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Exercise Attitudes and Behaviors: A Survey of Adults Age 50-79 - Aarp

Exercise Attitudes and Behaviors: A Survey of Adults Age 50-79 - Aarp

Exercise Attitudes and Behaviors: A Survey of Adults Age 50-79 - Aarp

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Hectics<br />

<strong>Attitudes</strong> Toward Health <strong>and</strong> Fitness:<br />

A Multivariate Segmentation<br />

Evenly split between men <strong>and</strong> women, members <strong>of</strong> this segment say they<br />

are just too busy to exercise. They know they should, <strong>and</strong> recognize the<br />

benefits <strong>of</strong> exercise, but they say they can’t find the time.<br />

Half do not currently engage in regular physical activity, <strong>and</strong> have no<br />

plans to start (<strong>50</strong>%). However, this segment is most likely to have plans to<br />

start in the next month (24%).<br />

Major reasons don’t exercise:<br />

• Don’t have enough time (76%).<br />

Agree strongly/somewhat with the following statements:<br />

• I should exercise more than I do (95%)<br />

• Hard to find time to exercise regularly (81%)<br />

• I mean to, but never seem to get around to exercising (80%)<br />

• Hard to fit exercise into my life (70%)<br />

• Should exercise more, feel guilty about it when see others exercising<br />

(63%).<br />

© 2002 AARP Page 89

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