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Construction Monthly Magazine | Tampa 2024 Build Expo Show Edition

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SEMINARS & WORKSHOPS<br />

ALL SEMINARS AT THE BUILD EXPO ARE FREE TO ATTEND!<br />

Keynote Speakers<br />

(ALL KEYNOTE CLASSES WILL BE IN THE KEYNOTE AREA ON EXHIBIT FLOOR)<br />

Carlotta Thompson Founder | Tax Strategists of America<br />

TAX STRATEGIES<br />

How to Legally Pay Zero Income Tax<br />

Wednesday, February 7 | 10:15 a.m.-11:00a.m. | Keynote Area<br />

Thursday, February 8 | 10:15 a.m.-11:00a.m. | Keynote Area<br />

• Tax strategy and how it can save you thousands of dollars<br />

• Hidden deductions you are missing<br />

• Common red flags in the construction industry<br />

• What the IRS is not telling you<br />

Target Audience: Business owners<br />

Tom Woodcock President | Seal the Deal<br />

Sponsored by<br />

CONSTRUCTION SALES Networking & Association Use<br />

Wednesday, February 7 | 1:15 p.m.-2:15p.m. | Keynote Area<br />

In this class we will layout how to determine what associations to join, how to work them and get business from<br />

your involvement. The single greatest way to find grouped customers and network contacts is right in your backyard<br />

association! Work them to the fullest and you’ll never make a cold call again!<br />

Target Audience: Architects, General Contractors, Subcontractors, <strong>Build</strong>ers, and Remodelers<br />

CONSTRUCTION SALES Selling Thru a Tough Economy<br />

Thursday, February 8 | 1:15 p.m.-2:15 p.m. | Keynote Area<br />

We’re seeing volatile pricing formats, supply chain interruption and rising interest rates. This usually ends in tough<br />

economic conditions, resulting in construction industry challenges. Knowing the best way to stay ahead of these changes<br />

and keep your business moving forward is difficult. We’ll look at the methods successful contractors use to weather<br />

shifting economic conditions.<br />

We’ll cover:<br />

1. Increasing your portion of the market pie<br />

2. Getting a competitive advantage<br />

3. Managing customer expectations<br />

4. Structuring your sales effort<br />

5. How to balance sales and marketing efforts<br />

You’ll come away from this session with a better understanding of what it will take to grow in both revenue and<br />

profitability in these times. Sales is the most important aspect of your business. Everything else simply follows that lead.<br />

Target Audience: Architects, General Contractors, Subcontractors, <strong>Build</strong>ers, and Remodelers<br />

28 CONSTRUCTIONMONTHLY.COM

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