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The Vegas Voice 12-19

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The Tyranny of Technology

By: Judy Polumbaum / Our View

You know those days when you want to take

all your technological gadgets and grind

them into the dust?

Your cell phone is misbehaving. Files mysteriously vanish from your

computer. That sort of thing.

You start muttering like an old fogey about the good old days before

life was so complicated.

But darn, you depend on these things. So, you call the help line.

The other day, I was on the line for the software program that keeps

my laptop hard drive spic and span. The subscription had expired.

I wanted to ask about a discount for the renewal. The polite fellow

at the other end, identified only as Tech4005 in the chat window on

my screen, turned out to be sitting in the Ukraine. And yes, he was

Ukrainian.

I complimented him on his flawless English. He said he’d spent some

time in Miami.

I told him my mother’s father came from Ukraine; so I’m part

Ukrainian! Then I said I wished our president would stop meddling

in his country’s affairs. But we didn’t have to talk about that. “Yes,” he

said, “we’re not supposed to talk about that.”

Sure I could get a discount I considered a really deep cleaning with a

better program. A new window popped up on my screen, with payment

options. Instead of $40 a year, I could get the super-turbo-charged

variant for $1200 a year.

I could buy a new laptop for that! Fugheddaboudit!

Then it occurred to me: This nice compatriot of my grandpa was

serving double duty – along with tech support, he was expected to do

sales.

I envisioned his script: DON’T discuss politics. DO peddle the more

expensive product - the fancy designer version. It was simply the

protocol.

An unwary computer moron like me could easily fall into the trap.

Luckily, I stayed alert and stuck with the cheap gateway drug, which

works fine.

But I relearned a lesson that day: buyer beware. All the more so in

the digital age.

Judy is a professor emerita of journalism and a transplant to

Las Vegas from New England via China, the West Coast and the

Midwest.

30

December 2019

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