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The Future of Animal Agriculture in North America - Farm Foundation

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Information Needs<br />

Long term, how will consumers respond to major health<br />

problems such as obesity? Many consumers have <strong>in</strong>dicated a<br />

will<strong>in</strong>gness to change eat<strong>in</strong>g habits to reduce weight, but the<br />

efforts have been relatively short-lived. What are the most<br />

effective approaches to re<strong>in</strong><strong>in</strong>g <strong>in</strong> weight ga<strong>in</strong>? How can longterm<br />

ga<strong>in</strong>s be made that meet consumers’ preferences for<br />

variety, as well as food that is safe, tastes good, is convenient<br />

and meets more limited calorie requirements?<br />

What are consumers’ sources <strong>of</strong> <strong>in</strong>formation? How will they<br />

balance new <strong>in</strong>formation and conflict<strong>in</strong>g messages from many<br />

References<br />

Consumer Demand Issues 49<br />

different sources about complex scientific <strong>in</strong>formation? Is there<br />

a mechanism to enhance the methods and provision <strong>of</strong><br />

unbiased <strong>in</strong>formation to help the public weigh choices <strong>in</strong><br />

the market?<br />

In an <strong>in</strong>creas<strong>in</strong>gly competitive and global environment,<br />

do consumers benefit or lose with consolidation <strong>of</strong> retail<strong>in</strong>g?<br />

Consolidation among food retailers is relatively high <strong>in</strong> Canada<br />

and the United States, and <strong>in</strong>creas<strong>in</strong>g <strong>in</strong> Mexico. Yet, compared<br />

to other non-food <strong>in</strong>dustries, concentration is not very high.<br />

Can smaller niche markets coexist <strong>in</strong> the current retail<br />

environment and under what conditions?<br />

<strong>Agriculture</strong> and Agri-Food Canada. (2005, September). An Overview <strong>of</strong> the Canadian <strong>Agriculture</strong> and Agri-Food Sector.<br />

Available at http://www.agr.gc.ca/cb/apf/pdf/bg_con_overvu_e.pdf.<br />

Ballenger, N. and J. Blaylock. (2003). “Consumer Driven <strong>Agriculture</strong>.” USDA-ERS.<br />

Blisard, N., B.-H. L<strong>in</strong>, J. Cromartie, and N. Ballenger. (2002). “<strong>America</strong>’s Chang<strong>in</strong>g Appetite: Food Consumption and Spend<strong>in</strong>g to<br />

2020.” Food Review, 25(1): 2-9.<br />

Bru<strong>in</strong>sma, J. (ed.) (2003). World agriculture: Towards 2015/2030. An FAO Perspective. London: Earthscan Publications, Ltd.<br />

Canadian Restaurant and Food Service Association. Onl<strong>in</strong>e. Available at http://www.crfa.ca/research/#<strong>in</strong>dustry.<br />

Christensen, B.J., D. Bailey, L. Hunnicutt, and R. Ward. (2003). “Consumer Preferences for Public and Private Sector<br />

Certifications for Beef Products <strong>in</strong> the United States and the United K<strong>in</strong>gdom.” International Food and Agribus<strong>in</strong>ess<br />

Management Review, 6 (3): 19-39.<br />

Conference Board <strong>of</strong> Canada. (2005, Spr<strong>in</strong>g). Canada’s Retail Trade Industry: Industrial Outlook. Canada: <strong>The</strong> Conference Board <strong>of</strong><br />

Canada. ISSN 1713-7594.<br />

Coord<strong>in</strong>ación General de Ganadería SAGARPA (2005). http://www.sagarpa.gob.mx/DesktopServlet.<br />

Davis, C.G. and B.-H. L<strong>in</strong>. (2005a, May). “Factors Affect<strong>in</strong>g U.S. Pork Consumption.” Outlook Report No. LDPM13001,<br />

USDA-ERS. Available at http://www.ers.usda.gov/Publications/LDP/may05/ldpm13001/.<br />

Davis, C.G. and B.-H. L<strong>in</strong>. (2005b, October). “Factors Affect<strong>in</strong>g U.S. Beef Consumption.” Outlook Report No. LDPM13502,<br />

USDA-ERS. Available at http://www.ers.usda.gov/Publications/LDP/OCT05/ldpm13502/.<br />

Davis, D.E. and H. Stewart. (2002). Chang<strong>in</strong>g Consumer Demands Create Opportunities for U.S. Food System. USDA-ERS.<br />

Dimitri, C., A. Tegene, and P.R. Kaufman. (2003, September). U.S. Fresh Produce Markets: Market<strong>in</strong>g Channels, Trade Practices,<br />

and Retail Pric<strong>in</strong>g Behavior. Agricultural Economic Report No. AER825, Economic Research Service, U.S. Department<br />

<strong>of</strong> <strong>Agriculture</strong>.<br />

Food and <strong>Agriculture</strong> Organization (FAO). (2004). FAOSTAT Food Supply data. Available at http://faostat.fao.org.<br />

Food Market<strong>in</strong>g Institute. (2004). Trends <strong>in</strong> the United States: Consumer Attitudes and the Supermarket 2004. Wash<strong>in</strong>gton, D.C.:<br />

Food Market<strong>in</strong>g Institute.<br />

Food Market<strong>in</strong>g Institute. (2005). U.S. Grocery Shopper Trends 2005. Wash<strong>in</strong>gton, D.C.: Food Market<strong>in</strong>g Institute.

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