Construction Monthly Magazine | Tampa 2024 Build Expo Show Edition

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Workshops & Classes | Thursday, February 8, 2024 BUSINESS GROWTH Building a Predictable Business Culture that Recruits, Hires, and Retains Great Gen Z Talent Thursday, 9:30 a.m.-10:30 a.m. | Room 406 Scott Beebe Founder & Head Coach | Business on Purpose “Nobody wants to work anymore!” That’s the outcry from our modern workplace, and yet we look around and talk with loads of people from younger generations desperate not just for work, but for meaningful work that comes with clarity and predictability. In the AEC industries clarity is hard to come by and good luck landing in a land of predictability. In this motivating and mindset-shifting talk Scott Beebe (CEPA) will flip our idea of what a younger generation is looking for and why the AEC industries are the perfect landing spot for young, ambitious, hungry talent to come devote their lives and their work to. Come ready to think differently and gain insight into a simple and free method that can change the game for the culture and health of your business. Learning Objectives: 1. Learn the secret language of Gen Z and what they really want 2. Identify the elements of your business that are ripe for new team members to engage with Target Audience: Homebuilders, Remodelers, Contractors 3. Build one simple tool during the workshop that you can implement that afternoon. Sponsored by CONSTRUCTION SALES Proper Customer Sales Management Thursday, 9:30 a.m.-11:00 a.m. | Room 401 Tom Woodcock President | Seal the Deal Construction professionals often struggle with the nuts and bolts of proper sales techniques. This includes closing new targets, maintaining recurring customers and crafting a complete sales effort. Properly managing customer expectations and satisfaction can cultivate further opportunity. Not doing so can result in low revenue and profitability results. We’ll cover: Applying these concepts can bring immediate results in your most critical sales efforts. Effectively reading your customers 1. Why customers commit 2. Why your close rate is too low 3. Winning projects or orders with peak profitability 4. Managing commercial and residential customers will result in you being in control of the sales process. Making closing work an easier proposition. Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers. LIENS Mastering Lien Rights: A Deep Dive into Florida Construction Law Thursday, 9:30 a.m.-10:30 a.m. | Room 413 Raphael Rashkin Attorney | Florida Construction Liens by Rashkin Law This lecture on Florida construction lien law provides a comprehensive overview of the legal framework governing construction liens in the state. It covers essential topics such as lien creation, perfection, and enforcement, offering practical insights into navigating complex construction disputes. Participants will gain a deep understanding of lien rights, notices, and deadlines, crucial for contractors, subcontractors, and property owners alike. The lecture delves into recent legal developments, ensuring attendees are up-to-date with the latest regulations. Through real-world examples and case studies, participants will leave equipped with valuable knowledge to handle lien-related challenges effectively. Target Audience: Contractors 34 CONSTRUCTIONMONTHLY.COM
Workshops & Classes | Thursday, February 8, 2024 WEB MARKETING How Google And Chat GPT Can Boost your Online Lead Flow Thursday, 9:30 a.m.-10:30 a.m. | Room 415 Joshua Ramsey Marketing & Communications Strategist | Strategic Point Marketing Google has certain expectations of your website. The number one thing Google wants…. Good User Experience (UX). In this session learn: • Exactly how to communicate to Google • How to track what your user experience • How to use Chat GPT to communicate better All of this plus get access to a free marketing/Chat GPT tool, complimentary in part from Build Expo and www.JRcmo.com Joshua Ramsey, Fractional CMO. Not sure what a fractional CMO is? Learn more about a fractional CMO by searching ‘JRcmo fractional CMO’ Wondering if this speaker is worth your time? Hear his podcasts, radio show and online teaching by searching ‘Joshua Ramsey Marketing’ Target Audience: All building and construction professionals ESTIMATING Leveraging AI in Preconstruction Thursday, 9:30 a.m.-10:30 a.m. | Room 405 Johnny Maghzal Head of Product Development | Togal.AI Join us for an insightful and dynamic discussion on the integration and transformative impact of Artificial Intelligence (AI) in the preconstruction industry. Learn how Togal.AI harnesses the power of AI to provide accurate and swift takeoffs, helping you bid with confidence and precision. Target audience: Preconstruction leaders, estimators from general contractors and subcontractors including painting, drywall, flooring AIA Engineered Wood: A to Z 1 AIA Credit Thursday, 9:30 a.m.-10:30 a.m. | Room 403 Stephanie Thomas-Rees Engineered Wood Specialist | APA With the expanding choice and use of engineered wood products in today’s construction market, it’s more important than ever to understand how to properly select, install and detail engineered wood materials. This presentation will address the benefits and proper application of engineered wood products, including plywood, oriented strand board (OSB), glued laminated timber (glulam), I-joists and structural composite lumber (SCL). Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers BUSINESS GROWTH Niche to be Rich in Construction Thursday, 9:30 a.m.-10:30 a.m. | Room 414 Ann McNeill President | MCO Construction and Services Inc., MCO Consulting, Inc., Constructively Speaking, Inc., Founder | National Association of Black Women in Construction (NABWIC) Being a general contractor does not mean you should be a general business owner. If you want to have business success, you need to become an expert specialist in your craft. Join Ann McNeill, the “Master Builder,” as she shares the principles, solutions, and plans needed for your business to excel by drilling down and discovering your niche in construction to find your riches. Target Audience: All building and construction professionals SPECIAL TAMPA SHOW EDITION 2024 35
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Page 11 and 12: PLATINUM SPONSOR Booth #222 SILVER
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