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Business Model Research 2010:Overall FindingsAs part of this research, over a five year period information was sought about thedifferences between the responses of financial outperformers and those ofunderperformers. For companies with publicly available financial information, theresearchers compared revenue and profit track records with the averages for those inthe same industry.Companies thatperformed aboveaverage on theparticular financialbenchmark weretagged asoutperformers, andthose below theaverage werelabeled asunderperformers© SAP 2011 / Page 12Source: Real-world BPM in an SAP environment , The Importance of a Business Model, SAPpress, 2011 –Mark von Rosing, et al.
Business Model Research 2010:Findings: types of business model innovation and transformationHere are the current types of business model innovation and transformation we identified:• Revenue model innovationInnovate how the company makes money by changing the value proposition(product/service/value mix) and the pricing model.• Industry model innovationRedefine an existing industry, move into a new industry, or create an entirely new one.• Enterprise business model innovationInnovate the way the organization operates, rethinking the organizational boundaries ofwhat is done in-house and what is done through collaboration and partnering.© SAP 2011 / Page 13
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Proposed Next Steps:SAP Business Mo
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