Business Modelling: - tud.ttu.ee

Process Example Sales & Service:Understand markets and customersSales & Service: Understand markets & customers:Management Processes-Develop target segments strategy-Decision Making Processes in quantifying market opportunities-Determine target segmentsPrimary Processes-Conduct customer and market research-Identify market segments-Analyze market and industry trends-Analyze competing organizations, competitive/substitute productsSupporting Processes-Perform customer and market intelligence analysis reporting-Evaluate existing products/brands-Assess internal and external business Environment-Evaluate and prioritize market opportunities-Prioritize opportunities consistent with capabilities and overall strategy-Validate market changes and opportunities© SAP 2011 / Page 49