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FASHION AND TExTILES
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FASHION AND TExTILES
Style Wise
A Practical Guide to Becoming
a Fashion Stylist
Shannon Burns
• Contains
interviews with
professional
stylists that
provide a behindthe-scenes
glimpse of their
work
• Attractive layout,
including
beautiful photographs, sidebars and
boxed elements, makes it easy for
students to use this title as a study tool
Provides aspiring stylists with an insight
into the life of professional stylists and
the tools and information needed to begin
building a résumé and portfolio.
SHANNON BURNS is based at the International
Academy of Design and Technology, USA.
UK December 2012
288 Pages 194 x 231 mm 7.6 x 9 inches
PB 9781609011604 - £40.00
World English, excluding the Americas (USA,
Canada, South America and the Caribbean)
Fairchild Books
DIY Style
Fashion, Music and Global Digital
Cultures
Brent Luvaas
• An accessible
yet sophisticated
analysis of the
indie fashion
phenomenon
for students and
researchers
• Provides in-depth
examples and
relates them to
key themes
• Explores indie fashion but also music,
magazines, DIy youth culture, the
cultural impact of digital technologies
on global markets, social networking
and the relationship between
DIy fashion and the subversion of
capitalism
A lively and original exploration of the
contemporary DIy/indie fashion scene,
with a major case study focusing on
Indonesia.
BRENT LUVAAS is Assistant Professor of
Anthropology in the Department of Culture and
Communication at Drexel University, USA.
UK September 2012 US November 2012
224 Pages 156 x 234 mm 6.125 x 9.25 inches
HB 9780857850393 - £55.00 / $100.00
PB 9780857850409 - £19.99 / $29.95
Dress, Body, Culture
Berg Publishers
Marketing Fashion
A Global Perspective
Patricia Mink
Rath, Richard
Petrizzi and
Penny Gill
• A wealth of colour
illustrations, case
studies, and
other current
examples of
fashion marketing
such as a sample marketing plan
• Includes classroom resources for
discussion, research, individuals or
group projects
This is the first textbook to engagingly
present marketing theories and practices
as they specifically relate to apparel,
home goods and other design-driven
products.
PATRICIA MINK RATH.
RICHARD PETRIzzI is based at the Illinois
Institute of Art, Chicago, USA.
PENNy GILL is the owner of PWG
Communications, White Plains, New york, USA.
UK August 2012
608 Pages 205 x 255 mm 8 x 10 inches
PB 9781609010782 - £70.00
World English, excluding the Americas (USA,
Canada, South America and the Caribbean)
Fairchild Books
Retailing Principles
A Global Outlook
Second Edition
Lynda Gamans
Poloian
• Global retail
profiles for each
unit highlighting
international
companies and
their practices
• Definitions of
retailing
vocabulary in the margins with terms
introduced as well as a glossary
• ‘From the Field’ articles from leading
trade and consumer publications
featuring industry incidents and trends
• Appendix presenting careers in retailing
Discusses strategies that retailers
are using to thrive in this challenging
economic climate, and provides readers
with the skills to succeed in the retail
industry.
LyNDA GAMANS POLOIAN was the former
Director of the Fashion Merchandising Program
at Southern New Hampshire University, USA.
UK December 2012
624 Pages 215 x 280 mm 8.5 x 11 inches
HB 9781563677427 - £60.00
World English, excluding the Americas (USA,
Canada, South America and the Caribbean)
Fairchild Books
Retail Buying
From Basics to Fashion
Fourth Edition
Richard Clodfelter
• The companion
CD-ROM,
referenced
throughout the
book, provides
additional
opportunities
for the practical
application of
concepts using
computerized spreadsheets
• Additions to this edition include
contemporary retailing examples
in end-of-chapter ‘Snapshot’ and
‘Trendwatch’ case studies
• Includes instructions for typical
buying tasks, such as identifying and
understanding potential customers,
creating a six-month merchandising
plan, and developing sales forecasts
Provides students with the skills to become
a successful buyer in any area of retail.
RICHARD CLODFELTER is based at the University
of South Carolina, Columbia, USA.
UK August 2012
560 Pages 189 x 244 mm 7 x 9.625 inches
PB 9781609012779 - £55.00
World English, excluding the Americas (USA,
Canada, South America and the Caribbean)
Fairchild Books
Beyond Design
The Synergy of Apparel
Product Development
Third Edition
Sandra J. Keiser
and Myrna B.
Garner
• Explanations of
various careers in
apparel product
development
and the skill sets
required for each
• Examples and
case studies that address the effects of
globalization
Takes students through the preproduction
processes of apparel product
development: planning, forecasting,
fabricating, line development, technical
design, pricing, and sourcing.
SANDRA J. KEISER is based at Mount Mary
College, USA.
MyRNA B. GARNER is Associate Professor
Emerita at Illinois State University, USA.
UK July 2012
576 Pages 215 x 280 mm 8.5 x 11 inches
PB 9781609012267 - £65.00
World English, excluding the Americas (USA,
Canada, South America and the Caribbean)
Fairchild Books