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MEDIA DIGITAL ART AND CULTURE IN FLANDERS BELGIUM - BAM

MEDIA DIGITAL ART AND CULTURE IN FLANDERS BELGIUM - BAM

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‘Media Art in Flanders’ encompasses more than discussing an artistically<br />

well-defined domain in a geographically well-defined area. Any attempt to<br />

determine the scope of media art proves to be as difficult as trying to delineate<br />

the regional borders of Flanders. As if we are always in the middle of it.<br />

M E D I A A R T ?<br />

The first thing this essay should do, is try to define media art. A broad definition<br />

would read: media art is the art of mediating, the art of connecting, always<br />

in-between, art with a broad ‘inter-esse’. Media art ignores labels such as<br />

sculpture, painting, graphic art or even video or computer art. It is always a<br />

combination of different arts. This was the case even before video art evolved<br />

out of performance art in the 60s and was made by musicians (Nam June<br />

Paik and other artists from the Fluxus movement), architects (Vito Acconci),<br />

choreographers (Joan Jonas) or sculptors (Lynda Benglis).<br />

This story could start with early seventies video art in Belgium – first in Liège,<br />

where in 1971 the first video exhibition took place in gallery Yellow Now and<br />

after that in Antwerp, where in 1974 the ICC installed a video studio – a long<br />

time before it would fuse with the current M HKA. Or even further back in time,<br />

in the 50s, with surrealists such as René Magritte or Marcel Mariën who used<br />

film to expand the field they worked in. But that would be a story in which<br />

media art would lag behind and would not go further than remediation or the<br />

reconsideration of traditional art forms in new media. Instead, this story is a<br />

story in which mediation comes first – and remediation comes second. A story<br />

that deals with artists who use media to come up with ideas and images and<br />

give media art an entirely unique interpretation.<br />

I M A G E S O F W O M E N<br />

In an interview given in the September issue of 2008 of the Flemish art<br />

magazine art, the Antwerp-based artist Anne-Mie Van Kerkhoven calls<br />

herself a media artist. In the interview Van Kerkhoven discusses an exhibition<br />

of the drawings that she has made over the last thirty years. She names herself<br />

media artist, not because many of these drawings were at a certain point in<br />

time used in the films, videos or computer games that span her career, but<br />

because she, as an artist, draws important inspiration from mass media:<br />

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