strong>and</strong> relevant, 61 years after theadoption <strong>of</strong> the Constitution.The event was preceded by collage <strong>and</strong> video makingcompetitions <strong>and</strong> a kite flying competition to enablestudents to grasp the nuances <strong>of</strong> team work <strong>and</strong>coordination. The event on 26th <strong>Jan</strong>uary began withhoisting the national flag by Hon. Dean Dr. M.L.Shrikant. This was followed by musical performancesto salute the nation. The play “Rightfully Right” broughtto the forefront the collective power <strong>of</strong> citizens inbringing about a change for the better. The event sawactive participation from the graduating batch <strong>of</strong>PGDM students who attended the event in full strength.The NIE team beautifully managed the event from theideation to its efficient execution.‘GYB’ ProgramApril 5, <strong>2011</strong>The Center for Entrepreneurship first launched theStart Your Business Program for aspiringentrepreneurs. This has been followed nowwith the Grow Your Business (GYB) Program(http://gyb.spjimr.org) for growth focusedentrepreneurs.An Entrepreneurial Manager needs diverse skill-set tosucceed. However, the skill-set varies depending onthe stage <strong>of</strong> the enterprise life cycle. The Grow YourBusiness Program addresses the <strong>Management</strong> gapthat typically address the transition <strong>of</strong> an entreprisefrom survival stage to growth stage.Danfoss India has drawn a 5 year vision document forthe Indian market which has the channel partnerplaying a key role. The marketing head <strong>of</strong> thecompany's PE division approached the Center forEntrepreneurship for an MDP that would equip thechannel partners with the KSAs to achieve the VisionMr Purshothaman, Regional Vice President-AsiaPacific, Danfoss Motion Controls Division was presentwhen the participants presented their individual visiondocuments. Pr<strong>of</strong> M Suresh Rao co-ordinated theprogram.Students performing on Republic DayGYB program with Danfoss IndiaLaunching PGCPDM in partnership with BAIFSPJIMR is stepping into enhancing education in thedevelopment sector. SPJIMR <strong>and</strong> BAIF have partneredto develop a Post Graduate CertificateProgramme in Development <strong>Management</strong>which will equip pr<strong>of</strong>essionals in the developmentsector with management skills that can be applied intheir existing work area <strong>and</strong> can prepare them forhigher level responsibilities. The course is scheduled tostart in the month <strong>of</strong> November this year (<strong>2011</strong>).22SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationMarch 30-31, <strong>2011</strong>‘Social Venture Challenge Mumbai’Ideas to Make Mumbai BetterForeign Industrial Visit (FIV) forFMB Batch 13April, <strong>2011</strong>Center for Social Enterprise & Leadership (C-SEL) setup by SPJIMR seeks to bridge the gaps between frontlinesocial entrepreneurs, corporates, NGOs, nonpr<strong>of</strong>it leaders, philanthropists <strong>and</strong> impact investors.The first event organized by C-SEL was the SocialVenture Challenge Mumbai. It was social businessplan competition designed to encourage socialenterprise to developbusiness solutions for thecity's acute social <strong>and</strong>environmental problemsacross six thematic areas:Transportation, WaterSupply & Sanitation,Energy, Education, Waste <strong>Management</strong>, Housing.Mumbai city faces world's most pressing social <strong>and</strong>environmental problems. Over 50% <strong>of</strong> the world'spopulation lives in cities today compared to just 30% inIndia. By 2015, Mumbai is expected to become themost populous city in the world. The challenge today isto create public-private platform for all stakeholderswho can contribute towards betterment <strong>of</strong> Mumbai.The Social Venture Challenge/Mumbai consisted <strong>of</strong>three rounds, <strong>of</strong> which the final round took place at theSPJIMR. During each round <strong>of</strong> the competition, socialentrepreneurs needed to consistently present thevalues <strong>of</strong> their business with respect to - FinancialReturns <strong>and</strong> Social & Environmental ReturnsThe panelists <strong>of</strong> the Challenge included Priya Dutt,Member <strong>of</strong> Parliament, India; Vineet Rai, Co-Founder,Aavishkaar’; Revathi Roy, Founder, Forshe Ladies TaxiService; S<strong>and</strong>eep Singhal, Managing Partner, NexusIndia Capital; Surya Mantha, Director Investments,Omidyar India Network.The winning teams was awarded the coveted Sheriff'sAward <strong>and</strong> Rs. 500K in prize money. The runner upwas given Rs.300K while second runner up wonRs.200K.FIV (Foreign Industrial Visit) is a very thoughtfulinitiative by the Centre for Family Managed Business toshow the Indian Family Business the managementpractices, cultures, political scenario <strong>and</strong> people byother countries <strong>of</strong> world.Pr<strong>of</strong>. Merchant with FMB participants in KoreaThis visit was planned in three countries <strong>of</strong> SEA region –China, Korea &Thail<strong>and</strong>. 52 students, led by Pr<strong>of</strong>.Parimal Merchant went for the visit. The visit spanningover 10 days is considered as a very importantcomponent <strong>of</strong> the learning process by the students. Thestudents fulfilling qualifying criteria were only allowedto go.The FIV <strong>of</strong> FMB 13 Sept was unique in more than manyways. Firstly the Director <strong>of</strong> FMB, Mr. Parimal Merchantwas accompanying the batch, who himself is a goodresource to learn from. Secondly, a visit to KaistUniversity at Korea had been arranged. It was anamazing interaction by two family business peoplegiving interesting insights. Thirdly, a visit at Thai Acrylicwas arranged, which is a Birla group company setup inThail<strong>and</strong> <strong>and</strong> gives us an idea about modifying Indianmanagement practices to suit a foreign location.Fourthly, Pr<strong>of</strong>. Parimal summarized the entire FIV byintegrating different management practices, insights,industrial visits <strong>and</strong> Indian business practices.The students felt enriched <strong>and</strong> delighted after the FIV<strong>and</strong> were amassed tremendous learnings from the FIV.The SPJIMR student team at Asia Venture ChallengeFMB participants at Hyundai23 SPJIMRnews


Rainbow Colours <strong>of</strong> InnovationPGEMP participants ‘Influencing Practice’ in their work - A TestimonialRupesh <strong>Jain</strong>Assistant Manager,Planning & ProjectMonitoring,Delhi Metro RailGammon India LimitedI had an opportunity to doStatic Budget Variance <strong>and</strong>detailed variance analysis <strong>of</strong>material <strong>and</strong> manpowerdeployed in the Delhi MetroRail Project. Since I havestudied variance analysisduring PGEMP program, itwas easy for me to completethe task <strong>and</strong> train my team indoing it. We have completedQuantity & Price Variance forMaterials <strong>and</strong> Efficiency &Price Variance for Labour.This exercise increased myconfidence <strong>and</strong> gave me anopportunity to apply learningin my real work.Sachin ThakurIndoor Testing (CabGroup), Engineering<strong>Research</strong> CentreTata Motors Ltd.Our group in R&D <strong>of</strong> TataMotors had put forward arequirement for around 50Lfor procuring equipment.The first proposal was turneddown as no one had an idea<strong>of</strong> how requirement can beshown in terms <strong>of</strong> ROI/NPV/IRR. I was back from the 2ndcontact <strong>of</strong> PGEMP where Ihad learnt Capital Budgetingtechniques. I applied thesame to the relevant financialdata <strong>and</strong> linking it to thepotential savings showinghow the investment wouldpayback within a year. Theproposal got accepted.Pot- pourri <strong>of</strong> thoughts: Fare well to PGEMP batch 21 <strong>and</strong> 22Ranjeeta Singh,State Bank <strong>of</strong> IndiaThe journey <strong>of</strong> EMP has beenenriching <strong>and</strong> enjoyable. Wehave been transformed inthese years. The way wepresent ourselves, ouroutlook, functioning <strong>and</strong>behavior…. all has changedunknowingly. Drawing fromthe varied composition <strong>of</strong> theclass, we also got a feel <strong>of</strong>how private organizationswork.S. S. RaoState Bank <strong>of</strong> IndiaBeing working executives, wepractice <strong>and</strong> implementconcepts in day to day workwithout exactly knowing it ina structured way. Thisprogram helps us tointegrate both concept <strong>and</strong>practice. Informationinterchange with peers alsogives good exposure tomanagement learning.2 years into the program, ourunderst<strong>and</strong>ing <strong>and</strong> responseto issues shows muchimprovement.I was afraid initially in goingback to school after 22 yearsbut the support from peergroup <strong>and</strong> an interesting mix<strong>of</strong> theory <strong>and</strong> practice in thelectures were an effectiveincentives.A D Dalal,L&TP N Chauhan,Monsanto24SPJIMRnews


HarvestReaping Rich RewardsPGDM Placements <strong>2011</strong> – Reaching New HeightsSPJIMR completed yet another successful season <strong>of</strong>placements for the 178 participants <strong>of</strong> PGDM Class <strong>of</strong><strong>2011</strong> with 242 <strong>of</strong>fers from 76 companies.The Placement process saw <strong>of</strong>fers for lateral <strong>and</strong> freshhiring. The average salary increased by 27% to Rs.14.07 lacs per annum from last year, with the highestdomestic <strong>of</strong>fer <strong>of</strong> Rs. 23 lacs. 39% <strong>of</strong> the batch had<strong>of</strong>fers <strong>of</strong> Rs. 15 lacs <strong>and</strong> more. 59.5% <strong>of</strong> the batch hadsalaries <strong>of</strong> Rs.13 lacs <strong>and</strong> more. The median salary for177 students was 14 lacs. Foreign <strong>of</strong>fers were made byThomson Reuters <strong>and</strong> Deloitte.General <strong>Management</strong>: Tata AdministrativeServices, Adani Leadership Program, Mahindra &Mahindra, Reliance Industries <strong>and</strong> RPG Group madeabout 16 <strong>of</strong>fers in several middle managementpositions.Consulting/ IT Consulting: 19% <strong>of</strong> the batch wasplaced in leading Consulting firms including ArthurD'Little, Accenture Business Consulting (ABC), Deloitte,Ernst <strong>and</strong> Young, KPMG, PwC, CEB <strong>and</strong> TSMG.Deloitte picked up maximum numbers. Accenture forthe first time gave <strong>of</strong>fers for the Global Talent <strong>and</strong>Innovation Network team. IT consulting was <strong>of</strong>fered byCognizant Business Consulting (CBC) <strong>and</strong>Capgemini.Finance: The companies included JP Morgan, IIFL,St<strong>and</strong>ard Chartered, Citi Bank, Deutsche Bank, ICICIBank, Edelweiss, ICRA, Avista Advisory, SBI Caps,HSBC , Yes Bank, Axis Bank etc. Offers were receivedacross functions ranging from Investment Banking,Corporate Banking, Project Finance <strong>and</strong> CorporateFinance. The Multinational firms like Thomson Reutersmade exclusive <strong>of</strong>fers for their Global BusinessGraduate Program. 21.35% <strong>of</strong> the batch got <strong>of</strong>fers inthe Financial Services <strong>and</strong> Banking sector.IT/ITes: IT companies like Micros<strong>of</strong>t, HCLTechnologies <strong>and</strong> IBM <strong>of</strong>fered Sales roles. Corporate ITroles were <strong>of</strong>fered from business giants like GeneralElectric, Proctor <strong>and</strong> Gamble <strong>and</strong> Citibank. Other ITmajors included TCS, Wipro, Polaris, HP, Winshuttle, i-Gate.Marketing <strong>and</strong> Operations: The FMCG majorsincluded Procter & Gamble, Hindustan Unilever Ltd,Johnson & Johnson, Dabur, Asian Paints, Nestle,Marico, Britannia, Nivea <strong>and</strong> Wipro Consumer. For thefirst time HUL picked up a lateral hire from campus forthe supply chain division. Companies like Bharti Airtel,Philips, Novartis, CEAT <strong>and</strong> Titan <strong>of</strong>fered niche rolesacross diverse sectors. Companies like 3M, Cumminsvisiting for the first time made <strong>of</strong>fers. 23% <strong>of</strong> the batchgot <strong>of</strong>fers from FMCG majors.One student deferred participating in placements toexplore his own venture.Placement Report – PGPM 609 BatchThe Sixth Batch <strong>of</strong> PGPM with 84 participantscommenced in <strong>Jan</strong>uary 2010. 23 students specializedin operations management, 33 in informationmanagement, 17 in marketing <strong>and</strong> 13 in finance.The participants hailed from 38 leading companies<strong>and</strong> had rich experience in various domains like ITservices, BFSI, Health Care, Insurance, Aerospace <strong>and</strong>Automotive, ITES, SCM/Logistics, Telecom,Manufacturing, Power, Mining, Heavy Engineering etc.With experience ranging from 5 to 12 years, theybrought in excellent insight into diverse industries <strong>and</strong>business situations, thereby enhancing peer learning.The companies who participated in PGPM placements<strong>2011</strong> were Infosys, ICICI, TCS, Cognizant, Mc KinseyKnowledge Center, IBM, Cummins Technology India,Hunt Partners, Net Core, L&T, ITC, Frost & Sullivan <strong>and</strong>Welspun Corporation. The participants were <strong>of</strong>feredchallenging roles across domains.The placements were successfully completed with anaverage salary <strong>of</strong> Rs 14.21 Lakhs. The averageincrease in the batch salary was 68% over theincoming salaries.25 SPJIMRnews


HarvestReaping Rich RewardsApril 20, <strong>2011</strong>CNBC-TV18's 'The A-List <strong>of</strong> B-Schools <strong>2011</strong>'UnveiledOutlook MdRAIndia's No. 1 business medium CNBC-TV18 released'The A-List <strong>of</strong> B-Schools Rankings <strong>2011</strong>'.These rankings were developed using a detailed dualmethodology which surveyed key stakeholders inmanagement education including B-Schoolinstitutions, Faculty <strong>and</strong> Recruiters. The A-List <strong>of</strong> B-Schools arguably India's largest <strong>and</strong> mostcomprehensive B-School ranking.Suresh Venkat, Executive Editor, CNBC-TV18 saidThese rankings are an attempt to provide insights onwhich prospective students can make effectivedecisions on their B-School journey as they navigatean increasingly complex set <strong>of</strong> choices today.Rankings at a GlanceB-Schools 113 B-SchoolsParticipantsRecruiters 208 Recruiters InterviewedParticipantsCategories <strong>of</strong> Placements, Industry Interface,Ranking Intellectual Capital, Infrastructure,International Linkages, Region &SpecializationTop B-Schools in India2010 Rank <strong>2011</strong> Rank B-Schools1 1 IIM, Ahmedabad2 2 IIM, Bangalore3 3 IIM, Calcutta4 4 IIM, Lucknow9 5 MDI, Gurgaon5 6 XLRI, Jamshedpur17 7 NITIE, Mumbai6 8 FMS, Delhi10 9 SP <strong>Jain</strong>, Mumbai11 10 IIM, KozhikodeOutlook MdRAOutlook MdRA B-School survey ranks SPJIMR at 9th position26 SPJIMRnews


HarvestReaping Rich RewardsBusiness Today -NielsonBusiness India RankingsBusiness Today- Nielson Business School survey rates SPJIMR at 19th place. The assessment isbased on following parameters- overall reputation <strong>of</strong> the school, placements, quality <strong>of</strong>placements, infrastructure, faculty, pedagogy <strong>and</strong> admissions. The methodology involvesperception <strong>of</strong> stakeholders including current students, alumni, recruiters, industrypr<strong>of</strong>essionals etc.Week Mars SurveyAIMA - Indian <strong>Management</strong>Indian <strong>Management</strong>-IMRB International rates SPJIMR in Super League 1Indian <strong>Management</strong>-IMRB International B-school survey rates SPJIMR in Super League 1category. Indian <strong>Management</strong> is a Business St<strong>and</strong>ard publication for All India <strong>Management</strong>Association <strong>and</strong> the rankings done by them are highly recognized due to their robustmethodology combining voluntary self-audit by participating institutes along with third-partyscrutiny <strong>and</strong> inputs from industry. Other business schools from India sharing the platforminclude IIM Ahmedabad, Kolkata, Indore, XLRI etc.The Week-MaRS B-school Survey rates SPJIMR at 13th position.27SPJIMRnews


HarvestReaping Rich RewardsMarch, <strong>2011</strong>Final round at Asia Venture Challenge,Thail<strong>and</strong>Asia Venture Challenge is touted as the most widelyrecognized new-venture competition for graduatebusiness programs in the region. It is hosted by theThammasat University <strong>and</strong> The Stock Exchange <strong>of</strong>Thail<strong>and</strong>.This year the final round hosted in Bangkok broughttogether 13 MBA <strong>and</strong> graduate programs from 8different countries. The various teams were joint by keyfinancial players, private investors, venture capitalists,educators <strong>and</strong> representatives <strong>of</strong> the R&D community.From India, SPJIMR s team was one <strong>of</strong> the two to getselected to go to Thail<strong>and</strong> for the final round. The teamcomprised <strong>of</strong> Kinnar Shah <strong>and</strong> Sachit Mohan, fromPGDM batch <strong>of</strong> 2010-12.The competition spanned over 3 days, <strong>and</strong> includedvarious rounds judged by various varied panellists.M. R. Pridiyathorn Devakula; Former Minister <strong>of</strong>Finance; David Washenfelder; Partner- Baker &Mckenzie; John Stevens; Group Managing Director-POV Media Group, Thail<strong>and</strong>.‘Coming on Top’ at IIML-Manfest<strong>Jan</strong>uary, <strong>2011</strong>Piyush Guliani along with Arpan An<strong>and</strong> 1st prize atThe Stratstruck event in Manfest (IIM-Lucknow)<strong>and</strong> also secured PPI from Accenture <strong>Management</strong>Consulting.Sai Kiran, Kirthiga Sridhar <strong>and</strong> Aparnavalli Vfinished as National Runners up, in Yajna - a panIndia CSR Challenge, in Manfest.Akansha Dixit <strong>and</strong> Disha Goel stood 3rd at TAS Zeus- strategy competition at Manfest.Piyush & Arpan at Manfest <strong>2011</strong>Clean Sweep at IIT Kharagpur Sachit Mohan won CleanTechnology Competition<strong>and</strong> Saumya Oli, Ashwini R<strong>and</strong> Ritika Dokania came inSecond Runner-Up position. Nishant Chawla wasSecond Runner-Up,Popular Choice CategorySachit Mohan at GEC, IITin GLICK, a photographycontest organised as a part <strong>of</strong> L'Attitude1305,Annual <strong>Management</strong> Fest <strong>of</strong> Great Lakes <strong>Institute</strong><strong>of</strong> <strong>Management</strong>, Chennai. Manejit Ghatak <strong>and</strong> Shreya <strong>Jain</strong> stood 1st at IndiaCalling - policy paper presentation contestorganized at IIT Kharagpur.<strong>May</strong> 28 - 29, <strong>2011</strong>Won CSR paper competition at BGRC, CEIBS-ShanghaiBGRC conference is aflagship event <strong>of</strong>China-EuropeInternational BusinessSchool (CEIBS) whichprovides a platform toexchange ideas on Navneet receiving award at ShanghaiCorporate Social Responsibility. It is the largest studentorganized International CSR conference in Asia Pacific<strong>and</strong> provides a networking platform for MBA students<strong>and</strong> corporations across the globe to discusscontemporary business challenges <strong>and</strong> innovativeideas which seamlessly combine genuine socialcontribution with pr<strong>of</strong>it generation.The theme <strong>of</strong> BGRC <strong>2011</strong> was Vision in Action withfocus on Social Innovation, Environment Sustainability<strong>and</strong> Corporate Social Responsibility. The conferencewas attended by more than 200 MBA students fromreputed B-Schools across the globe. Some <strong>of</strong> the keyspeakers in the conference were Mr. Rakesh Makhija,President Asia, SKF Group; Mr. Mei Wei Cheng, CEOSiemens North East Asia; Mr. Ning Li, Founder <strong>of</strong> Li-Ning Br<strong>and</strong>; Mr. Jet Li, World renowned movie star <strong>and</strong>Founder <strong>of</strong> One Foundation; Mr. Bo Wen, TimeMagazine Eco Hero 2006 <strong>and</strong> many others fromdiverse fields.Navneet Kumar, PGDM 2010-12, was invited to theconference based on his papers titled CSR: A way tosustainable competitive advantage <strong>and</strong>Environment sustainability through Green SupplyChain <strong>Management</strong> . He was only student selectedamongst 200+ participants from top B-Schools acrossthe globe for delivering a presentation in theconference. He won the international competitionorganized by BGRC <strong>2011</strong> for his papers.28SPJIMRnews


HarvestReaping Rich Rewards<strong>Jan</strong>uary 21, <strong>2011</strong>L'oréal Br<strong>and</strong>storm Regional RoundSPJIMR hosted the Western Region Elimination roundfor 'L'oréal Br<strong>and</strong>storm' at the SPJIMR campus. The topthree teams from SCM-HRD Pune, MICAAhmedabad, NMIMS Mumbai <strong>and</strong> SPJIMRMumbai presented their Br<strong>and</strong> plans to the jury panelfrom L'oréal to clinch a place in the National finals. TheJury panel comprised <strong>of</strong> Ms. Nupur Bedi Head TalentAcquisition <strong>and</strong> Regional Employee Relations, Ms. LilyValles Asst Manager Campus <strong>Management</strong>,The SPJIMR teams during Loreal Campus selection roundMr. Arjun Chauhan Product Manager <strong>and</strong> Ms.Binaifer Bodhanwalla Product Executive, L'OrealPr<strong>of</strong>essional.The three teams, that represented SPJIMR, were ThePurple Ocean (Mr. Pratik Kumar, Ms. Umang Sota, Ms.Shraddha Shrimal), Beauty <strong>and</strong> The Beasts (Ms. UditaUpadhyay, Mr. Kinnar Shah, Mr. Sidharth Srinivasan)<strong>and</strong> Le Club (Mr. Sachit Mohan, Ms. Hasmeet Kaur, Mr.Suvansh Bharara).Team Le Club from SPJIMR made it through to theFinals along with 4 other teams from FMS, MDI, SCM-HRD <strong>and</strong> MICA respectively. The National Finals wereheld on 10th March, <strong>2011</strong>.Umang Sota won the IFLA 10-11INFOCOM reflects <strong>and</strong> embodies the dynamic ICTcommunity. The theme for INFOCOM 10-11 wasMoving towards Convergence . INFOCOM FutureLeadership Awards (IFLA) -under the aegis <strong>of</strong> the mainevent, INFOCOM is an endeavour to identify & groomthe young global leaders <strong>of</strong> future.This year over 300 entries were received frominstitutions including Harvard <strong>and</strong> Stanford businessschool. Top 16 entries were shortlisted which werepublished in IFLA 10-11 compendium. These 16entries were further scrutinised to choose the Top 6papers which were awarded IFLA 10-11.Umang Sota, PGDM-2010-12, SPJIMR won the IFLA 10-11 for one <strong>of</strong> the Top-5papers across the globe. Herpaper was titled Mediaconvergence: what it meansfor marketing communication. She was awardedthe coveted IFLA trophy, acertificate <strong>and</strong> an amount <strong>of</strong>$500. The winners got theopportunity to learn from therich panel discussions <strong>and</strong>presentations during the3-day conference at ITC-Sonar, Kolkata.Uncorrupted World Challenge<strong>Jan</strong>uary, <strong>2011</strong>Umang Sota receivingtrophy at IFLAJune, <strong>2011</strong>Uncorrupted World Challenge was organized inpartnership with PRME <strong>and</strong> GRLI.68 competitors from 32 countries tried to grasp thecomplexity <strong>of</strong> this topic <strong>and</strong> provide a solution for abetter, uncorrupted world.Gaurav from SPJIMR was selected among the topfinalists. His solution will be evaluated by a judgingpanel, consisting <strong>of</strong> three members <strong>of</strong> the PRMEAnti-Corruption Working Group <strong>and</strong> two CFrepresentatives, according to the evaluation criteriaoutlined in the Challenge description.As a finalist, Gaurav was awarded a virtual CFcertificate as a token for success <strong>and</strong> future motivation.The team that made to Loreal National Finals with pr<strong>of</strong>essors29SPJIMRnews


HarvestReaping Rich RewardsFebruary, <strong>2011</strong>Harvard Project for Asian & InternationalRelations (HPAIR)Five students from SPJIMR - Aditi Sharma, AnoopVasisht, Arundhati Govekar, Riddhi Daftary &Toshalina Nayak were selected for the prestigiousHarvard Project for Asia & International Relations(HPAIR) to participate in a week-long conference,paper presentation & symposium at Harvard, USA.In its 20thanniversary asHarvard's largestannual event, theHPAIR broughttogether studentsfrom more than40 countries fromthe world'sf o r e m o s tuniversities <strong>and</strong>leaders in thef i e l d s o fgovernment,business, culture,<strong>and</strong> academia tobrainstorm oncurrent <strong>and</strong>Presenting at HPAIRrelevant issues concerning Asia.This year's theme 'Looking Back, Forging Ahead: Asiain Pursuit <strong>of</strong> a Vibrant Future' created a forum forexchange <strong>and</strong> facilitated discussion between students,eminent faculty members from Harvard University <strong>and</strong>important personalities like Mr. Ichiro Fujisaki-Ambassador <strong>of</strong> Japan to the USA, Mr. Murat Lutem-Consul General <strong>of</strong> Turkey in Boston <strong>and</strong> Mr. Joseph -Curtatone, <strong>May</strong>or <strong>of</strong> Somerville, Massachusetts.Following the symposium, SPJIMR has been selected t<strong>of</strong>orm HPAIR Partnership Club with Harvard, aprestigious relationship to share resources &collaborate for progression <strong>of</strong> Asia towards a vibrantfuture.February, <strong>2011</strong>‘Managing Complexity’ at the 14th WorldBusiness Dialogue, GermanyAditi Sharma, a 2nd year student from SPJIMR wasselected to participate in the prestigious 14th WorldBusiness Dialogue, Germany from among more than2700 applicants worldwide.This year, the theme <strong>of</strong> the convention was 'ManagingComplexity' <strong>and</strong> it explored increasing intricacies <strong>of</strong>today's globalized worldthrough keynote speeches,Ms. Aditi Sharmapanel discussions,workshops <strong>and</strong> interactivesessions.Aditi was also among theh<strong>and</strong>ful to receive theSponsorship Award basedon her creative application& secure interactionopportunities with Dr.Augusto Lopez-Claros,Former Chief Economist, World Economic Forum, PaulLaudicina, Managing Officer & Chairman, A TKearney & Carlo Vassalo, CEO, Ferrero Germany.Since 1987, the WBD brings together students from allfive continents with eminent personalities frombusiness, sciences <strong>and</strong> politics & is supported byleading corporations like Booz&Co, BMW, DeutcheBank, Wall Street <strong>Institute</strong>, OC&C, AT Kearney etc.The speakers at the convention included Mr. HermanVon Rompuy, President <strong>of</strong> European Council,politicians including Mr. Arm<strong>and</strong>o Emílio Guebuza,President <strong>of</strong> Mozambique <strong>and</strong> <strong>May</strong>or <strong>of</strong> the city,Former Chief Economist <strong>of</strong> World Economic Forum &CEOs <strong>of</strong> leading firms like AT Kearney, Arthur D Little,Ferrero, Daimler.Aditi at Germany with Dr. Lopez - Claros WEF’sformer Chief EconomistSPJIMR participants at Harvard30SPJIMRnews


AlumniOn the moveBook by an Alumni - Rohit Gore, Class <strong>of</strong> 2003Rohit Gore, alumnus from the class <strong>of</strong> 2003 inMarketing & IM has written his first novel FOCUS SAM.It has been published by Rupa & Co.PGEMP alumni awardedApril, <strong>2011</strong>Mr. Prakash Sharma-Chief Financial Officer at PLEngineering was awarded 'CFO-100 Roll <strong>of</strong> Honour'at CFO-India's first annual ceremony at Taj President,Mumbai, in the category ' Winning Edge' in Finance forStart-ups. He is alumnus <strong>of</strong> EMBA- B12, 2008. Thejury members were J.J.Irani - Tata Sons; Damodaran,ex Director <strong>of</strong> SEBI; Narayan Seshadri Chairman &CEO, Halcyon Group; T.V. Moh<strong>and</strong>as Pai- Infosys; D.Sundaram, Vice Chairman <strong>of</strong> TVS Capital; CaptRaghu Raman, CEO National Intelligence Grid <strong>and</strong>Hari Mundra ex Joint Managing Director Essar Oil.AdoRoi is TiE50 - <strong>2011</strong> Award Finalist<strong>May</strong>, <strong>2011</strong>Mitesh L Thakker CEO & Founder AdoRoi, Inc. is anSYB alumnus. He has been innovating his valueproposition(s) <strong>and</strong> winning awards nationally <strong>and</strong>globally.AdoRoi, Inc. / AdoRoi Marketing Science Pvt. Ltd.is TiE50 Finalist, which is most prestigiousachievement for Global Technology Companies<strong>and</strong> is Key Feature <strong>of</strong> TiE Silicon Valley'sTiE-CON (http://www.tiecon.org/) event at SantaClara, CA USA. on <strong>May</strong> 13 & 14th, <strong>2011</strong>. Only Top 50made to the winning slot.From starting <strong>of</strong>f being ahead <strong>of</strong> the market, bothAdoroi <strong>and</strong> marketers are now converging throughcontinuous interaction <strong>and</strong> market -led innovation.32Alumni AchievementsRahul Sharma, an alumnus is one <strong>of</strong> the founders<strong>of</strong> ProGen Business Solutions founded in 2008.Konnect' a Business Intelligence (BI) Platform for theSocial Media from ProGen Business Solutions wonthe Best Product Award under the Enterprisecategory at Advantage AP Product Conferenceorganized by ITsAP (IT &ITeS Association <strong>of</strong> AndhraPradesh) during 1st & 2nd March <strong>2011</strong>.Sunil Lulla (MMS 1984) is now the ManagingDirector <strong>of</strong> the Times Television Networks, which ismade up <strong>of</strong> ETNow, MoviesNow, TimesNow, Zoomat Times Global Broadcasting & ZoomEntertainment Networks.Naresh Mehta (1988 MMS) specialized in HR <strong>and</strong>joined Godrej through campus placement. His workcovered IR, h<strong>and</strong>ling factory closures, VRS, Strikes,Lockouts <strong>and</strong> HR including OD interventionsleading Culture Change <strong>and</strong> LeadershipDevelopment in Godrej, Balsara Hygiene, Blue Star,Blue Star Infotech, iflex Business Solutions. Hejoined Raymond in November 2005 as DirectorCorporate HR <strong>and</strong> has h<strong>and</strong>led the IR <strong>and</strong> HRFunction for Apparels, Retail, Shirting <strong>and</strong> FMCGBusinesses. He has been identified as a potentialbusiness leader <strong>and</strong> moved into the Retail SBU in acomplete business role as Director-RetailOperations. In this role, he is responsible for thesales <strong>and</strong> operations <strong>of</strong> 500+ The Raymond Shopnetwork in the country generating more than` 1,000 crs revenue.Rolls-Royce has appointed Atul T<strong>and</strong>on asExecutive Vice-President, Civil Nuclear-India as asignificant step towards positioning itself as a strongplayer in the evolving Indian civil nuclear industry.In his new role, Atul will focus on developingcustomer relationships <strong>and</strong> growing Rolls-Roycepresence in the Indian nuclear power market.Atul T<strong>and</strong>on is a senior executive with 16 years'experience in the industry working for the NuclearPower Corporation <strong>of</strong> India Limited <strong>and</strong> has alsoheld a number <strong>of</strong> senior roles with majorcorporations including Wärtsilä India Ltd. He holdsan Executive MBA from SPJIMR.Contributions by Alumni The alumni from the MMS 1985 batch have initiatedthe idea for a SPJIMR Alumni Fund <strong>and</strong> havedonated to the fund. Prashant Ursekar, Sunil Dalal,Vivek Damle, Hatim(Asif) Chitwala, Ujwal Andhari,Manu Patel <strong>and</strong> Parthiv Godiwala made the start. Abhyudaya: This year Bindu Kulkarni (1996) <strong>and</strong>Vivek Kulkarni (1995) were the first to adopt twoSitaras . Mr. RadhaKrishnan Govinda, (1985) hasadopted three "Sitaras". Lovish <strong>Jain</strong>(2010) alsocontributed to Abhyudaya.SPJIMRnews


AlumniOn The MoveAditya Swamy Channel Head, MTV speaks onMTV.Aditya Swamy, channel head, MTV India <strong>and</strong> SPJIMRalumnus explains why the youth br<strong>and</strong> bases itssuccess on more than just ratings.Aditya Swamy's worked atCoca-Cola for 8 years, <strong>and</strong>shifted to MTV in 2006. “I didtwo summer projects withCoke, including one while Iwas in B-School at SP <strong>Jain</strong><strong>and</strong> joined them in 1998”.Swamy did a lot <strong>of</strong> work withMTV during his years atCoca-Cola, as heprogressed from sales toMr. Aditya Swamy marketing, including theSprite-sponsored 'One TightSlap' segment on the channel, <strong>and</strong> a talent hunt for aKen Ghosh movie.Swamy moved to MTV in 2006 <strong>and</strong> his currentdesignation is channel head, MTV, but he joined thenetwork five years ago as marketing head for MTV,VH1 <strong>and</strong> Nick.Rahul Agarwal, Ideal Insurance - exclusivechat with ‘YourStory’Rahul Agarwal was looking for a job when a salesmanager at Max New York Life made him aninsurance agent. He was unbelievably effective butinstead <strong>of</strong> simply basking in theglory, Rahul decided to strike hisown path <strong>and</strong> started IdealInsurance, which is one <strong>of</strong>India's leading insurancebroking companies today. Inexclusive chat with YourStory,Rahul spoke about hisentrepreneurial journey <strong>and</strong>managing insurance for assetsworth Rs. 1 lakh crore, withinRahul Agarwalfive years.In 2003, he did his MBA from SPJIMR <strong>and</strong> wanted tostart something on own. Since he oved sellinginsurance <strong>and</strong> insurance broking was a relatively newconcept in India, he decided to start Ideal.Google appoints Guneet Singh as Lead,Consumer MarketingGoogle has roped in Guneet Singh as lead <strong>of</strong>consumer marketing initiatives who pined the internetcompany at its Gurgaon <strong>of</strong>fice <strong>and</strong> will report to NikhilRungta, country marketing head <strong>of</strong> Google India.Prior to this, Singh was co-founder <strong>of</strong> daily deals orgroup buying site named Deals<strong>and</strong>You.com, which heleft after divesting his stake in November 2010. Hewas responsible for the management <strong>of</strong> internaloperations <strong>and</strong> marketing <strong>of</strong> Deals<strong>and</strong>You.com.Guneet is PGDM alumnus<strong>and</strong> has more than 13 years<strong>of</strong> experience. He startedhis career with Samsung,where he was responsiblefor product marketing <strong>of</strong>consumer durables. Singhlater moved to ABN AMROBank as business head,personal loans. In 2005, hejoined Micros<strong>of</strong>t (India) <strong>and</strong>was responsible for Mr. Guneet Singhmarketing <strong>of</strong> Windows,Hotmail <strong>and</strong> Bing br<strong>and</strong>s inIndia.Sponsorship portal/platform created by SYBparticipantTo promote corporate sponsorship in different areaslike Art & culture, Education, NGO, Business, Media,Sports events across different regions in India's firstmultilingual portal www.sponsorshipgateway.com hasbeen created by SYB 09 batch student - Ch<strong>and</strong>erMohan Malhotra.Benefits <strong>of</strong> this platform/portal is that corporatescan contribute by the way <strong>of</strong>cash sponsorship as well as"kind sponsorship" in the various forms like BeverageSponsor, Technology Sponsor, Media Sponsor, NewsSponsor, Web Sponsor, Prize Sponsor, Print mediaSponsor, Banking sponsor, CSR Sponsor, TelecomSponsor, Gift Sponsor, Online Radio Sponsor, ApparelSponsor, Logistic Sponsor, Insurance Sponsor, AirlinePartner, Security Partner, Venue Sponsor, LocationSponsor, Decoration sponsor, Catering Sponsor,magzine sponsor after selecting the area <strong>of</strong> interest .33SPJIMRnews


AlumniOn The MovePGEMP alumnus Vijay Phalod featured in theEconomic Times“Computer engineer Vijay Phalod, 38, who is groups<strong>of</strong>tware manager at Mastek, has completed a 21-month general management programme at SPJIMR.He feels executive education programmes are a greatway <strong>of</strong> gaining a better, all-round underst<strong>and</strong>ing <strong>of</strong>different functions in a particular job or sector, <strong>and</strong> canpropel one to the next level, armed with the latestknowledge.” "It really helps in widening horizons <strong>and</strong>getting into a role with a wider scope," says Phalod. Itencourages one to grow as a leader."Archana Iyer joins ‘Teach for India’Archana completed her MBA in Marketing fromSPJIMR <strong>and</strong> joined Nestle India Ltd as a <strong>Management</strong>Trainee. She went on to become an Asst. Br<strong>and</strong>Manager <strong>and</strong> successfully launched two new productsby leading the projects from consumer research tocommercialization in collaboration with R&D team,Operations & Sales.Later Archana joined Britannia Industries Ltd as aBr<strong>and</strong> Manager-Innovation in the Health & Wellnessvertical. She worked on the launch <strong>of</strong> the first everrange <strong>of</strong> diabetic friendly snack in India. She recentlyenrolled to ‘Teach for India’ emphasizing the role <strong>of</strong>‘value based education’ at SPJIMR.Her interests are reading, dancing, travelling <strong>and</strong>cooking.In her own words she tells us Why Teach For India?I want to join the Teach for India Fellowship because Istrongly believe that education holds the key tobuilding a better future. This is because educationextends maximum influence by cultivating futurethoughts <strong>and</strong> shaping mindsets. At a personal level, Igenuinely feel that I can contribute much more towardssociety as compared to what I do now. I feel the need tobe involved in building a better future <strong>and</strong> I believe thatTeach for India would be a great platform for me to doso. Also, it is good to read snatches <strong>of</strong> a problem <strong>and</strong>form an opinion but it is a completely different ballgame when it comes to underst<strong>and</strong>ing the problem <strong>and</strong>being a part <strong>of</strong> the solution. I believe through thisfellowship, I can gain a perspective on educationalequity <strong>and</strong> most importantly, underst<strong>and</strong> the nitty-gritty<strong>of</strong> implementing educational equity on ground. Lastly, Isee myself evolving as a person by being involved in aprogram such as this. From what I read, it only tells mehow much others have learnt <strong>and</strong> grown during thisjourney <strong>and</strong> I would like to do the same.ExtremityAs I sit in silent immersion at my favourite deskThe source <strong>of</strong> all things highBroadcasts the all absorbing milky white lightSweeping through all corners <strong>of</strong> creationInviting souls to rise upwards in ascension in heartfeltchants <strong>of</strong> loveThe bliss <strong>of</strong> one <strong>and</strong> the bliss <strong>of</strong> the allMerge into one as the sounds <strong>of</strong> Advaita pulsate loud<strong>and</strong> clearIn a transcendental state <strong>of</strong> unificationThere is no 'I', no 'We', no thought <strong>and</strong> no emotion; astate <strong>of</strong> limitless joyAnd just then from the corner <strong>of</strong> the mind comes alurking questionIf this is only for the chosen, what <strong>of</strong> the downtrodden?Those young children w<strong>and</strong>ering through cancerhospitalsOr victims <strong>of</strong> abuse helpless in orphanage homesInnocence lost, no hope <strong>and</strong> only a constant pain ascompanionWhat crime <strong>of</strong> theirs was so heinous that fell to theirken: Unending needle pricks <strong>and</strong> venomousmountains <strong>of</strong> tormentThe sea <strong>of</strong> Advaita is silent; There is no answer it <strong>of</strong>fersThe ocean <strong>of</strong> bliss fades at this visionThe ultimate question is unansweredThe futility <strong>of</strong> human endeavourThe eventual destruction <strong>of</strong> man’s greatest worksWhy this dualism do we have to suffer?-Contributed by Sameer Pendse, Alumni34SPJIMRnews


FacultyNewsPr<strong>of</strong>. Radhika Narayanan & Pr<strong>of</strong>. Samish Dalal share their experiences <strong>of</strong> visit to WhartonBusiness School for a program on Negotiation“The visit to Wharton Business School was a wonderfulexperience. The Executive Education Building, wherethe workshop was conducted, is a vibrant environment<strong>of</strong> learning <strong>and</strong> youthfulness in the campus atUniversity <strong>of</strong> Pennsylvania. The ENW program <strong>of</strong>feredgreat opportunity to learn, meet <strong>and</strong> network withpr<strong>of</strong>essionals from other nationalities.”March, <strong>2011</strong>The classroom in progress...Pr<strong>of</strong>. Radhika & Pr<strong>of</strong>. Samish at Wharton Business School“The group size was 26 <strong>and</strong> the negotiation workshopwas based on numerous case studies that we did byactually being negotiators. The negotiating partnerswere never repeated, which made every negotiationall the more interesting.”“Some Learnings <strong>of</strong> the workshop were:a. Negotiation is about being what you are. Don't evertry to imitate or mock anyone else.b. Remember for every stimulus that you give, youreceive a response. That may be emotional most <strong>of</strong> thetimes, hence can highly influence your negotiation.c. It is important to give constructive feedback to yourteammates, if you are in an internal negotiation withinan organization.Studying at Wharton Business School was indeed aperspective opening <strong>and</strong> vision changing opportunity.The interaction with different people was giving usinsight into the way they saw India. We also hadopportunities to know about different nations, such asMexico, Taiwan, UK, Kenya <strong>and</strong> USA.”35SPJIMRnews


DOCC in MediaFor comments, suggestions <strong>and</strong> contributions e-mail to spjicom@spjimr.orgB H A RATI YAKNOWLEDGEIS NECTARVID YAB H A V A NSPJ I M RReproduction <strong>of</strong> the content may be done with acknowledgment <strong>of</strong> the source. A copy <strong>of</strong> Reprinted or translated material to be sent to SPJIMR.

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