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Janoschka magazine_Linked_V2_2017

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38<br />

n e t w o r k & p e o p l e<br />

The substrate is mounted<br />

onto the “barrel-sized”<br />

impression cylinder.<br />

Various cylinders apply inks<br />

one after the other to achieve<br />

the desired image.<br />

linked:<br />

Mr. Isabel, what is a “barrel proof” exactly?<br />

Sergio Isabel,<br />

Operations Manager Tobacco<br />

at <strong>Janoschka</strong> Deutschland<br />

Sergio Isabel:<br />

At <strong>Janoschka</strong>, the production of a<br />

barrel proof has the character of the<br />

launching of a ship. It is an exciting<br />

day: for the first time, we get to<br />

hold a proof in our hands and see the<br />

first “real” version that we have been<br />

working on for quite some time.<br />

This is why our client and every one<br />

of the experts involved in the project<br />

come together in a workshop: the creative<br />

agency, the client´s marketing and<br />

technical support are there, as well as<br />

the ink supplier and the printer.<br />

Printing and embossing experts from<br />

our side are also present. Up until<br />

then, we have only ever seen our<br />

ideas and concepts as drafts, graphic<br />

files, colour proofs or dummies.<br />

Now we can see whether the paper,<br />

colour and refinements actually look<br />

the way we had imagined them and<br />

if we have achieved the desired effect<br />

with the engraving technology.<br />

From the in-house “ink kitchen”:<br />

the actual inks and substrates are used for<br />

the barrel proof.

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