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The Garage 331

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PEOPLE<br />

People stories and movements from around your industry<br />

Addison Howe is appointed new<br />

Field Sales Manager at Morris Lubricants<br />

Morris Lubricants has been blending and supplying quality lubricants in<br />

Shrewsbury for over 150 years. One of the main factors of the company’s<br />

longevity is its experienced and dedicated staff who are the back bone of<br />

the business. Morris Lubricants has added to their experienced Sales Team<br />

by appointing Addison Howe as the company’s new Field Sales Manager.<br />

With a proven and impressive track<br />

record of mentoring and sales<br />

teams Addison also brings to his<br />

new role sixteen years of oil, lubricant and<br />

grease industry experience to call upon.<br />

His focus will be to coach the team<br />

of Area Sales Managers so that they can<br />

continue to deliver exceptional customer<br />

service to customers spanning the length<br />

and width of Great Britain.<br />

Addison has always aspired to work<br />

for Morris Lubricants “due to their<br />

absolute and no compromise attitude<br />

towards product quality.” He adds: “This<br />

is reinforced by their close ties with the<br />

UKLA and the VLS. Morris Lubricants are<br />

highly regarded in the marketplace and are<br />

focused on doing the right thing.”<br />

<strong>The</strong> appointment underlines the<br />

ambitions at Morris Lubricants, which<br />

supplies nationally and internationally to<br />

over 90 countries worldwide, by employing<br />

talented individuals that understand the<br />

company’s ethos of providing industry<br />

leading oil, lubricants and greases as well as<br />

unparallel customer support.<br />

“Morris Lubricants is built on strong<br />

foundations; quality, loyalty, service and<br />

a happy, customer-focused team that<br />

always want to do their best to help,” says<br />

Addison.<br />

“<strong>The</strong>se elements are key to how the<br />

business has grown in the past, and with a<br />

focused approach, we will see the company<br />

go from strength-to-strength.”<br />

Distributed across the UK, the field<br />

sales team work remotely. As lockdown<br />

restrictions continue to ease, Addison will<br />

oversee a safe return to on-site visits for<br />

both the Morris Lubricants team and their<br />

customers. “To keep everyone safe, we will<br />

follow all legal requirements,” he says. “We<br />

respect our customers. If they require us to<br />

do something – whether it’s wearing full PPE<br />

or carrying out a lateral flow test before we<br />

arrive and providing evidence of the result –<br />

we will do it. We will build our relationships<br />

online, over the phone and in person.”<br />

Also critical to success will be<br />

maintaining good relationships with the<br />

Morris Lubricants client base, “We want<br />

to understand a customer requirement<br />

and their business needs at an in-depth<br />

level so we can help them. As soon<br />

as we understand that, it becomes a<br />

business partnership, and a much better<br />

relationship.”<br />

“It has been fantastic to join a company<br />

of Morris Lubricants’ history, reputation<br />

and vision. I’ve already been made to<br />

feel very welcome in part of an already<br />

wonderful team, which I’m looking forward<br />

to being a part of for a long time to come.”<br />

Drive Motor Retail expands with<br />

new Head of Marketing<br />

Drive Motor Retail has bolstered its senior team with<br />

the appointment of Emily Mead as the group’s Head of<br />

Marketing.<br />

Bringing a wealth of experience to the rapidly expanding business,<br />

Emily joins Drive after six years as Group Marketing Manager at<br />

Rygor Mercedes-Benz, the UK’s largest Mercedes-Benz commercial<br />

vehicle dealer.<br />

Rob Keenan, joint Managing Director of Drive Motor Retail, said:<br />

“Emily brings considerable knowledge and stand-out experience in<br />

her field, as well as fresh vision for our business.<br />

“2021 has been a really exciting year for us so far. We’ve opened<br />

four new dealerships, our existing sites are hiring and growing, and<br />

we’re introducing new systems to improve our internal processes.<br />

This is an ideal time to bring someone like Emily on board, giving<br />

strategic direction to the marketing side of our business.<br />

“We’re really happy to welcome her and look forward to her<br />

becoming a core part of the team.”<br />

Working across Drive’s 18 dealerships, Emily will continue<br />

strengthening the Drive Motor Retail brand in areas local to their<br />

sites – both those that are well established and newer locations.<br />

Her role will involve leading Drive’s marketing and communications<br />

strategy and improving the customer experience, particularly online,<br />

to increase customer satisfaction and loyalty.<br />

Emily said: “I’m looking forward to working with the team at Drive<br />

Motor Retail and their OEM partners to continue to develop their<br />

well-established and successful brand.<br />

“It’s an exciting time for the automotive industry with the<br />

competitor and customer landscapes changing, so it’s exciting to be<br />

working for a growing dealership as part of an ambitious team that<br />

recognise the need to continually move forward and evolve.”<br />

48 THE GARAGE<br />

48,49 people.indd 1 16/09/2021 14:42

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