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Construction Monthly Magazine | Tampa 2024 Build Expo Show Edition

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Workshops & Classes | Wednesday, February 7, <strong>2024</strong><br />

BUSINESS GROWTH<br />

4 Blind Spots Preventing Contractors<br />

From Retaining Talent and Growing Profit<br />

Wednesday, 9:30 a.m.-10:30 a.m. | Room 406<br />

Scott Beebe<br />

Founder & Head Coach | Business on Purpose<br />

Most contractor owners cross their fingers and hope for the best when desiring a solid culture, meaningful profit, and a<br />

product that they are proud of. Luck is not a strategy!<br />

This highly engaging education program will reveal four critical blind spots sabotaging the growth of your business and your<br />

team. You will leave this presentation with ONE action item to immediately implement into your business that will wishing<br />

you had heard this talk ten years ago!<br />

After this presentation you will have clarity on why the younger generation “will not listen” and how you can respond,<br />

the leadership “RPM’s for a healthy culture, and the one system that will ensure necessary profit that will fuel culture and<br />

growth.<br />

Learning Objectives<br />

1. Learn the 3 foundational cornerstones of EVERY contractor business<br />

2. Understand the 3 non-negotiables of building and leading a vision-centered team<br />

3. Discover how an owner’s process leadership directly impacts people, profit, and productivity<br />

4. Create a proven plan for predicting your profit<br />

Target Audience: Homebuilders, Remodelers, Contractors<br />

Sponsored by<br />

CONSTRUCTION SALES Effective Sales Presentations<br />

Wednesday, 9:30 a.m.-11:00 a.m. | Room 401<br />

Tom Woodcock<br />

President | Seal the Deal<br />

<strong>Construction</strong> professionals excel in building living and working environments, not necessarily doing a sales presentation.<br />

Most have never been formally trained in doing a presentation. Being more effective in presenting your bid, quote, product<br />

or service can be the difference in securing the business. You’ll learn specific presenting tips that can make the difference.<br />

1. Managing a lunch and learn<br />

2. Effective in home presenting<br />

3. Controlling a commercial presentation<br />

4. Proper use of presentation tools<br />

Sales is the most important aspect of any business, especially construction. Becoming more proficient in how you present<br />

to a potential customer can raise not just your revenue numbers but also profitability. The better you are at presenting, the<br />

easier the close!<br />

Target Audience: Architects, General Contractors, Subcontractors, <strong>Build</strong>ers, and Remodelers<br />

WEB MARKETING<br />

How Google And Chat GPT Can Boost your Online Lead Flow<br />

Wednesday, 9:30 a.m.-10:30 a.m. | Room 415<br />

Joshua Ramsey<br />

Marketing & Communications Strategist<br />

Google has certain expectations of your website. The number one thing Google wants…. Good User Experience (UX).<br />

In this session learn:<br />

• Exactly how to communicate to Google<br />

• How to track what your user experience<br />

• How to use Chat GPT to communicate better<br />

All of this plus get access to a free marketing/Chat GPT tool, complimentary in part from <strong>Build</strong> <strong>Expo</strong> and www.JRcmo.com<br />

Joshua Ramsey, Fractional CMO.<br />

Not sure what a fractional CMO is? Learn more about a fractional CMO by searching ‘JRcmo fractional CMO’<br />

Wondering if this speaker is worth your time? Hear his podcasts, radio show and online teaching by searching ‘Joshua<br />

Ramsey Marketing’<br />

Target Audience: All building and construction professionals<br />

SPECIAL TAMPA SHOW EDITION <strong>2024</strong> 29

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