New Venture Creation: from Idea to Investment - iCentre
New Venture Creation: from Idea to Investment - iCentre
New Venture Creation: from Idea to Investment - iCentre
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
XXX<br />
Equity offered – how much do you need?<br />
• What percentage does the company want <strong>to</strong> sell?<br />
– Often <strong>to</strong>o much or <strong>to</strong>o little<br />
– This is the wrong question<br />
• Set performance and fund-raising miles<strong>to</strong>nes<br />
– How much money do you need <strong>to</strong> achieve the next miles<strong>to</strong>ne?<br />
– Divide defensible firm value by funds needed <strong>to</strong> determine<br />
percentage <strong>to</strong> sell<br />
• Equity offered in the seed stage should usually be in the range of<br />
15-30%<br />
WholeTree <strong>Venture</strong>s – where <strong>Idea</strong> meets Experience<br />
5