Enrollment Management Plan - Kean University

More documents

Recommendations

Info

Retention The University embraces the challenge of increasing retention rates and improving the standard metric of degree completion. Today, approximately 17-20% of first-time, full-time freshman graduate within four (4) years and about 45% graduate within six (6) years. These completion rates are similar to most of our state peers and superior to similar institutions beyond New Jersey; however, the University is seeking to distinguish itself in this area. We believe the mechanisms that will be put into place during this plan will have a compound effect of significantly raising retention rates through peer assistance, early intervention and by strategically enrolling more prepared students. Simply stated, the University’s enrollment growth will be based not only on new markets, but by increasing student success. The Kean University cohort that begins in FY 2020 will have the following benchmarks. Kean’s four (4) year graduation rate for first-time, full-time students will exceed 40%. The five year (5) graduation rate will exceed 55% and six-year (6) graduation rate should approach 63%. We believe this can be accomplished because of the new mechanisms that will be in place by FY 2015, including assigned peer mentors, ongoing training, and a culture dedicated to supporting students through interpersonal relationships and supplemental instruction and tutoring via the web. Weekend College The Weekend College provides an opportunity to earn an undergraduate degree by taking upper-level classes on Friday, Saturday and Sunday in addition to evening classes. Students can take classes either online or hybrid courses. The Weekend College will continue to maintain Kean’s strong, traditional, academic environment and offer full support for students’ needs. Courses offered by the Weekend College target working adults with an aim toward earning their degree in a more timely fashion. In FY 2012, a committee will be developed that will focus on the best practices in this area while also identifying programs that would fit our students’ interest. Programs currently under consideration include undergraduate Management Science, Criminal Justice, Public Administration and Communication. Possible new degree offerings in General Studies are also under consideration. Conclusions This concludes the FY 2011-FY 2020 Kean University Enrollment Management Plan which provides an overview for growth. The implementation of the plan will be led by the Associate Provost with consultation from the Enrollment Management Group. The goals and objectives described in the report are aggressive, but reasonable. More importantly, each of the objectives advanced in this report improves the institution. In effect, Kean would become more efficient, serve more students at a higher level and increase its reach across this state and into other countries. The analysis of data for high school graduation rates into 2020 (See Figure 1 below) and the pattern of applications to Kean University (See Figure 2 below) confirms that our objectives are reachable. The University will continually assess is targets each year and adjust its marketing and recruitment plans. We will also strengthen both academic programs and the reach of Kean University beyond our regional border. 20
# of Applicants Millions Figure 1: High School Graduates by Region 1995-96 to 2004-05 (Estimated), 2005-06 to 2021-22 (Projected) 1.3 1.2 1.1 1.0 0.9 0.8 0.7 0.6 0.5 0.4 1995-96 2000-01 2005-06 2010-11 2015-16 2020-21 Source: Knocking at the College Door by Western Interstate Commission for Higher Education (WICHE), p. 9. Figure 2: Applications Five-Year Trend 7000 6000 5000 4000 3000 2000 1000 0 5134 5455 5955 4289 5572 2380 2613 2101 2956 1548 1622 1151 1414 1377 1497 Fall 2005 Fall 2006 Fall 2007 Fall 2008 Fall 2009 Freshman Transfer Graduate Source: Kean University Institutional Research Department, NJ IPEDS Report The administration of any plan requires leadership, resources and a commitment from the institution. The plan described above positions Kean for the next decade and allows it to renew itself with this aggressive vision. Balancing its historic mission of access, Kean continues to reach for excellence. The Enrollment Management Plan is another step in that vision. 21
Page 1 and 2: 2012 FY 2011-2020 Enrollment Manage
Page 3 and 4: Introduction Kean University was fo
Page 5 and 6: Kean University 2007-2012 Strategic
Page 7 and 8: Quick note: A 30-million-dollar, 10
Page 9 and 10: Majors Targeted for Growth The foll
Page 11: Goal 2: Enhance academic programs a
Page 14 and 15: Objective 1.6: To increase Kean’s
Page 16 and 17: Objective 2.6: To investigate all
Page 18 and 19: Goal 4: Aggressively pursue strateg

Enrollment Management Plan - Kean University

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?