Ql - ITO
Ql - ITO
Ql - ITO
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TURKISH TELEVISION BROADCASTING 20 ll 8 5<br />
Studies conducted on the audiences of TV series indicate the wellestablished<br />
character of this habit. Almost half of the audiences ( 46 %) declare<br />
that they watch 2-3 TV series each week. A group of audiences consisting 36%<br />
of the total declare that they watch more than 4 TV series each week. This fact<br />
shows that the character of "the TV series watching" can be deseribed in terms<br />
of loyalty and multiple-watching rather than being an occasional practice.<br />
The Number of TV Series Watched Weekly<br />
22%<br />
1 TV Series<br />
2-3 TV Series<br />
4-5 TV Series<br />
Mo re<br />
Many studies displayed that the habit of watching television in general and<br />
watching TV series in particular is a "social" activity in Turkey. However,<br />
since there are no recent studies providing suffıcient data about the general<br />
television watching practices, the data obtained from the people within the<br />
category of "TV series audiences" will be analysed regarding characteristics<br />
and analysis of the audiences 57 . This approach is methodologically convenient<br />
since almost every television audience in Turkey is also a "TV series<br />
audience".<br />
In Turkey, three out of fo ur audi en ce s declared that they watch their<br />
favourite TV series together with their families. This rate is much higher for<br />
women than for men.<br />
57<br />
Hülya Uğur Tanrıöver et al., ibid., 2011, p. 160-177.