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SURF LIFE SAVING AUSTRALIA ANNUAL REPORT 2007–08

SURF LIFE SAVING AUSTRALIA ANNUAL REPORT 2007–08

SURF LIFE SAVING AUSTRALIA ANNUAL REPORT 2007–08

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<strong>SURF</strong> SPORTS<br />

OPERATIONS <strong>REPORT</strong><br />

OVERVIEW OF THE YEAR<br />

It has been a successful year for the Board of Surf<br />

Sports (BOSS—see page 49) and the SLSA surf sports<br />

team (see page 57) with a number of exciting initiatives<br />

implemented. The sport has experienced continued growth<br />

and exposure. The profi le of the Kellogg’s Nutri-Grain<br />

Ironman and Ironwoman Series and nib Coolangatta<br />

Gold has grown signifi cantly (see page 106 for all results).<br />

We once again delivered a world-class Australian Surf Life<br />

Saving Championships in Western Australia. A number<br />

of key surf sports resources were implemented to assist<br />

athletes and coaches at all levels of the organisation.<br />

The number of accredited coaches and offi cials has<br />

continued to grow against trend of like organisations<br />

(see table 17 on page 141).<br />

For a full review of our achievements against our<br />

objectives see Table 2: Report Card.<br />

OBJECTIVES AND STRATEGIES<br />

We conduct surf sports events to support our core<br />

objective of saving lives in the water ‘by promoting<br />

healthy lifestyles, participation, interest, skills and<br />

image through enjoyable and entertaining surf sports’.<br />

Graph 4: Australian Surf Life Saving Championships—entries per state<br />

Competitors per state<br />

7,000<br />

6,000<br />

5,000<br />

4,000<br />

3,000<br />

2,000<br />

1,000<br />

0<br />

New South Wales<br />

Northern Territory<br />

Queensland<br />

South Australia<br />

2005 2006 2007 2008<br />

Year<br />

Tasmania<br />

Victoria<br />

Western Australia<br />

International<br />

The move of the event to WA has seen an increase in competitors numbers<br />

from the smaller states, which is good for the long-term health of the sport.<br />

EXTERNAL INFLUENCES<br />

ON PERFORMANCE<br />

• The amount of resources that other national<br />

sporting organisations (NSOs) are investing in<br />

recruitment and development resources.<br />

• The continuing competitiveness of the<br />

sponsorship market with all sports competing<br />

for limited sponsorship opportunities.<br />

• The tightening economic environment within Australia.<br />

• The improvement in competition performance<br />

by other ILS nations.<br />

STRATEGIC PRIORITIES FOR 2008–09<br />

• Development of appropriate resources to ensure the<br />

continued growth of athletes, coaches, offi cials and<br />

managers within the organisation.<br />

• Implementation of clear surf sports ‘pathways’<br />

for athletes, coaches and offi cials.<br />

• Ensure that states, territories and SLSA are operating<br />

from an aligned sport development strategy.<br />

• Continue the momentum of the Kellogg’s<br />

Nutri-Grain Ironman and Ironwoman Series and<br />

nib Coolangatta Gold in 2008–09 with increased<br />

media coverage, participant numbers and associated<br />

sponsorship revenue.<br />

David Thompson<br />

SLSA Director of Surf Sports<br />

See also Table 17 on page 141—surf sports coaching and offi ciating.<br />

Matt Freeman (Bulli) won the Open Belt at the 2008 Aussies<br />

at Scarborough. (Image Harpix)<br />

SECTION 02—OVERVIEW OF OPERATIONS AND ACTIVITIES<br />

29

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