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Business Chief USA October 2019

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make sure that the culture is ready<br />

and accepting, because otherwise it<br />

just creates resistance. We sometimes<br />

think of innovation as these big-ticket<br />

items, but it’s important to figure out<br />

a way to allow people to innovate<br />

themselves, to be comfortable with<br />

change and to be able to make<br />

suggestions on how things could be<br />

different.” For Jeffress, it’s crucial to<br />

remember the role of people amidst<br />

the technology transformation.<br />

“Although we’re implementing a lot of<br />

technology and a lot of digital transformation,<br />

one of the things that really<br />

remains important is making sure<br />

that you hire the right people. That’s<br />

especially true in technology where<br />

it’s a continuing challenge due to the<br />

low unemployment rate and number<br />

of open positions.”<br />

The IT department itself can act as<br />

a harbinger of change for surrounding<br />

organizations, as Jeffress explains.<br />

“The City of Aurora has about 21<br />

different departments. The IT organization<br />

here supports all of them, so we<br />

have to be very aware of what’s going<br />

on in each to ensure we’re in a place<br />

where we can help them to succeed.<br />

135<br />

EXECUTIVE PROFILE<br />

Aleta Jeffress<br />

Aleta Jeffress is the <strong>Chief</strong> Information and Digital Officer for the<br />

City of Aurora. She has over 20 years’ experience as a successful<br />

executive business leader and technologist building<br />

relationships between business and technology to enable<br />

digital transformation and market growth. She drives<br />

innovative strategies for business and IT leadership,<br />

and has developed teams for Cybersecurity and Project<br />

Management Offices from the ground up. Her career<br />

began in startup software companies where she<br />

started in a call center environment and moved<br />

through private and public sector organizations in<br />

the areas of software quality, development, product<br />

management, security, and ultimately leadership.<br />

www.businesschief.com

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