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SURF LIFE SAVING AUSTRALIA ANNUAL REPORT 2007–08

SURF LIFE SAVING AUSTRALIA ANNUAL REPORT 2007–08

SURF LIFE SAVING AUSTRALIA ANNUAL REPORT 2007–08

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HOW WE MET OUR OBJECTIVES<br />

AN OVERVIEW OF OUR ACHIEVEMENTS IN <strong>2007–08</strong><br />

B<br />

G<br />

A<br />

R<br />

Blue Satisfactorily completed—celebrate<br />

Green Progessing satisfactorily/on track—continue<br />

Amber Started but not progressing satisfactorily—focus<br />

Red Will not be achieved without intervention—review<br />

As noted in last year’s Annual Report SLSA has adopted a new strategic management plan,<br />

‘Saving Lives in the Water’. This is the fi rst full year that all activities have been aligned to the<br />

priorities identifi ed in the plan, and our key outcomes are reported here.<br />

Table 2: Report card<br />

Tactics Outcomes Colour Priorities for 2008–09<br />

Delivering our peak body responsibilities by establishing, advocating and securing<br />

international best practice water safety standards, practices and systems for national<br />

beach safety and lifesaving services<br />

Proactively develop and maintain world leading ‘best practice’ standards<br />

Collect & analyse data Improved data collection and analysis<br />

allows ‘real time’ drowning updates<br />

Monitor national and<br />

international water safety<br />

developments<br />

Produce ‘best practice’<br />

policies & protocols<br />

Strengthen our reputation via proactive advocacy<br />

Communicate SLSA<br />

policies, reports<br />

Publish authoritative reports,<br />

issues papers<br />

Participate in forums to<br />

promote SLSA standards<br />

Provide expert advice on<br />

surf/beach safety issues and<br />

systems<br />

Engage with government<br />

& industry & organisations<br />

Conduct targeted, tactical,<br />

proactive and reactive media<br />

campaigns<br />

Signifi cant work continued in a number of forums<br />

including ILS, Australian Standards, ARC, AWSC,<br />

EMA, UNICEF<br />

Consultation version of ACPS Guidelines<br />

widely released<br />

‘Beachsafe’ quarterly stakeholder newsletter issued<br />

to expanded database<br />

Coverage of National Coastal Safety<br />

Report broadened<br />

‘Beach Safety and the Law: Australian Evidence’<br />

published and distributed<br />

SLSA 2007 Annual Report won Silver Medal<br />

at ARA Awards<br />

SLSA convened (with QUT and QLS) Inaugural<br />

Beach Safety and the Law Summit and the National<br />

Lifesaving Conference<br />

Participated in a range of forums including PSTP,<br />

AWSC, Asia Pacifi c Water Safety<br />

Coastal risk assessments in a number<br />

of states<br />

Stage 1 of marketing campaign introduced<br />

at AWSC conference in May<br />

Signifi cant engagement with Australian Government<br />

to achieve increased water safety funding<br />

Successful media campaigns conducted<br />

including YSL<br />

Develop and build an SLSA ‘accreditation scheme’ for beach safety and services<br />

Develop an accreditation<br />

criteria and system<br />

For list of all acronyms used please see page 144.<br />

16 <strong>SURF</strong> <strong>LIFE</strong> <strong>SAVING</strong> <strong>AUSTRALIA</strong>—<strong>ANNUAL</strong> <strong>REPORT</strong> <strong>2007–08</strong><br />

G<br />

G<br />

G<br />

G<br />

G<br />

G<br />

A<br />

G<br />

G<br />

Implementation of SLSA strategic<br />

research plan<br />

Additional focus required on strategic<br />

priorities for international engagement<br />

Proactively follow up stakeholders and<br />

prepare next version for publication<br />

Continue improvement in communication<br />

platforms to ensure more targeted<br />

advocacy<br />

Continue improvement in communication<br />

platforms to ensure more targeted<br />

advocacy<br />

Ongoing engagement with various<br />

forums including proposed Surf Sports<br />

Conference<br />

Technological enhancement of coastal<br />

risk assessment tools<br />

Need to further improve tactical, targeted<br />

issues advice<br />

Continue improvement in communication<br />

platforms to ensure more targeted<br />

advocacy<br />

Improved planning and integration with<br />

state centre campaigns<br />

Coastal risk reporting template developed A Specifi c tools to be built from ACPSG<br />

and risk assessment template

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