Neo-Bonapartism? A parallel between Nicolas Sarkozy and ...
Neo-Bonapartism? A parallel between Nicolas Sarkozy and ...
Neo-Bonapartism? A parallel between Nicolas Sarkozy and ...
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<strong>Neo</strong>-<strong>Bonapartism</strong>? A <strong>parallel</strong> <strong>between</strong> <strong>Nicolas</strong> <strong>Sarkozy</strong> <strong>and</strong> Napoleon III<br />
patrons (<strong>and</strong> even powerful advertisers) as listed by Bénilde (2006): Jean-Claude Decaux (world<br />
leader in urban advertising), Gérard de Riquemorel (Hachette Fillipacchi Médias), <strong>Nicolas</strong> de<br />
Tavernost (M6), Arnaud de Puyfontaine (Mondadori France), Thierry Saussez (Image et<br />
Stratégie), Philippe Gaumont (FCB), Jean Luc Mano (France 2 general manager), Edouard de<br />
Rotschild (Libération), <strong>and</strong> Stéphane Courbit (Endemol France).<br />
In fact, no republican law forbids presidential acquaintances with the media tycoons; what is<br />
problematic in such a state of affairs is the employment of these acquaintances for the<br />
presidential domination of the mainstream media. "Rarely in the course of the last decades has<br />
the media risked becoming so much the instrument of a single mind-set, <strong>and</strong> yet at the same<br />
time so scorned by people in power," declared a coalition of six French journalist unions cited by<br />
Sachs who pointed out the “direct presidential interference” (in editorial decisions) or “the self-<br />
censorship on the part of overly cautious editors tiptoeing around unflattering news about their<br />
bosses <strong>and</strong> their bosses' important friends” (2007). Several incidents are worth mentioning at<br />
this regard, all revealed by the few remaining independent publications. The Leftist Marianne<br />
for example brought up a “mysterious wave of suppressing of unflattering articles” citing the<br />
cover story of Paris Match which was about to reveal the fact that <strong>Sarkozy</strong>’s ex-wife Cecilia did<br />
not vote at the second tour of the presidential election but which was pulled out at the last<br />
minute (Kirby, 2007). Sachs for his part related several pre-election incidents, among which one<br />
involving Arnault’s Tribune. This publication commissioned an opinion poll that revealed that<br />
the Socialist c<strong>and</strong>idate Royal “inspired more confidence on economic questions than <strong>Sarkozy</strong>; La<br />
Tribune prepared a front page headline to that effect, with the full story scheduled to run inside,<br />
but on the eve of publication, the chief editor killed the story” (Sachs, 2007). Bénilde finally<br />
A website dedicated to this project is available starting Dec 7 th 2010 at: http://www.aui.ma/personal/~Y.Assaoui/<br />
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