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Clusters and competitiveness - PRO INNO Europe

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attractive for entrepreneurs. And they can play a role in the diversification towards new<br />

clusters through targeted FDI attraction <strong>and</strong> facilitating collaboration in existing clusters.<br />

Whereeffortsaimtofacilitatetheevolutionofnewclusters,theyneedtoidentifywhichnew<br />

clusters have a reasonable probability of developing. Two new approaches have recently<br />

beensuggestedtosupportthisselection,bothbasedonidentifyingareasthatarerelated<br />

tocurrentstrengths.Thesecurrentstrengthsareseenpartlyasasourceofexistingcompany<br />

capabilitiesthatcanalsobeusedinthenewfield,<strong>and</strong>partlyasanindicationofexisting<br />

businessenvironmentstrengthsthatarealsorelevantthere.Oneapproachlooksatthe<br />

typesofproducts <strong>and</strong> services that countries at a given level of economic development<br />

tend to export (Hausmann/Klinger, 2007).<br />

As countriesdevelop,itturnsoutthattheymovesequentiallyintonewexportsof<br />

relatedgoods<strong>and</strong>services,ratherthan’jumping’intoverydistantareasoftheproduct<br />

space.Anotherapproachlooksatthelinkagesbetween<strong>and</strong>withinclustersrevealedin<br />

employment,<strong>and</strong>takesthatasastartingpointtoanalyzethepotentialtodevelopan<br />

existing portfolio of exports (Porter/Ketels, 2007). Growth can be generated from increasing<br />

thevalueperunitofexportsinexistingclusters,growingexportsinsofarweakerindustries<br />

within strong export clusters, developing related clusters, <strong>and</strong> turning exports positions in<br />

narrow niche industries into broader cluster strengths. These findings are relevant not only<br />

for exports but also more generally for economies’ changing patterns of specialization.<br />

3. Cluster policy<br />

Cluster researchoverthelasttwentyyearshastoalargedegreefocusedonestablishing<br />

clusters’ role for the market success of companies <strong>and</strong> the performance of regions. Not<br />

surprisingly, the evidence that clusters are important for economic success has attracted<br />

theinterestofpolicymakers.Butwhilethereisanemergingconsensusontheusefulness<br />

ofclusters as an analytical tool, at least the academic discussion on cluster policy remains<br />

far from agreement.<br />

Practitioners, meanwhile,haveoverthelastfewyearslaunchedanimpressivenumber<br />

ofcluster policy programs. Catalonia was among the first economies globally that launched<br />

cluster efforts around the time when Porter’s “Competitive Advantage of Nations” was<br />

published (other “early adopters” where the Basque country (Aranguren et al., 2006)as<br />

wellDenmark, Finl<strong>and</strong>, <strong>and</strong> the Netherl<strong>and</strong>s). The experience with this first wave of cluster<br />

policies wasmixed,<strong>and</strong>therewasaperiodoflessactivitythatlastedupuntiltheearly<br />

2000s.Cataloniawasamongthefewregionsthatcontinueditsclusterprogramsover<br />

time.Sincethen,therehasbeenamarkedrevivalofclusterefforts,especiallysince2005.<br />

Thisrevivalwasdrivenlargelybyagrowingfrustrationofpolicymakerswithtraditional<br />

approachesatatimewhenpressuretoincrease<strong>competitiveness</strong>wasgrowing(Davies,<br />

2007;Freser,2005).Thenewpolicies<strong>and</strong>programscoulddrawonthelearningsfromearlier<br />

efforts.Buttheycouldstillnotbuildonaconsensusmodelofclusterpolicythatwouldhave<br />

converted the skeptics.<br />

ANNEX: CLUSTERS AND COMPETITIVENESS: FLORENCE, BOSTON, BARCELONA<br />

135

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