05.08.2013 Views

Exercise Attitudes and Behaviors: A Survey of Adults Age 50-79 - Aarp

Exercise Attitudes and Behaviors: A Survey of Adults Age 50-79 - Aarp

Exercise Attitudes and Behaviors: A Survey of Adults Age 50-79 - Aarp

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Mind & Body<br />

<strong>Attitudes</strong> Toward Health <strong>and</strong> Fitness:<br />

A Multivariate Segmentation<br />

Women <strong>of</strong> all ages fit into this group, a segment that takes an overall<br />

approach to exercise—they exercise not only to stay in shape, but for<br />

emotional <strong>and</strong> psychological reasons as well. They are especially likely to<br />

be in “very good” health (55%).<br />

Most have been regularly active for at least a year (84%). This segment<br />

has been regularly exercising for a longer period than any other segment.<br />

Major reasons they exercise:<br />

• Improving overall health (89%)<br />

• Feeling good about yourself (82%)<br />

• Feeling in control <strong>of</strong> life (78%)<br />

• Increasing fitness level (81%)<br />

• Preventing disease (75%)<br />

• Fighting aging (72%)<br />

• Reducing stress (71%)<br />

They agree (“strongly” or “somewhat”) with the following statements:<br />

• I exercise because it is good for my health (100%)<br />

• Exercising gives me more energy (93%)<br />

• Exercising relieves stress for me (90%)<br />

• I exercise to look better (83%).<br />

© 2002 AARP Page 83

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!