23.08.2016 Views

THE DELIVERY EXPERIENCE

BlackbayMeeMeepReport2016

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HOW DO CONSUMERS WANT<br />

TO BE INFORMED?<br />

-10% 10% 30% 50% 70% 90%<br />

Email<br />

73%<br />

Email is the most popular channel for receiving predelivery<br />

alerts and most would prefer an alert the day<br />

before the delivery.<br />

SMS<br />

Smartphone app notification/alert<br />

Other tracking within Smartphone app<br />

20%<br />

9%<br />

53%<br />

34-44 year olds are the most likely to be interested in<br />

receiving pre-delivery alerts via a smartphone app<br />

notification/alert (31%).<br />

34-44 year olds are also the most likely to be interested<br />

in a pre-delivery alert on the day of delivery (43%).<br />

0% 20% 40% 60% 80% 100%<br />

The day before delivery<br />

84%<br />

The day of delivery 30%<br />

Within one hour of delivery<br />

18%<br />

ONLINE <strong>DELIVERY</strong> REPORT 2016 | BLACKBAY.COM | MEEMEEP.COM

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