IBS View Book 2021
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C A S E S T U D Y F O C U S
DESIGNED FOR
ANALYSIS
knowledge workers with years of academic
and corporate experience. The center develops
IBS case studies have also been published
in several leading management textbooks
contemporary and thought-provoking case
published in Europe, the US and the UK.
studies which provide great learning to the
IBS case studies have won recognition at
students. The center comes out with many
international case writing competitions
The case method of
Almost all the courses in the IBS program
bestselling cases every year. In fact, the
organized by institutions such as the
30 34
VIEWBOOK
2021
teaching is a key component
of the academic program at
IBS, which is one of the few
institutions in India that has
made case studies a critical
component of its curriculum.
are designed in a way to benefit from the
advantages of the case method. Students
go through some of the best case studies on
contemporary topics in different subject areas.
Student evaluation is based on individual/
team presentations, written reports and class
participation.
IBS is home to one of the world’s most
renowned Case Research Center, containing a
repository of more than 6500 internationallybenchmarked
case studies. The dedicated
research and content development center
is manned by an award-winning team of
Number One bestselling author of case studies
is from IBS.
Besides IBS, the case studies developed by
the Case Research Center are used by a
large number of business schools, universities
and companies across the world. More
than 800 business schools from more than
90 countries use IBS case studies. Boston
Consulting Group, McKinsey & Co., KPMG, and
PricewaterhouseCoopers, are just some of the
major organizations that use IBS case studies.
Universities and business schools that use IBS
cases include University of Oxford, University
Academy of Management (AOM), Association
of MBAs (AMBA), The Central and Eastern
European Management Development
Association (CEEMAN), European Foundation
for Management Development (EFMD),
Emerald Group Publishing, NACRA, oikos
International (Switzerland), The Case
Centre UK, John Molson School of Business
(University of Concordia, Canada), AESE
Business School (Portugal), etc.
By learning through the globally accepted
and popular case method, students are able
to hone their comprehension, analytical and
of Cambridge, University of Helsinki, London
decision-making skills. In addition, case
Business School, SDA Bocconi, HEC Montreal,
studies help them become better team players
University of Michigan, etc.
and managers.