Business Chief USA April 2019

CIRQUE DU SOLEIL
With her team of costumers
and operational buyers,
Fulya Oguz reveals to
Business Chief how Cirque
du Soleil manages unique
procurement on its digital
transformation journey
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W
hat we do is very unique,” reveals
Fulya Oguz Operational Procurement
Manager, Supply Chain at Cirque
du Soleil. “On a day-to-day basis I might be
talking with an operational buyer about a lift
that will pull up a 25-ton tent in one corner
of the world, and then move on to discussing
the lingerie required for our Zumanity show.”
The Canadian entertainment company was
established in Montreal, Quebec, in 1984.
In the past 35 years the business has expanded
on a global-scale, having offered shows
to more than - 200mn viewers globally across
450 cities.
Due to the colorful nature of the performances,
the procurement team is often
required to source non-conventional products
in order to achieve the high-quality
productions promised in its reputation.
“Our goal is to invoke imagination,
provoke fantasies, and evoke
emotions. In order to enable that
APRIL 2019