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person What is the phenomenon of the Lotte-story? The first film, “Lotte from Gadgetville”, attracted 56,000 viewers in Estonia – securing it a place in the top 10 of most popular Estonian films ever. The success of the film has much to do with the good artistic work of Heiki Ernits, the colourful characters created by Janno Põldma and the benevolence of Lotte’s world. The latter is an exception because, as a rule, Riina Sildos Former film critic, programme manager at Estonian Radio 2 and the member of the Board of Eesti Raadio (Estonian Radio). In 2000, she was elected Chairman of the Estonian Film Foundation. Founder and executive director the Baltic Event film market. One of the founders of the Association of Estonian Film Journalists and the Black Nights Film Festival. Co-producer of a family film, “Mat the Cat”. She has also produced three documentaries, including “Wounds of Afghanistan”. Producer of feature films “The Class” (2007) and “I Was Here” (2008) and animated films “Lotte from Gadgetville” (2006) and „Lotte and the Moonstone Secret” (2011). Co-producer of international projects, such as “The Poll Diaries” by Chris Kraus (2010) and “Hella W” by Juha Wuolijoki (2011). children’s stories tend to be black and white – there is the good and the evil and a struggle between them. The Lotte-story, however, features dozens of characters in a safe environment where there is no room for violence and where problems are solved with humour or even surreal humour. As the solutions to certain situations as well as the way of thinking of the characters are rather unconventional it makes children think, enriching their world. I would even say that Lotte is the best baby-sitter in the world. I remember the time I could leave my child in Lotte’s care – that is I could leave her watching the Lotte film. I was amazed by the fact that my daughter could watch the film four times a day for two months in a row. And every time she discovered something new because every frame is so rich in detail. Every object in Lotte’s room, for example, has been carefully chosen and drawn in detail – it almost seems that every picture, map or staircase has a story to tell. Every time you watch the film there is another surprise in store for you. “Lotte and the Moon Rock Secret” is released in the spring. What are the expectations of the filmmakers? I have faith in the filmmakers and expect the film to be as successful as the previous one. My personal opinion is that the script of the new film is even stronger. Lotte goes on a long and exciting journey, she visits fabulous places and meets fabulous characters. The visual side of the film is also enchanting. Filmmaking is long process. How far ahead do you plan what Estonian films are to be screened? Right now my personal schedule is planned until 2018. Usually it takes between three to five years to make a film and, in the case of bigger films, even longer. This is due to the fact that our market is small and it is difficult to finance films with a budget from two or three million euros when the maximum grant of our film foundations is 500,000 euros. For ten years I have organised the international Baltic Event Co-production Market in the framework of the Black Nights Film Festival and it has become the largest film market in Northern and Eastern Europe. The aim of the market is to select 20 film projects from Scandinavia, Russia, Estonia, Latvia, Lithuania and countries of Central and Eastern Europe and introduce them to potential financers. A large part of my work involves assessing different film projects. In addition to the ones presented to the Baltic Event co-production market as well as those of the Rotterdam, Berlin and Cannes film festivals I must be familiar with other European film projects as well. Based on this information I get a fairly adequate picture of the current situation in the film industry and I am able to predict when a certain film should go into production and how successful it will be. But there is always the mysterious X-factor in the film business. The magical element no one is able to foresee. Sometimes a rather marginal film enjoys an extraordinary success while quality films fail despite of professional marketing campaigns. Is it because of the weather conditions, state of mind or other media events that contribute... I can not say. What is your favourite film? “Citizen Kane” is the first to come to mind – even my diploma thesis was based on it. When talking about more recent films, I was deeply impressed by Alejandro González Iñárritu’s “Babel”. I would not like to talk about my preferences concerning Estonian films as I have an emotional bond with most of them. All the films have been part of a certain stage in my life and have, therefore, been significant. Why are you involved in the international film business? I made my choice even when knowing that it would probably be much easier to produce Estonian films with small budgets. We have talented filmmakers, however, and my mission is to introduce them beyond Estonia, to exchange our stories, our way of life and our thoughts with other cultures. 16 INTIME I kevad/spring 2011
ubriik Meie soov muuta uus Audi A6 kergemaks ei tundnud piire. Selleks tuli uuel moel ühendada teras ja alumiinium ning tulemuseks on kergem ja tugevam kere ning dünaamilisem ja koguni 16% võrra eelkäijast kütusesäästlikum auto. Selline ta on – insenerimõte kogu tema lennukas kerguses… Uus alumiiniumhübriidkerega Audi A6. Audi A6 3.0 TDI quattro S tronic (180 kW / 245 hj) Kiirendus 0-100 km/h: 6,1 sek; keskmine kütusekulu: 6,0 l/100 km; keskmine CO 2 emissioon: 158 g/km. Audi Tallinn Paldiski mnt 100a Telefon: 611 2000 E-mail: tallinn@audi.ee Audi Kuressaare Tallinna tn 61a Telefon: 453 0100 E-mail: kuressaare@audi.ee Audi Pärnu Tallinna mnt 87e Telefon: 444 7130 E-mail: parnu@audi.ee Vorsprung durch Technik kevad/spring 2011 I INTIME 17
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