Archeomatica_3_2023
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unobtrusive configurations and<br />
installations that seamlessly<br />
integrate with exhibition spaces.<br />
Requiring minimal space,<br />
it can be wall-mounted, placed<br />
on a pedestal, or positioned<br />
inside showcases and display<br />
windows, allowing observation<br />
from any angle or distance. Easily<br />
transportable compared to<br />
first-generation holographic displays,<br />
it is designed with a promotional<br />
strategy that connects<br />
with consumers innovatively, interactively,<br />
and engagingly.<br />
SyncHolo and the World of Art:<br />
Redefining Inclusive Communication<br />
in Museums and Exhibitions<br />
SyncHolo represents the<br />
new frontier of open communication<br />
with the public within<br />
the museum and exhibition environment,<br />
harnessing the visual<br />
power of holograms to enhance<br />
content within museums<br />
and offer visitors unforgettable<br />
experiences.<br />
Leveraging 3D technology to<br />
promote culture, enabling a<br />
more profound understanding<br />
of artworks and their meanings<br />
through dynamic and faithful<br />
reproductions, is a fundamental<br />
element of contemporary<br />
exhibition design. Enriching<br />
exhibition spaces with historical<br />
figures, monuments, and<br />
artworks is now possible, whether<br />
in museums, art galleries,<br />
archaeological sites, churches,<br />
or basilicas. Visitors can immediately<br />
connect with history and<br />
art, transforming a visit into a<br />
highly engaging and animated<br />
experience.<br />
The ability to transcend the<br />
two-dimensionality of images,<br />
reproduce sculptures in their<br />
original form, and replace missing<br />
artworks by making them<br />
three-dimensional are just a<br />
few of the operational areas in<br />
which SyncHolo enhances the<br />
experiential impact of the art<br />
world. Its cross-disciplinary expertise<br />
has promoted innovation<br />
and historical reconstruction in<br />
cultural contexts, making them<br />
more accessible to an increasingly<br />
diverse audience across various<br />
levels of information and<br />
curiosity.<br />
Unlike other holographic<br />
projection solutions, SyncHolo's<br />
LED-based technology is not affected<br />
by ambient lighting conditions<br />
and, thanks to advanced<br />
graphic rendering capabilities,<br />
can replicate artworks in their<br />
natural lighting. As a result, it<br />
performs exceptionally well in<br />
outdoor environments, even offering<br />
waterproof options.<br />
THE PERFORMANCE<br />
What distinguishes SyncHolo is<br />
its scalable solution, which allows<br />
the creation of customized<br />
reproductions for the museum<br />
space, from small fan displays<br />
to potential wall installations<br />
that offer complete coverage.<br />
This technology is also incredibly<br />
versatile, providing realtime<br />
and interactive solutions.<br />
Museums where Dante recites<br />
the Divine Comedy, interactive<br />
artwork that answers questions<br />
and tells its story, and educational<br />
projects in school and academic<br />
environments have limitless<br />
possibilities.<br />
THE KEY ELEMENTS OF THIS IN-<br />
DEPTH EXPERTISE<br />
Designing a realistic and highperformance<br />
product requires<br />
advanced skills. The SyncHolo<br />
development team consists of<br />
22 ArcheomaticA N°3 <strong>2023</strong>