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Welcome at the 42nd Nordic Dairy Congress in Finland 2010 By Anna Marie Thøgersen The congress topics Mr. President could you please shortly comment on why the Nordic Dairy Council have chosen to focus on this year’s congress theme: New Technologies and Innovations in the Dairy Industry. The alternating Nordic Dairy Technology Councils (Nordisk Mejeriteknisk Råd, NMR) has for almost 90 years arranged the Nordic Dairy Congresses, and they have always focused on being highly topical and actual in their choice of the congress themes. Having this in mind, the recent Congress Program Committee decided on the 2010 congress headline, as the high results and profits within the Nordic dairy industry is primarily provided by: New Technologies and Innovations. 20 professional presentations The congress includes 20 highly professional presentations. Which one is you especially looking forward to attend? My personal interest has always been within fresh dairy products, and therefore I am looking forward to attend the topics about enzyme technology. There is a special morning session at Saturday the 19th of June for that. If the practical hurry does not disturb me, I will attend there. The 42nd Nordic Dairy Congress takes place in Hämeenlinna, Finland 17-19 June 2010. This year’s topics are: New Technologies & Innovations in the Dairy Industry. The Finnish president of the 2010 Congress, Mr. Kari Toikkanen outlines his expectations for the upcoming event. In English What do you expect to gain by running the congress in English? During the past congresses we have noticed some difficulties for the translators, especially regarding the technology. Furthermore, our Nordic congress participants sometimes have difficulties reading and understanding their neighbouring Scandinavian languages. We have discussed the language question several times in NMR, and this year we decided to run the congress in English. By doing this, we can also invite lecturers and attendees from both inside and outside the Nordic countries. Participants from Europe From which countries and how many dairy people have you invited to join the congress? So far our main marketing has been targeted towards the Nordic countries, but we are continuously spreading our “message” and invitation to the rest of Europe. In late March we had mailed more than 10.000 congress brochures in the Nordic countries, and by now - in early April, we have established a databank containing more than 1200 specific e-mail addresses of which more than 400 are from outside the Nordic countries. Up until now a little more than 100 dairy persons have signed-up for the congress. Our target is to reach a minimum of 200 participants, but I am optimistic to welcome more than 300. But, we urge all our Nordic dairy friends, colleagues and the congress sponsors to spread the invitation to join the Nordic Congress among their client groups. The social program The Nordic Dairy Congresses include a broad and interesting social program, why do you find this so important? During the congress presentations, the participants are very busy. To offer enough time for networking and new contacts, the evening programs create a natural possibility for socializing, enjoy Finnish foods and also get a little taste of our culture. ■ More information on: www.nordiskmejerikongress.fi 4 MÆLKERITIDENDE 2010 Kari Toikkanen, NMR president of the Nordic Congress 2008-2010, urge all dairy people from all over Europe to join the 42nd Nordic Dairy Congress in Finland 2010. You are very welcome to contact the president on e-mail: kari.toikkanen@ valio.fi for forwarding Congress Brochures or more information. NR. 8
NR. 8 Dairy products mean healthy business Health and Wellness is the strongest trend in the food industry today – and nowhere is it stronger than in dairy. From low fat to probiotics to heart health, the healthy dairy products lead the way. Consumers recognize yoghurt, milk drinks and cheese as safe and natural products, and they are hungry for more. Chr. Hansen is the world’s leading supplier of healthy ingredients for the dairy industry. We believe that a close partnership with our customers is the natural forum for creating new and innovative solutions. Let’s meet, discuss recipes and inspire each other on how to create tasty, healthy and safe dairy products for today’s and tomorrow’s consumers. MÆLKERITIDENDE 2010 5 Chr. Hansen A/S - Bøge Allé 10-12 - DK-2970 Hørsholm - Phone: +45 4574 7474 - www.chr-hansen.com
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