Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
and machinery necessary for the production<br />
to our company. Still, we have<br />
a heavy investment plan by the year<br />
2021. We want to be a more powerful<br />
brand in retail side as well.<br />
Could you give us information<br />
about candied chestnut<br />
production processes? Which<br />
processes do they go through?<br />
The priority of this process is to start<br />
with the right raw material to suit this<br />
job. The physical properties of raw<br />
chestnut as well as its natural chemical<br />
content; that is, the altitude of the tree,<br />
shell thickness and ease of peeling, are<br />
important. We sort them according to<br />
their size and keep them in our refrigerated<br />
facilities. The first chestnut is<br />
robbed and frozen in our own structure<br />
and frozen and then the cycle of<br />
process is spread to the days up to<br />
the end of the confectionery process.<br />
Even if we use machinery 30 people<br />
are working on this line. Confectionery<br />
process is extremely hard and<br />
labor intensive. The big chestnuts are<br />
selected one by one carefully, 4-5 of<br />
them are put in the cheesecloth then<br />
boiled several times in these swaddles<br />
and boiled water for a long time in a<br />
thin sugar syrup in industrial pressure<br />
cooker. Chestnut candy, which has<br />
been rested for 2-3 days in its own<br />
syrup, is then ready to eat. This can be<br />
a simple explanation for classic chestnut<br />
candy production. Of course, there<br />
are also packaging processes. Even the<br />
food manufacturers who come to visit<br />
us, are admirable and concerned.<br />
Timely delivery of right<br />
product is important as much<br />
as production. Which way do<br />
you usually ship your products<br />
to export market?<br />
In recent years, the product is becoming<br />
far from being a commodity. The<br />
production facility of the product, the<br />
documents that the plant holds and<br />
the requirements it has fulfilled, the<br />
fulfillment of the social responsibilities,<br />
the store where the product is<br />
displayed, the visual elements in the<br />
presentation, the costume of the personnel,<br />
the design of the package and<br />
even the packaging used back suitability<br />
for conversion, fashion colors and<br />
color palette uses, the paper and the<br />
derivative of the sachet you use is nature<br />
friendly, smiling face during and<br />
after sales, etc. all mean the value offered<br />
to the customers as a whole. Believe<br />
me that the product is not only<br />
a simple manufactured material, but is<br />
much more. Service side is also extremely<br />
important including the shipping<br />
and delivery. Logistics companies<br />
that we work with praise us for even<br />
the regular compilation of the load,<br />
even the care we paid while ordering<br />
in the list of delivery documents. Export<br />
is not only the key to economic<br />
growth but is the gate itself. Our department<br />
of exports is working with<br />
this awareness; we are struggling to<br />
overcome the negative perception of<br />
Turkish products. Thankfully, we have<br />
always been proudly successful in this<br />
struggle. Shipping is very sensitive and<br />
risky business. We prefer the highway<br />
transportation on the European route,<br />
and we ship products by air to almost<br />
<strong>September</strong>/<strong>October</strong> <strong>2018</strong> FOOD TURKEY 57