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German drinking behaviours - The Brewers of Europe

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<strong>German</strong> <strong>drinking</strong> <strong>behaviours</strong>Based on how <strong>of</strong>ten people drink and how many glasses they typicallydrink, we can observe the following <strong>drinking</strong> behaviourTotal surveyedpopulation in GE(n=1000)Do not drink 32%No drink in last30 days2%Regular consumersOccasionalconsumersInfrequentconsumersLight <strong>drinking</strong> 8% 1% 3% 3%Moderate<strong>drinking</strong>Irresponsible<strong>drinking</strong>46% 12% 20% 13%13% 5% 5% 3%Alcohol price and consumer behaviour<strong>The</strong> <strong>Brewers</strong> <strong>of</strong> <strong>Europe</strong> / April 200938

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