AUSTRIAEXPORT - Advantage Austria

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ded. Even though ambitious projects with external designers,
such as rené chavanne (winner of the 2005 adolf
loos award for design), were already handled in the past,
an inhouse design team was formed in 2007. blaha’s concept
of a knowledge­based, technologically oriented company
will be further expanded beyond current technical
and spatial barriers. the focus will be on new approaches to
solutions developed in cooperation with partners.
Umdasch Shop-Concept, located in amstetten, lower
austria, are among Europe’s leading shop fitters. in accordance
with the global structures of the market, the company
has developed from a standard shop fitter to an international
service provider. the group is a central player in a
network which stands for professional store branding, instore
marketing as well as conception and realisation of
shop investments. umdasch Shop­concept are part of the
umdasch Shopfitting group, which in 2008 generated annual
sales of 254 mn euros. in almost 50 years, umdasch
Shop­concept have fitted over 50,000 shops in more than
50 countries. the annual capacity is currently at approximately
300,000 square metres of sales floor space, and the
main focus is non­food areas, from department stores to
specialised dealers.
in 2009, the EuroShop retail design awards for the
world’s best stores were handed out by a team of international
experts at National retail Federation’s trade show in
New york. and Nike town in london, another project in
which umdasch Shop­concept played a substantial role,
was among the three tying winners (this was also the case
with the 2008 winner, globetrotter of cologne).
Assmann Ladenbau Leibnitz, a core brand of the umdasch
Shopfitting group, have a presence in central and
Eastern Europe in the form of subsidiaries and representatives,
and in addition, the company performs high­quality
production work for manufacturers. the assmann ladenbau
company sees itself as more than a mere hardware supplier,
it is also as a strategic partner for its clients. With its
professionally realised single­vendor solutions for trade and
industry, the company has long been positioned well beyond
austria’s borders. reference projects in germany, Switzerland,
italy, poland, the czech republic, romania, bulgaria,
Slovenia, croatia and Serbia are proof of its abilities and
international acceptance. making all systems easily and
cost­effectively adaptable to individual requirements plays
a role during their development. the range of choices
available to the client is even larger because many of these
basic systems are offered in three variations: functional, optimised
and maximised. these fibre­optic management
(Fom) systems differ with regard to design, accessories and
material, and they are also priced differently.
in the 1950s, List was founded by Franz list Sr. as a carpentry
shop. today, the company has 370 employees and is
headquartered at the 12,500 square metre facility in Edlitz
(Neunkirchen district, lower austria). the list group consists
of a holding company and five subsidiaries that operate
independently in different market segments. the company
generates an export ratio of more than 90% and
specialises in innovative interior fittings for yachts, cruise
ships, hotels and the aviation industry. Some of its own
The Umdasch company is a central player in a network that represents professional
store branding, shop marketing and investments in commercial spaces.
gedehnt. im Fokus sind neue lösungswege, die sich durch
kooperierende partner ergeben.
Zu den führenden europäischen ladeneinrichtern zählt
die amstettener Firma Umdasch Shop-Concept. den globalen
Strukturen der handelsszene entsprechend hat sich
das unternehmen von einem klassischen ladeneinrichter
zu einem international tätigen dienstleister entwickelt. die
gruppe ist zentraler player in einem Netzwerk, das für professionelles
Store branding, laden­marketing sowie die
Konzeption und realisierung von ladeninvestitionen steht.
umdasch Shop­concept ist teil der umdasch Shopfitting
group, die 2008 einen jahresumsatz von 254 millionen
Euro erwirtschaftete. in knapp 50 jahren hat umdasch
Shop­concept in mehr als 50 ländern über 50.000 läden
eingerichtet. die derzeitige jahreskapazität liegt bei rund
300.000 m 2 Verkaufsraumeinrichtungen. die branchenschwerpunkte
sind die Nonfood­bereiche des handels, vom
Warenhaus bis zum Fachgeschäft.
2009 wurden im rahmen der handelsmesse der National
retail Federation in New york von einem internationalen
Expertenteam die EuroShop retail design awards für
die weltweit besten Stores verliehen. mit der Nike town in
london zählte neuerlich ein projekt zu den als gleichwertig
eingestuften (drei) gewinnern, an dessen realisierung
umdasch Shop­concept wesentlich beteiligt war (beim
Sieger 2008 „globetrotter“, Köln, war dies ebenfalls der
Fall).
1 www.advantageaustria.org
134/2009