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CHILE<br />

ECONOMY<br />

CLOS DE LUZ IS COMMITTED TO PREMIUM CARMENERE WITH VINEYARDS PLANTED IN 1945<br />

IN THE ALMAHUE VALLEY, SOUTH OF THE CAPITAL SANTIAGO DE CHILE<br />

Brazil, Europe, China and the United States are<br />

the bodega’s main markets and although it specialises<br />

in red and still wines, it also sells sparkling,<br />

semi-dry and sweet wines. “We are very innovative<br />

and versatile according to the needs of each market<br />

and customer,” says its CEO.<br />

In order to make export trade more efficient,<br />

Cremaschi Furlotti constantly supports its distributors<br />

and travels to attend events, trade fairs and<br />

visit customers across the globe.<br />

ProChile’s support is fundamental: “Prochile<br />

provides market information, organises activities,<br />

and makes its infrastructure available to us in the<br />

form of offices and meeting rooms. We have a very<br />

fluid communication with them”.<br />

Cremaschi sums up the context for Chilean wines:<br />

“We have an open economy with known and stable<br />

rules, first class ports with access to competitive<br />

maritime tariffs, and diverse wines of excellent<br />

quality that are very stable over time. These factors,<br />

combined with highly professional, skilled sales<br />

teams willing to travel all over the world, have positioned<br />

us as a major wine exporting country. At international<br />

fairs, Chile is present on an equal footing<br />

with any other wine-growing country in the world”.<br />

CLOS DE LUZ,<br />

A PRESENCE IN 15 COUNTRIES<br />

BODEGA TAGUA STARTED EXPORTING IN 2015 AND ALREADY SELLS ITS WINES IN 52<br />

COUNTRIES<br />

Clos de Luz is a family-owned winery in the<br />

Almahue Valley, located about 120 kilometres<br />

South of the country’s capital, Santiago de Chile.<br />

It was founded in 1945 and, in keeping with the<br />

country’s export tradition, began selling its<br />

wines abroad in 2015. Today the company has a<br />

presence in 15 countries, with the United States<br />

and China leading the way, and its main product<br />

is premium Carmenere, promoted by Chile as<br />

its iconic grape. Clos de Luz focuses its exports<br />

on distributors targeting the on-trade and its<br />

commercial agents travel mainly to two international<br />

fairs: Vinexpo and ProWein.<br />

It believes that Chile has successfully established<br />

itself in far-flung markets due to its open<br />

economy, along with the support of ProChile.<br />

108 SUMMER 2023 • GILBERT & GAILLARD - THE <strong>FR</strong>ENCH EXPERTS ON WINE

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