Business Chief USA October 2019
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make sure that the culture is ready<br />
and accepting, because otherwise it<br />
just creates resistance. We sometimes<br />
think of innovation as these big-ticket<br />
items, but it’s important to figure out<br />
a way to allow people to innovate<br />
themselves, to be comfortable with<br />
change and to be able to make<br />
suggestions on how things could be<br />
different.” For Jeffress, it’s crucial to<br />
remember the role of people amidst<br />
the technology transformation.<br />
“Although we’re implementing a lot of<br />
technology and a lot of digital transformation,<br />
one of the things that really<br />
remains important is making sure<br />
that you hire the right people. That’s<br />
especially true in technology where<br />
it’s a continuing challenge due to the<br />
low unemployment rate and number<br />
of open positions.”<br />
The IT department itself can act as<br />
a harbinger of change for surrounding<br />
organizations, as Jeffress explains.<br />
“The City of Aurora has about 21<br />
different departments. The IT organization<br />
here supports all of them, so we<br />
have to be very aware of what’s going<br />
on in each to ensure we’re in a place<br />
where we can help them to succeed.<br />
135<br />
EXECUTIVE PROFILE<br />
Aleta Jeffress<br />
Aleta Jeffress is the <strong>Chief</strong> Information and Digital Officer for the<br />
City of Aurora. She has over 20 years’ experience as a successful<br />
executive business leader and technologist building<br />
relationships between business and technology to enable<br />
digital transformation and market growth. She drives<br />
innovative strategies for business and IT leadership,<br />
and has developed teams for Cybersecurity and Project<br />
Management Offices from the ground up. Her career<br />
began in startup software companies where she<br />
started in a call center environment and moved<br />
through private and public sector organizations in<br />
the areas of software quality, development, product<br />
management, security, and ultimately leadership.<br />
www.businesschief.com