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IATSE 3rd 2019_web

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eported on the successful conclusion of<br />

negotiations for a successor contract between<br />

ATPAM and the Broadway League<br />

and Local 772 and JAM Productions for<br />

the National Theater. Ongoing negotiations<br />

involve Local 751 and the Brooklyn<br />

Academy of Music and Local 798 and<br />

the Metropolitan Opera and Local 74<br />

and Live Nation. He also reported on the<br />

mergers of Locals 311 and 499 and B-935<br />

and 96.<br />

President Loeb observed that the Department’s<br />

report was comprehensive—<br />

covering coast-to-coast in both countries.<br />

He commended the Stage Locals and the<br />

Department for aggressively organizing<br />

non-union venues, employers and workers.<br />

President Loeb also acknowledged<br />

the efforts to promote safety and training<br />

certifications. Finally, he noted the<br />

coordination between U.S. and Canadian<br />

Officers, observing that “<strong>IATSE</strong> Officers<br />

and Representatives are the finest group<br />

the organization has ever had.” and commended<br />

the Department for its work.<br />

<strong>IATSE</strong> MOTION PICTURE AND<br />

TELEVISION PRODUCTION<br />

International Vice President and<br />

Motion Picture and Television Department<br />

Director Michael F. Miller, Jr., International<br />

Vice President and Director<br />

of Canadian Affairs John Lewis, Assistant<br />

Motion Picture Directors Daniel Mahoney<br />

and Vanessa Holtgrewe, and International<br />

Representatives Steve Aredas, Scott<br />

Harbinson, Lyle Trachtenberg, and Wade<br />

Tyree reported to the General Executive<br />

Board regarding the activities of the<br />

Motion Picture and Television Production<br />

Department since the last meeting.<br />

Vice President Miller discussed the<br />

upcoming launch of new streaming outlets<br />

which continue to disrupt the industry<br />

and promises a crowded field of<br />

contestants in the next few years. AT&T’s<br />

WarnerMedia streaming package (which<br />

will have HBO, Cinemax and WB movies<br />

and series) will be priced relatively high<br />

at $16 or $17 a month, compared to<br />

Disney+ at $6.99 a month. NBCUniversal<br />

is also launching a new platform with an<br />

already large library of content. Apple has<br />

not determined whether its new subscription<br />

will be ad supported or subscription<br />

based, but either way they will need to<br />

create a lot of new material to capture<br />

viewers. Already aiming to remain a<br />

necessary expense, Amazon Prime has<br />

a number of original, high-budget sci-fi<br />

and fantasy series debuting this year.<br />

All of the streamers are wrestling with<br />

the benefits of licensing content to their<br />

competitors versus keeping it for themselves.<br />

Disney, along with its controlling<br />

stake in HULU, has been very clear that<br />

it will not share programming with Netflix,<br />

its chief competitor. CBS, Sony, and<br />

Viacom are likely to continue to produce<br />

and license content, while Disney has indicated<br />

that it will not.<br />

Disney now has operational control<br />

of HULU after acquiring Comcast’s minority<br />

share. NBCUniversal content will<br />

remain on HULU but with the option of<br />

NBC streaming some of that content on<br />

its new streaming service in 2020. HULU<br />

will be home to Disney’s adult content<br />

and expects over 60 million subscribers<br />

by 2024. HULU has announced that it<br />

now has over 27 million paid subscribers,<br />

a 12% increase since 2018.<br />

Hotstar is a streaming service in India<br />

that Disney acquired in the Fox acquisition.<br />

It has over 300 million subscribers,<br />

which is twenty times the number<br />

of Netflix and Amazon Prime subscribers<br />

in India combined. A major factor in<br />

Hotstar’s success has been acquiring the<br />

streaming rights for U.S. hit shows. This<br />

dynamic is playing out in other markets<br />

as well, but to a lesser extent.<br />

YouTube Originals announced a shift<br />

to AVOD. This shift to free content with<br />

ads is a move away from YouTube Premium<br />

(formerly YouTube Red) and is shifting<br />

from higher cost scripted content to<br />

lower cost live event, music, and gaming.<br />

Both NBCUniversal and Viacom are<br />

developing international streaming services.<br />

NBC’s new service will be available<br />

free with ads to Comcast and Sky MVPD<br />

customers in the U.S. and Europe, opening<br />

access to over fifty million viewers for<br />

advertisers. Viacom has recently acquired<br />

Pluto TV which will operate as an AVOD<br />

platform and feature content from the<br />

company’s cable networks.<br />

Amazon is growing its acquisition<br />

and production slate and analysts estimate<br />

that by 2024 they will double their<br />

current spend of $5 billion per year.<br />

It is clear from this litany of new players<br />

in the field that competition for online<br />

viewership and dollars is about to become<br />

fierce and will affect our negotiations for<br />

years to come.<br />

A recent study found that Netflix has<br />

become more popular for viewing TV<br />

content than actually watching it on traditional<br />

cable and broadcast TV. Viewing<br />

content “second hand” like this generates<br />

residuals that provide one stream of funding<br />

to the Motion Picture Industry Pension<br />

Plan. However, if companies decide<br />

that retaining their content is more valuable<br />

than licensing to other entities that<br />

64 OFFICIAL BULLETIN

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