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March/April 2022

The UK's outdoor hospitality business magazine for function venues, glamping, festivals and outdoor events

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PEOPLE<br />

he pandemic was hell for so many people but<br />

for us it has marked a real opportunity,” says<br />

Helen McCombie Armstrong, co-creator of yurt<br />

glampsite Glamp and Tipple.<br />

“I had run my own agency providing pet,<br />

house, child and elderly relative care for 10 years<br />

but with kids of my own it became too stressful.<br />

In December 2019 I moved away from that<br />

business and was just taking a few months to<br />

reset and figure out what to do next when Covid<br />

hit.”<br />

Helen’s wife Lou was working 50 hour<br />

weeks as a shift manager at Lidl to keep the<br />

family afloat. “I am a trained dog trainer and<br />

behaviourist so I had been doing a bit of that<br />

to keep the money coming in but when Covid hit I wasn’t able to<br />

work,” says Helen. “We were lucky that Lou is a key worker, but<br />

financially things were squeaky! It was then that Lou had the idea<br />

of getting a bell tent to hire out locally. We love glamping so were<br />

pretty familiar with bell tents, and it seemed like a no brainer what<br />

with lockdown meaning people couldn’t go anywhere.”<br />

It seems the couple hit gold, and within two weeks they had<br />

gone from a single tent to eight, along with eight Lazy Spa electric<br />

hot tubs. Lou’s days got even busier and the family, including four<br />

children, worked tirelessly to service the demand.<br />

“We went all over the south of England,” says Helen. “Surrey,<br />

Norfolk, Suffolk, Hampshire, Kent etc. We would set one tent up,<br />

drive straight to another place to take one down, then back to base<br />

for a deep clean before getting straight on the road again to the<br />

next booking. For Lou, this was often after having already done a<br />

5am-2pm shift, often working 20 hour days. We hardly slept, with<br />

me doing all the admin at night, and we were home schooling too!”<br />

“WE LOVE<br />

GLAMPING SO<br />

WERE PRETTY<br />

FAMILIAR WITH<br />

BELL TENTS, AND<br />

IT SEEMED LIKE<br />

A NO BRAINER<br />

WHAT WITH<br />

LOCKDOWN<br />

MEANING PEOPLE<br />

COULDN’T GO<br />

ANYWHERE.”<br />

THE PAY OFF<br />

Within one season, the couple had accrued enough money to<br />

jump at the opportunity offered by a local farmer. “A local farmer<br />

approached us in August 2020 to see if we’d be interested in renting<br />

land to establish a permanent glampsite. This had always been<br />

our absolute dream. The farm is just four miles from where we live<br />

so we put in planning permission for bell tents along with all the<br />

infrastructure to do things properly – electric, water, waste and Wi-<br />

Fi. Planning was granted in October and we started the project in<br />

November, opening in <strong>April</strong> 2021.”<br />

The initial investment in the ground was around £150,000 and<br />

was entirely funded by the bell tent hire business. “We did so well<br />

in that lockdown season that it gave us the financial leg up we<br />

needed to create Glamp and Tipple,” says Helen.<br />

“It was obviously a huge decision and one we discussed at length<br />

but the feeling was we had to give it a go, even though we could<br />

end up losing all the money we had worked so hard to gain.<br />

“We are a great team and as I had previously run a successful<br />

business, Lou trusted me with the admin and accounts side of<br />

things.”<br />

The site offers private facilities throughout and has now, in its<br />

second season, has been upgraded from bell tents to yurts. “We<br />

tried to futureproof the site by thinking about what would happen<br />

if Covid reared its ugly head again and ensured that everything is<br />

well spaced out. Every tent has its own private toilet, shower and<br />

cooking facilities.<br />

“We are open all year round and have successfully had guests<br />

sleeping in bell tents throughout the winter. All the tents were<br />

heated with electric heaters but the bills were astronomically<br />

expensive, as you can imagine. That’s when we decided on<br />

insulated yurts. We have five beautiful structures now from Kents<br />

of Cornwall, and they have the added advantage of being able<br />

WWW.OPENAIRBUSINESS.COM 13

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