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Strategic Management Course Overview and Strategy Concept

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<strong>Course</strong> <strong>Overview</strong>: Format<br />

� Classes will consist of:<br />

– Case analysis <strong>and</strong> discussions<br />

– Lectures<br />

– In-class exercises<br />

� Required reading <strong>and</strong> preparation: No prescribed textbook. Main<br />

focus will be applying the strategic frameworks <strong>and</strong> tools to<br />

practical company situations. There will usually be short practice<br />

assignments for each session based on company cases assigned<br />

to student groups<br />

� Electronic copies of lecture slides (concepts, analytical<br />

techniques) are posted on ILIAS<br />

© 2007 Prof. Dr. Bernd Venohr<br />

17

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