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office<br />

design<br />

Standardised<br />

Design<br />

Personalised<br />

ABOUT THE AUTHOR<br />

Aparna Piramal<br />

Raje writes Head<br />

Office, a popular<br />

monthly column<br />

in <strong>the</strong> Mint. She is<br />

also <strong>the</strong> author of<br />

Working Out of <strong>the</strong><br />

Box: 40 stories of<br />

leading CEOs.<br />

Table 2 - Workplace archetypes and work styles<br />

Build Organisational<br />

Capital<br />

Collaboration<br />

Craftsmanship<br />

Purpose<br />

Agility<br />

Integrative Thinking<br />

Nourish Personal Energy<br />

Accessibility<br />

Learning & Re<strong>new</strong>al<br />

Partnerships<br />

Portfolio Lives<br />

Resilience<br />

Spirituality<br />

Sustain <strong>the</strong> Environment<br />

Sustainability<br />

Communicate Brand Values<br />

Personal Branding<br />

Story Telling<br />

Innovation<br />

Internal Assets External<br />

But since <strong>the</strong> title of this journal is Indian<br />

Management, I would like to highlight one workstyle<br />

in particular: spirituality.<br />

Spirituality is not commonly construed to be a<br />

business tool, as it is associated more often with<br />

philant<strong>hr</strong>opy, or as a retirement vocation. Yet, it is<br />

an element of daily business practice for several<br />

business leaders, including Kumar Mangalam Birla,<br />

chairman of <strong>the</strong> Aditya Birla group of companies,<br />

and Ajay Piramal, chairman of <strong>the</strong> Piramal group<br />

of companies, both of which are diversified<br />

industrial conglomerates.<br />

Birla and Piramal draw on <strong>the</strong> Bhagavad Gita<br />

for business inspiration in several ways, which<br />

include developing greater mindfulness and<br />

equanimity during business negotiations, as well as<br />

cultivating a sense of legacy t<strong>hr</strong>ough <strong>the</strong> notion of<br />

long-term trusteeship.<br />

These workstyles are echoed in contemporary<br />

business management literature, which emphasises<br />

emotional intelligence as an essential leadership<br />

trait. For example, renowned psychologist<br />

Daniel Goleman, writing in ‘What Makes A<br />

Leader?’, published in 2004 in <strong>the</strong> Harvard Business<br />

Review, explained that emotional intelligence<br />

comprised five specific skills: self-awareness,<br />

self-regulation, motivation, empathy, and<br />

social skill. Many of <strong>the</strong>se skills, including selfawareness,<br />

self-regulation, and motivation in<br />

particular, are just as central to ancient Indian<br />

notions of spirituality as <strong>the</strong>y are to business<br />

management literature.<br />

These values are reflected in <strong>the</strong>ir physical<br />

work environment. The C-suites of both Birla and<br />

Piramal are archetypes for contemporary ‘spiritual<br />

business retreats’—luxurious and refined in form,<br />

while calm and peaceful in mood and atmosphere.<br />

I hope this example illustrates how workspaces<br />

reflect workstyles, and how workstyles in turn<br />

underline leadership traits.<br />

I am usually asked one question in particular,<br />

so I would like to take <strong>the</strong> liberty of pre-empting<br />

it: What is <strong>the</strong> business impact of an effective<br />

workplace? There is no short answer, unfortunately,<br />

since workplaces impact intangible assets that are,<br />

by definition, hard to measure.<br />

Many companies, especially multinationals,<br />

regularly assess employee satisfaction at work. This<br />

serves as a proxy to gauging employee productivity<br />

and is especially helpful to understand if a <strong>new</strong><br />

facility is successful.<br />

The Head Office series highlights that <strong>the</strong>re is little<br />

doubt that chief executives are closely involved<br />

with decisions relating to <strong>the</strong>ir spaces, and that<br />

<strong>the</strong>y adopt different strategies to create an effective<br />

workplace. Ra<strong>the</strong>r than trying to identify if and<br />

how much <strong>the</strong> workplace can contribute to business<br />

success, my goal is to present tangible ways in<br />

which it can do so (and why).<br />

64 INDIAN MANAGEMENT NOVEMBER 2015

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