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Business Modelling: - tud.ttu.ee

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Timing of Leading <strong>Business</strong> Model InnovatorsImplementing New ModelFindings:Source: Bureau of Economic Analysis USA Today, S&P 500, 20101. Whereas any type of business model innovation can lead to success, financial outperformers are more likely to be industry andenterprise business model innovators than revenue model innovators.2. Enterprise business model innovation and transformation is the most prominent type of innovation, especially duringchallenging economic times.3. Industry model innovation is less frequent but is more likely to be pursued by industry leaders with strong financial means andindustry positions that can leverage bold moves to expand their leadership.4. Revenue model innovation is considered the easiest but tends not to yield the same financial benefits, because the innovationsare less defendable or lasting.5. Enterprise model innovation is especially prominent during economic downturns as companies s<strong>ee</strong>k new ways to gain cost andflexibility advantages.6. Enterprise model innovators focus on those areas of the business where they have an advantage and deliver value, and theypartner extensively for other areas of their business.© SAP 2011 / Page 15

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