New Venture Creation: from Idea to Investment - iCentre
New Venture Creation: from Idea to Investment - iCentre
New Venture Creation: from Idea to Investment - iCentre
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Sustaining competitive advantage is difficult<br />
• First-<strong>to</strong>-market is insufficient<br />
– Emerging competi<strong>to</strong>rs<br />
– Inadequate IP protection<br />
• First-mover disadvantages?<br />
– Pioneers get “arrows in the back”<br />
– Fast followers can learn <strong>from</strong> mistakes of pioneers, reap staff<br />
training and cus<strong>to</strong>mer education benefits<br />
– Potential technological leapfrogging by later entrants<br />
• Supplier/buyer power may block innovation<br />
– Buy time for own forward/backward integration entry<br />
WholeTree <strong>Venture</strong>s – where <strong>Idea</strong> meets Experience<br />
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