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PROSPER --- GOING UP<br />

Commuter<br />

Powers App<br />

HELPING CONSUMERS<br />

MANAGE ENERGY USAGE<br />

By Sydnee Thompson<br />

Every Monday, Manoj Kumar gets on a<br />

plane in the San Francisco Bay area for his<br />

weekly commute to Oakland County.<br />

Kumar is CEO of Powerley, a joint<br />

venture of DTE Energy and Royal Oakbased<br />

Vectorform that was launched in<br />

March 2015. The partnership combines<br />

Vectorform’s expertise in inventing digital<br />

products with the resources of the largest<br />

utility in Michigan in a platform that enables<br />

consumers to use their smartphones to<br />

understand and reduce their energy usage.<br />

With an MBA from the University of<br />

Michigan and master’s in semiconductor<br />

physics from Michigan State University,<br />

Kumar lives in Silicon Valley with his<br />

family. His charge is to expand the<br />

availability of Powerley’s technology to<br />

utility companies beyond metro Detroit.<br />

Kumar runs Powerley from Vectorform’s<br />

office in Royal Oak. The company has rapidly<br />

expanded as it targets markets nationwide.<br />

As of early November, Powerley had 14<br />

employees — up from two a few months<br />

Top and center, OPS<br />

Solutions' Light Guide<br />

earlier — and was slated to move into its<br />

own Royal Oak office in early 2016.<br />

Systems; left, Suture<br />

Removal Innovations'<br />

medical device.<br />

Photos: Courtesy of the companies; Powerley by Oakland County<br />

processes. The proprietary software-based<br />

system projects a canvas of visual guides<br />

over a worker’s elaborate tasks, providing<br />

prompts, alerts, next steps and quality<br />

control along the way.<br />

LGS serves clients ranging from Ford<br />

Motor Co. and General Motors to Delphi and<br />

Johnson Controls. Though LGS was initially<br />

designed for manufacturing, Ryznar feels the<br />

applications for his product are limitless.<br />

“We’re already in Canada and we’re<br />

expanding internationally to Europe, Mexico,<br />

Brazil, Asia,” Ryznar says. “The problems<br />

occurring in different manual processes<br />

are worldwide and LGS is a tremendous<br />

solution to fix those problems.”<br />

Even as his homegrown invention goes<br />

global, Ryznar has no plans to leave Oakland<br />

County.<br />

He says, "Quite honestly I don’t think<br />

there’s any place better to be in the world<br />

than in Oakland County.”<br />

Kumar worked with Oakland County<br />

business development representatives for<br />

marketing and research support and for<br />

help identifying a permanent location.<br />

“I’m excited to be here,” Kumar says.<br />

“There’s a lot of technology happening and<br />

the companies are here.<br />

“The opportunity is huge. And the county<br />

is encouraging investment and jobs.”<br />

ADVANTAGEOAKLAND.COM 2016 51

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