Enrollment Management Plan - Kean University

Goal 4: Aggressively pursue strategic partnerships with private-sector businesses.
Objective Measurement of Assessment Timeline
4.1: To create a centralized database that
catalogues Kean undergraduate official
internships.
4.2: To survey the top 50 employers in
Union County and Middlesex County on
their human resources needs.
Objective 4.3: To utilize the Survey of
Employer Needs to pursue programs.
Objective 4.4: To establish strategic
learning cohorts for select employers at
their worksite.
Objective 4.5: To increase the number of
students attending Kean’s job fair.
Objective 4.6: To cultivate an ongoing
relationship with employers that attend
Kean’s multiple job fairs.
The Office of Career Development will create a tool for
cataloguing all official internships at Kean in every discipline. The
database will be used to build capacity and networks for future
enrollment. The form will be first distributed and collected in fall
2011, and the database will be operational in spring 2012.
Kean will survey the top employers in Union County and
Middlesex County to gather information on their prospective needs.
The data will be used to present opportunities for learning. The
objective will be complete if the survey is developed and
distributed to the top 50 employers and the University receives 30%
return rates.
Each year, Admissions and the Vice President of Academic Affairs
will use data from the Survey of Employer Needs to develop action
items. These action items will become the basis for whether this
objective was accomplished.
Kean will use data from the Survey of Employer Needs and other
items to establish at least one worksite learning cohort for select
employers. The development of the objective will occur in FY
2012, and the first cohort launch will take place in FY 2013.
Kean will use social media and more direct marketing efforts to
increase the number of students attending the job fair. The Office of
Career Services will increase the number of employers at the fair
each year. Using FY 2011 as a baseline, the objective will be met if
5% more students participate in the job fair on an annual basis.
The Office of Career Services and the Vice President of Academic
Affairs will create an ongoing relationship with job fair employers
to understand their needs. It is hoped that the relationship between
Kean and these companies will grow increasingly symbiotic. Not
only will Kean produce graduates ready to succeed in their
classrooms, but we will encourage their current employees to seek
additional training.
Fall 2011
Fall 2011
FY 2012
Development
phase is during FY
2012; launch will
occur in FY 2013
Fall 2012
FY 2012
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