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ESC Congress 2012 - ESCexhibition.org, as

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Delegate ProfilesThe “Raise Your My <strong>ESC</strong> Profile” (RYMEP) initiative requests My <strong>ESC</strong> Users online, and<strong>Congress</strong> delegates onsite, to update their personal and contact data, preferences and profileinformation in their My <strong>ESC</strong> account. Introduced in Spring 2010 ahead of the <strong>ESC</strong> <strong>Congress</strong> 2010, it isnow a continuous and firmly established process throughout the year, both online and at <strong>ESC</strong><strong>Congress</strong> and specialty <strong>Congress</strong>es. One of several major benefits h<strong>as</strong> been the substantiallyimproved quantity and quality of profile data (from levels below 30% of delegates previously, to 70%and above).The interactive points, where the attendees could be scanned into their My <strong>ESC</strong> account usingthe barcodes on their My <strong>ESC</strong> badges, were split between those on the <strong>ESC</strong> Stand (16 postsprincipally dedicated to membership and journals, but with RYMEP <strong>as</strong> a secondary process) and 10„RYMEP specific‟ posts located at other strategic points in the <strong>Congress</strong> centre.Profile information is b<strong>as</strong>ed on around 74% of active delegates (67% in 2011).‣ Attendee Profiles: <strong>2012</strong> vs. 2011 vs. 2010The profile information presented below h<strong>as</strong> been taken from information supplied voluntarilyby delegates online or, during the <strong>Congress</strong>es using the My <strong>ESC</strong> web browser application.Overall the summary profiles are similar, but there are some variations which are highlightedin the individual sections.‣ Profession74% of delegates have provided Profession information. One category may be chosen. Thelarge majority were cardiologists (practising or trainee). Industry and Press appear to be incre<strong>as</strong>ing,but Nurses and Technicians decre<strong>as</strong>ing.Profession 2010 2011 <strong>2012</strong>Cardiologists 69.6% 68.8% 68.3%Cardiologist – Trainees 7.2% 7.4% 7.7%Other Medical Specialities 7.3% 7.2% 7.1%Industry/Agent 4.4% 5.0% 5.3%Scientist 5.0% 4.8% 5.1%Nurse 2.2% 2.0% 1.6%Press/Medical Writer 1.3% 1.7% 1.8%General Practitioner 1.3% 1.2% 1.2%Surgeon 0.9% 0.9% 1.1%Technician 0.5% 0.6% 0.4%Public Health0.3% 0.3% 0.3%Organisation/NGOPR Agency/Comms 0.2% 0.1% 0.1%<strong>ESC</strong> <strong>Congress</strong> <strong>2012</strong> Professional Activity1,60%1,80%5,10%1,20%5,30%7,10%7,70%68,30%CardiologistsOther Medical SpecialitiesScientistPress/Medical WriterCardiologist – TraineesIndustry/AgentNurseGeneral Practitioner8

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