Corporate Magazine 2012 - Boehringer Ingelheim

our businessesperspectives for better healthVULTURE SAFE ZONES1 corbett2 dudhwa3 nepal4 jharkhand5 assam6 madhya prades7 maharashtra8 gujarat871623453 43 Ornithologist Richard Cuthbert collecting vulturenestlings in India.4 Schoolchildren in the countryside learn more aboutthe role of vultures in Indian culture and how to protectthem by means of entertaining puppet shows.Many children had never been in contact with vulturesbefore. Moreover, children could take homethe message and share this with their parents.Several vulture safe zones are being established inIndia and Nepal.Which measures have been taken?jürgen dämmgen: Quickly, thisobservation resulted in a ban of the useof diclofenac in veterinary medicine inthe Indian subcontinent. metacam®(meloxicam) was iden tified as a replacementfor di clofenac. Boehringer Ingelheimhelped the situation by droppingits patent rights for injectable metacam®(meloxicam) in India.In addition, we started an informationand awareness campaign together withthe British Royal Society for the Protectionof Birds and the Bombay NaturalHistory Society, visiting pharmaceuticalproduction sites in India. Today, meloxicamis the leading anti-inflammatorydrug for cattle in India.What is the long-term perspectiveof the engagement?jürgen dämmgen: Animal Healthhas committed itself to helping by providingboth financial and technicalsupport. Currently, it is sponsoring acaptive breeding programme to reestablisha viable population of vultures inthe future as well as creating vulturesafe zones, allowing these animals tolive without the risk of being poisonedby diclofenac.PROJECT PARTNERS:CAPTIVE BREEDING STATIONEvery day, the scientists are excitedabout what is happening withthe baby vultures being raised inPinjore, one of four captive breedingcentres in India. Techniquesand methods for breeding had tobe established from scratch.boehringer ingelheimanimal healthrspb royal society forthe protection of birdsA future for vultures in India 107