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FORGING AHEAD - Tradewinds Plantation Berhad

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82<br />

CORPORATE SOCIAL RESPONSIBILITY<br />

CORPORATE SOCIAL<br />

RESPONSIBILITY<br />

In line with the national thrust on lifelong<br />

learning and to raise the Group’s<br />

capacity for knowledge and innovation,<br />

the Group has invested and will<br />

continue to invest in human capital<br />

development programmes. In today’s<br />

increasingly competitive business<br />

e n v i r o n m e n t , k n o w l e d g e a n d<br />

technology are the prerequisite elements<br />

to staying ahead.<br />

The <strong>Tradewinds</strong> <strong>Plantation</strong> Academy<br />

(“TPA”), located in Sibu, Sarawak, has<br />

been set up to provide training at both<br />

professional and academic levels to<br />

employees and the industry as a whole.<br />

TPA’s training philosophy is simply to<br />

ensure that the training content best<br />

matches the needs of the Group’s<br />

operations. As such, the training<br />

curriculum has been designed to equip<br />

our workforce with the necessary skills,<br />

knowledge and hands-on experience<br />

for optimal performance.<br />

Through the training effort, we have<br />

been able to build a valuable talent<br />

pool, which is one of the contributing<br />

factors to the Group’s success. The year<br />

under review saw no less than 30<br />

TRADEWINDS PLANTATION BERHAD<br />

Annual Report 2010<br />

training programmes conducted<br />

throughout our operating units, involving<br />

all categories of staff from field and<br />

estate workers right up to the managerial<br />

level. Most of the programmes are<br />

conducted by the Group’s pool of<br />

training specialists at TPA. However, we<br />

also draw upon the expertise of staff<br />

from various disciplines to impart their<br />

knowledge and experience. Our inhouse<br />

training is complemented by<br />

courses conducted by external trainers<br />

to impart the specialised knowledge<br />

and skills not available within the<br />

Group.<br />

COMMUNITY DEVELOPMENT<br />

As planters, it is our goal to plant roots<br />

deep into the various communities in<br />

which we operate. The seeds for<br />

establishing good community relations<br />

were sown from the very outset. Over<br />

the years, we have carefully nurtured<br />

the seedlings to maturity and now we<br />

are reaping intangible rewards by way<br />

of having earned the respect of the<br />

community as a trusted neighbour and<br />

friend.<br />

During the year, the Group continued to<br />

lend its support to the under-privileged,<br />

welfare homes, shelters, mosques and<br />

various educational institutions<br />

throughout the country. Apart from these<br />

worthy causes, we have sponsored<br />

seminars and workshops that are<br />

relevant to the business community. In<br />

July 2010, the Company was the cosponsor<br />

of a power-packed seminar<br />

entitled ‘Investment Opportunities for<br />

2010 and Beyond for Asian Companies<br />

and Investors’ by Jim Rogers, an author,<br />

financial commentator and successful<br />

international investor. In recognition of<br />

the important role played by women in<br />

today’s business world, the Company<br />

was proud to be one of the main<br />

sponsors of the ‘Asian Women of<br />

Influence Summit 2010’, officiated by<br />

Y.A.Bhg Datin Paduka Seri Rosmah<br />

Mansor.

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